This company profile discusses the performance of Reckitt Benckiser’s home care division over recent years and defines the key future growth areas of the company’s business. The company is undergoing profound structural changes, creating two ...
Premium-focused RB saw its value share slip in the global home care market over the review period. Biased towards developed markets, where consumer demand remains sluggish amid fragile economic recovery, it is imperative to speed up its penetration ...
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