Belarus

First aid kits for cars sees growth slow down slightly in 2021, due to the decrease in automobile sales in Belarus. Many banks have stopped offering credit facilities and this has led to a decline in the sales of new cars in the country, which…

There is a polarised attitude towards weight management and wellbeing in Belarus. On the one hand, the obesity level continues to grow as a result of poor diets with limited consumption of fruit and vegetables due to their high prices compared to…

Vitamins continues to see high demand as a consequence of COVID-19 in 2021, as consumers believe the consumption of vitamins will strengthen their immune systems and better protect them from the virus. Multivitamins value sales remain high, as…

Gymnasiums in Belarus did not close completely during the multiple lockdowns in 2020 and the first half of 2021, and some also started offering online training sessions to its members. Therefore, there is no notable decline in sales in sports…

COVID-19 significantly stimulated sales of paediatric acetaminophen. Paediatric ibuprofen value sales were also stimulated by COVID-19, although to a lesser degree. COVID-19 also stimulates high value sales of paediatric cough, cold and allergy…

Herbal/traditional products are popular in Belarus, as Belarusians are generally health conscious and prefer natural remedies to pharmaceuticals. This has been amplified by COVID-19, as consumers are seeking health and wellbeing remedies which will…

Digestive remedies portrays a positive growth rate in 2021, in part due to the impact of the ongoing COVID-19 pandemic and in part to longer term lifestyle changes.

COVID-19 stimulated demand for dietary supplements, with the most popular products being zinc and magnesium, thanks to their immune-boosting properties. Additionally, dietary supplements which improve general health are also noted to record growth in…

COVID-19 relegated to the background OTC drugs that are perceived as unnecessary, such as medicated shampoos and hair loss treatments. Prices of such products rose significantly in the first half of 2021 which made them even less attractive to…

COVID-19 continues to stimulate sales of cough and cold remedies in Q1 and Q2 of 2021, as consumers remain cautious and begin treatment as soon as the first symptoms occur. The highest demand is in cough remedies, due to the higher incidences of…

The effect of COVID-19 on consumer health in Belarus is more muted in 2021 compared to the previous year, as consumers resume a normal lifestyle. Growing health consciousness among consumers regarding immunity and illness prevention continues to…

COVID-19 stimulated a high demand for analgesics in Belarus, particularly acetaminophen. Medical professionals have been advising patients to take paracetamol in case of high fever. Unlike in the early stages of the pandemic in the previous year,…

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

The landscape in which businesses operate has an impact on the supply chain and regulatory matters while offering scope for innovation and new ways of doing business. Insights on key sectors directly related to the environmental sustainability of a…

Drinking yoghurts will see the most dynamic current value growth in 2021, despite economic turmoil. Major drinking yoghurt brands available in convenient bottle format include Optimal, Teos and Activia, whilst Danissimo Share and Go is in cup format.…

Chilled snacks will see the most dynamic value growth in 2021 overall. The main reason for this is because consumers see chilled snacks as a healthy snacking option for both adults and children. In wake of the COVID-19 pandemic, the health and…

Drinking milk products will remain a necessity dairy item in Belarus in 2021 despite the ongoing consequences of the COVID-19 pandemic. Fresh milk consumption, however, will record volume decline as this is not a commonly used ingredient in most…

In response to the COVID-19 pandemic, packaged cheese responded well in 2020 as current value and volume sales rose notably. In contrast, unpackaged cheese responded negatively as consumers were afraid to purchase such products due to contamination…

Butter and spreads responded well to the COVID-19 pandemic in 2020, with current value and volume sales rising notably. Due to the ongoing lockdowns and restrictions, consumers were spending more time at home. This resulted in increased home cooking…

Baby food will remain the least affected product area as a result of the COVID-19 pandemic in 2021. Despite ongoing economic consequences, parents will continue to purchase essential products for their children, meaning demand will not be impacted by…