Market Research In Action Learn methods and best practices to maximise your market research portfolio. See how our clients leverage our insights, read up on mistakes to avoid and discover tips to find the right combination of research methodologies and applications.

Latest Content

Video

Key Risks to Global Supply Chains

Justinas Liuima

Justinas Liuima

15 Aug 22

Listen to Euromonitor's Industrial Manager, Justinas Liuimia, discuss four short term risks to global supply chains. 

Article

How to Track Inflation

Aiste Navaityte

Aiste Navaityte

1 Aug 22

Rising prices affect all aspects of the economy and shape market confidence. Inflation can be a positive sign of economic growth or a negative indicator of an overheated market. Therefore, tracking inflation leads to better understanding of the economic backdrop of business and consumer markets and to better decision-making.

Video

Forecast Models Help Prioritise Markets To Drive Future Success

Euromonitor International

Euromonitor International

12 Jul 22

At Euromonitor, we believe in helping clients answer their questions: What is driving growth? Are market conditions improving or deteriorating? How exposed are our markets and categories to economic shocks? How do we identify the markets and categories to prioritise?

Video

Tracking Product Prices and Availability to Monitor Inflation

Jared Conway

Jared Conway

4 Jul 22

In this video, Jared Conway, Head of Research of Product Development and Training, demonstrates how to use Euromonitor International's Price and Availability Tracker, which is an excellent starting point for monitoring the impact of inflation on discretionary and essential products sold online around the world.  

Article

Tracking Where Private Label Brands Are Driving Inflation

Jared Conway

Jared Conway

1 Jul 22

With staple foods continuing to see inflationary pressure due to a number of cost-push and demand-pull drivers, monitoring these categories and their changing daily prices is paramount for staying ahead of the competition. Using Via, Euromonitor International’s e-commerce tracking tool, prices for stock keeping units (SKUs) by product categories and leading players can be easily tracked and compared.

Article

Doing Your Own Market Research? Avoid These Three Common Mistakes

Mehdi Boursin

Mehdi Boursin

16 May 22

If you’ve been tasked with conducting market research for your team, consider these common mistakes before getting started.

Passport Our premier global market research database with detailed data and analysis on industries, companies, economies and consumers. Track existing and future opportunities to support critical decision-making across all functions within your organisation Learn More