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Experience More In The Next Normal
Caroline Bremner
In this podcast, we take a fresh look at the Experience More megatrend, where real life experiences were put on hold during lockdown, driving consumers online for socialising, shopping and entertainment. Consumers continue to seek enhanced products, using tech like AI or AR for greater personalisation and immersion. The pandemic shone a light on inequalities as seen by Black Lives Matter and the climate emergency, where now consumers expect brands to walk the walk when it comes to their values.
Current and Future Drivers of Asia Pacific Consumer Markets
Han Hu
Understanding consumer values is critical in today’s consumer-centric world, more now than ever, as Coronavirus (COVID-19) has upended many traditional habits. Euromonitor identifies Digital Living, Rethink Wellness, Sustainable Living, Make My Life Easier, and Search for Experiences as the top five trends that are transforming consumer behaviour in Asia Pacific in the world beyond the pandemic.
Megatrends: Quantifying Shifting Market Frontiers
Indre Cesniene
In April 2021, Euromonitor ran a webinar: Quantifying Megatrends: Expanding Your Portfolio in the Right Spaces. This discussed discussed our new tool for quantifying megatrends, and shared the methodology behind both data and key findings. Shifting Market Frontiers is a key megatrend identified by Euromonitor International’s network of industry, country, economic and consumer experts as likely to have the furthest-reaching impact on industries and consumers in the future.
Quantifying Megatrends: Premiumisation
Michael Schaefer
In April 2021, Euromonitor ran a webinar Quantifying Megatrends: Expanding Your Portfolio in the Right Spaces, which discussed Euromonitor’s new tool for quantifying megatrends, and shared the methodology behind the data and the key findings.…
Using Retail Tech Innovation to Enhance the Customer Experience
Euromonitor International
73% of retail professionals said the crisis accelerated some, if not all, of their tech-related investments, putting pressure on them to innovate faster to stay relevant and profitable. In collaboration with the National Retail Federation (NRF), this white paper explores…
Megatrends: Quantifying Shopping Reinvented
Maria Bogdanova
In April 2021, Euromonitor ran a webinar Quantifying Megatrends: Expanding Your Portfolio in the Right Spaces, which discussed Euromonitor’s new tool for quantifying megatrends, and shared the methodology behind the data and the key findings. This…