Soft Drinks

Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Strategy Briefing

Strategy Briefing

Global Economic Forecasts: Q2 2020

May 2020

As of May 2020, Euromonitor International has further downgraded the baseline global real GDP growth forecast for 2020 to a range of -4.0% to -1.5. Advanced economies are expected to be the hardest hit in this recession, with their economic activity ...

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Strategy Briefing

Strategy Briefing

Innovation in Non-Alcoholic Drinks: 3 Innovation Platforms in Soft Drinks

May 2020

The soft drinks market saw continued innovation in 2019, heavily characterised by the growing importance of natural wellness, the blurring of consumption occasions and sustainability. While these trends influenced the industry before 2019, recent ...

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Strategy Briefing

Strategy Briefing

The Impact of Coronavirus on Soft Drinks

Apr 2020

This report examines the early impact of the Coronavirus (COVID-19) global pandemic on the soft drinks industry. In the short-term, strong demand for bottled water has lifted sales volume as consumers stockpile for extended periods of at-home ...

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Strategy Briefing

Strategy Briefing

Carbonates in Latin America

Apr 2020

? Over the last five years healthier lifestyles have made carbonates public enemies due to high sugar content. However, 2019 appears a tipping point for carbonates in the region. As economic conditions improve in Latin America carbonates are expected...

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Strategy Briefing

Strategy Briefing

Global Sugar-Sweetened Beverage Taxes: Learnings and Outlook for 2020

Mar 2020

At least 30 countries worldwide and many more local authorities now tax sugar-sweetened beverages in an effort to boost revenue, reduce sugar consumption and improve public health outcomes. In 2020, we find that sugar taxes are having a significant ...

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Country Report

Country Report

Soft Drinks in Australia

Mar 2020

As a whole, soft drinks sales recorded moderate growth in 2019. Soft drinks perceived as unhealthy, such as regular carbonates, are seeing increasing competition from reduced or free from alternatives, as well as other soft drinks categories, ...

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Strategy Briefing

Strategy Briefing

World Market for Soft Drinks

Mar 2020

This report is an overview of the recent performance and five-year prospects of the global soft drinks industry (2014-2024). The global outlook provides top-line data on off-trade sales by region, leading country, distribution channel, company and ...

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Company Profile

Company Profile

Red Bull in Soft Drinks

Feb 2020

Red Bull GmbH is the sixth soft drinks company worldwide, creating the market for energy drinks and maintaining its leadership at a time of increased competition. In recent years, the Austrian company invested beyond its traditional energy portfolio,...

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Strategy Briefing

Strategy Briefing

Foodservice as a Tool for Direct-to-Consumer Branding and Innovation

Feb 2020

Foodservice has become one of the most important areas of branding, marketing and direct consumer connection for a growing array of food and drink products. This report explores how brands are successfully using foodservice and other away-from-home ...

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Country Report

Country Report

Soft Drinks in Ethiopia

Feb 2020

This report analyses the market for soft drinks in Ethiopia. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Sri Lanka

Feb 2020

This report analyses the market for soft drinks in Sri Lanka. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Bangladesh

Feb 2020

This report analyses the market for soft drinks in Bangladesh. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Qatar

Feb 2020

This report analyses the market for soft drinks in Qatar. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Côte d'Ivoire

Feb 2020

This report analyses the market for soft drinks in the Côte d’Ivoire. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Ghana

Feb 2020

This report analyses the market for soft drinks in Ghana. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Myanmar

Feb 2020

This report analyses the market for soft drinks in Myanmar. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Cambodia

Feb 2020

This report analyses the market for soft drinks in Cambodia. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Tanzania

Feb 2020

This report analyses the market for soft drinks in Tanzania. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Laos

Feb 2020

This report analyses the market for soft drinks in Laos. For the purposes of the study, the market has been defined as follows:...

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Company Profile

Company Profile

Nestlé SA in Soft Drinks

Jan 2020

Nestlé is a key global soft drinks player, with strong growth achieved primarily through bottled water and premiumisation in China’s RTD coffee market. While Nestlé enjoys a strong presence in the developed markets of North America and Western ...

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