Soft Drinks

Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Company Profile

Company Profile

Red bull GmbH in Soft Drinks

Jun 2019

Red Bull GmbH is the global leader in energy drinks value sales in the world thanks to being a first-to-market player in many markets and premium positioning. Recently, however, various competitors to Red Bull have arisen. The company has also seen ...

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Strategy Briefing

Strategy Briefing

RTD Tea in Asia Pacific

Jun 2019

Asia Pacific dominates the RTD tea market, accounting for three quarters of global off-trade volume sales. With the leading Chinese and Japanese markets reaching maturity, growth is seeing a shift from pure volume to premium and healthier RTD tea ...

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Strategy Briefing

Strategy Briefing

Examining Sustainability Challenges in the Non-Alcoholic Drinks Industry

Jun 2019

Sustainability concerns are a rising priority for consumer goods producers. This report examines some of the most pressing sustainability issues specific to the non-alcoholic beverages industry, including drinking water security, the impact of ...

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Strategy Briefing

Strategy Briefing

Soft Drinks: Quarterly Briefing Q2 2019

Jun 2019

This briefing provides updates on 2018-2023 quarterly forecasts for the soft drinks industry, sourced from Euromonitor International’s Soft Drinks Forecast Model for Q2 2019...

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Country Report

Country Report

Soft Drinks in New Zealand

Jun 2019

Overall soft drinks sales growth rates were lower in both value and volume terms through the off-trade channel in 2018 than they had been in 2017. However, this was mainly due to carbonates, the largest category, seeing slightly slower in growth in ...

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Strategy Briefing

Strategy Briefing

Developments in the War on Sugar in Soft Drinks: Southeast Asia

Jun 2019

As an update to the previous briefing War on Sugar Consumption in Soft Drinks – Southeast Asia, this report accounts for new developments, including the sugar tax in Malaysia. Governments in Southeast Asia continue to invest in various policy ...

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Strategy Briefing

Strategy Briefing

Premium Beverage Trends and the Eastern European Millennial Consumer

Jun 2019

Bottled water in Eastern Europe keeps generating volume sales. However, due to high penetration of private label and sales in bulk, it is also the cheapest product within the soft drinks. To increase value sales over volume, manufacturers need to ...

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Strategy Briefing

Strategy Briefing

Bottled Water in Eastern Europe

Jun 2019

Changing consumers’ habits towards healthy living have created new opportunities for bottled water. It has been one of the fastest growing soft drinks categories in Eastern Europe over the last five years. Demand for convenience and high quality, as ...

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Country Report

Country Report

Soft Drinks in India

Apr 2019

The soft drinks industry has recovered from the slump the industry faced due to demonetisation and uncertainty over the Goods and Services Tax (GST), which resulted in poor volume sales in 2017. Innovative marketing and new product launches in juice,...

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Strategy Briefing

Strategy Briefing

Blurring Lines in European Functional Beverages

Apr 2019

Within the soft drinks competitive landscape, functional health continues to drive innovation in Western Europe, as brands experiment with botanicals, collagen, or charcoal to provide a health halo to their new beverages and bring new flavours to ...

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Strategy Briefing

Strategy Briefing

Sports Drinks in Western Europe

Apr 2019

The sports drinks market in Western Europe is driven by consumers’ keen interest in sports and fitness, increasing disposable incomes and a willingness to pay for health products. Over the review period, however, sports drinks struggled to achieve ...

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Strategy Briefing

Strategy Briefing

RTD Coffee in Western Europe

Apr 2019

In Western Europe, RTD coffee is still a niche market but it is expected to be one of the most dynamic segments of soft drinks in the near future. While German-speaking countries remain the category’s core business, strong growth is coming from ...

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Country Report

Country Report

Soft Drinks in Australia

Mar 2019

As a whole, soft drinks sales recorded modest growth in 2018. However, the various major categories recorded varying performances, with carbonates struggling as Australians are turning away from sugar-laden soft drinks as the growing tide of health ...

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Strategy Briefing

Strategy Briefing

Beverage Innovation and Trendspotting at Natural Products Expo West 2019

Mar 2019

This spotlight report explores areas of innovation and new trends identified at the Natural Products Expo West Show, with a focus on the beverages space....

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Country Report

Country Report

Soft Drinks in Pakistan

Mar 2019

Soft drinks in Pakistan witnessed very strong growth in 2018 owing to burgeoning consumption among young consumers. Growing awareness through mass marketing and the expansion of modern retailing helped brands to expose consumers to new product ...

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Country Report

Country Report

Soft Drinks in Tanzania

Mar 2019

This report analyses the market for soft drinks in Tanzania. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Bangladesh

Mar 2019

This report analyses the market for soft drinks in Bangladesh. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Tunisia

Mar 2019

Soft drinks sales in Tunisia are still dominated by bottled water. However, rising product availability and intensifying marketing campaigns are supporting strong sales growth in carbonates and juice. In these categories, the majority of consumers ...

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Country Report

Country Report

Soft Drinks in Angola

Mar 2019

This report analyses the market for soft drinks in Angola. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Ghana

Mar 2019

This report analyses the market for soft drinks in Ghana. For the purposes of the study, the market has been defined as follows:...

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