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Soft Drinks

Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Strategy Briefing

Strategy Briefing

Foodservice as a Tool for Direct-to-Consumer Branding and Innovation

Feb 2020

Foodservice has become one of the most important areas of branding, marketing and direct consumer connection for a growing array of food and drink products. This report explores how brands are successfully using foodservice and other away-from-home ...

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Country Report

Country Report

Soft Drinks in Ethiopia

Feb 2020

This report analyses the market for soft drinks in Ethiopia. For the purposes of the study, the market has been defined as follows:...

US$2,100
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Country Report

Country Report

Soft Drinks in Sri Lanka

Feb 2020

This report analyses the market for soft drinks in Sri Lanka. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Bangladesh

Feb 2020

This report analyses the market for soft drinks in Bangladesh. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Qatar

Feb 2020

This report analyses the market for soft drinks in Qatar. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Côte d'Ivoire

Feb 2020

This report analyses the market for soft drinks in the Côte d’Ivoire. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Ghana

Feb 2020

This report analyses the market for soft drinks in Ghana. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Myanmar

Feb 2020

This report analyses the market for soft drinks in Myanmar. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Cambodia

Feb 2020

This report analyses the market for soft drinks in Cambodia. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Tanzania

Feb 2020

This report analyses the market for soft drinks in Tanzania. For the purposes of the study, the market has been defined as follows:...

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Country Report

Country Report

Soft Drinks in Laos

Feb 2020

This report analyses the market for soft drinks in Laos. For the purposes of the study, the market has been defined as follows:...

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Company Profile

Company Profile

Nestlé SA in Soft Drinks

Jan 2020

Nestlé is a key global soft drinks player, with strong growth achieved primarily through bottled water and premiumisation in China’s RTD coffee market. While Nestlé enjoys a strong presence in the developed markets of North America and Western ...

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Strategy Briefing

Strategy Briefing

Concentrates in Latin America

Jan 2020

Concentrates is the eighth largest market in retail value sales in soft drinks. Latin American countries include three of the top 10 largest concentrates markets in the world – Brazil, Mexico and Argentina. Although the category has historically ...

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Strategy Briefing

Strategy Briefing

Carbonates in Western Europe

Jan 2020

In Western Europe, consumers’ desire for health and wellness is propelling the adoption of reduced sugar beverages and affecting the overall market for carbonates. As a result, companies are working hard to respond to these changing consumer needs, ...

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Strategy Briefing

Strategy Briefing

Energy Drinks in Latin America

Jan 2020

Energy drinks in Latin America is one of the fastest growing soft drinks categories globally, and the fastest growing in Latin America. The popularity of this drink is based on the affordability of brands such as Vive 100 and Volt, which have opened ...

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Country Report

Country Report

Soft Drinks in Hong Kong, China

Jan 2020

Soft drinks saw similar off-trade value and volume growth in 2019 as fundamental demand for soft drinks remained stable over the review period. Thanks to the influence of the health and wellness trend, consumers are continuously becoming more ...

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Country Report

Country Report

Soft Drinks in Costa Rica

Jan 2020

Soft drinks in Costa Rica continues to see growth across most categories in 2019, although RTD tea was impacted by maturity and price-based competition from other soft drinks categories. Price-based competition remains a major driver for soft drinks ...

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Country Report

Country Report

Soft Drinks in Cameroon

Jan 2020

Good growth was seen for soft drinks in Cameroon in 2019, and this growth trend is expected to continue across the forecast period. Growth is being driven by soft drinks players recognising consumer demand, developing different packaging sizes to ...

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Country Report

Country Report

Soft Drinks in New Zealand

Jan 2020

While favourable macroeconomic and demographic factors continued to underpin the expansion of soft drinks in New Zealand in 2019, overall off-trade volume and current value growth rates were down slightly on 2018. This was partly due to the ...

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Country Report

Country Report

Soft Drinks in Ukraine

Jan 2020

In 2019, although stabilisation of disposable income and positive economic dynamics are observed, Ukrainian consumers remain price sensitive. They look for best price deals and mainly opt for the cheapest offers, which favours soft drinks with lowest...

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