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Article

Quais são as 10 tendências de consumo globais em 2022?

Alison Angus

Alison Angus

18 Jan 22

Hoje publicamos nosso relatório 10 Principais Tendências Globais de Consumo 2022, que identifica os comportamentos que permanecerão e oferece recomendações para reformular suas ofertas e modelos de negócios.

Article

What Are the 10 Global Consumer Trends in 2022?

Alison Angus

Alison Angus

18 Jan 22

It’s no secret that consumer needs and preferences evolved in unprecedented ways over the past 18 months. The only way to keep up is by watching these changes closely to spot new opportunities.

Article

The Disruptive Potential of Buy Now Pay Later in Western Europe

Frida Polyak

Frida Polyak

18 Jan 22

One of the key developments of the payment landscape has been the skyrocketing boom in demand for the modern day credit offer: buy now pay later (BNLP). Although the business model already existed pre-pandemic, the uncertain economic environment and easy accessibility significantly contributed to its success in the past year. By utilising our consumer finance, digital consumer and consumer survey data, the article will explore the payment solution’s unique selling point and target audience, as well as the impact it is having on the wider payment landscape. The content piece will discuss the opportunities the model holds for retailers, and explore the current regulatory and competitive environments. Case studies from multiple industries, eg beauty and fashion or travel, will showcase BNPL’s cross-industry impact and key takeaways for industry stakeholders going forward.

Latest Webinars

The luxury and fashion industries are showing a stronger rebound in demand in 2021 than we expected a year ago, with pent-up demand turbo-charging recovery and domestic consumption in the spotlight, given the ongoing travel restrictions. In this webinar, speakers will discuss the transformation that luxury and fashion industries are going through.

Fashion and Luxury: Winning Recovery Strategies in a Post-COVID-19 World

The luxury and fashion industries are showing a stronger rebound in demand in 2021 than we expected a year ago, with pent-up demand turbo-charging recovery and domestic consumption in the spotlight, given the ongoing travel restrictions. But, just as the pandemic highlighted the limitations of the current supply chains, and consumers have changed their lifestyles significantly post-pandemic, market players need to reassess their standard operating procedures in place, from manufacturing to retail, to remain relevant in a post-COVID-19 world where uncertainty has become the norm.

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In this webinar, we forecast global economic performance for 2022 and how this will impact the wider recovery of countries going forward.

Global Economy in 2022: Getting Back on Track with Challenges Ahead

In this webinar, we forecast global economic performance for 2022 and how this will impact the wider recovery of countries going forward.

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In this session, our panel will discuss which trends businesses need to prioritise during their recovery phase and how megatrends data can be applied to business operations and strategies.

Quantifying Megatrends: Building Future Strategies with Confidence

Join us live to:

  • Explore the key megatrends forecast to drive product innovation
  • Learn about where and how megatrends data can be applied across FMCG markets
  • Identify key investment markets through the lens of a consumer

Growing consumer confidence has promoted the process of moving away from short-term disruption responses to long-term strategic plans, which incorporate post-pandemic priorities and needs.

In this session, our panel will discuss which trends businesses need to prioritise during their recovery phase and how megatrends data can be applied to business operations and strategies.

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