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A message from our CEO regarding the crisis in Ukraine.

Latest Content

Article

New Protein Frontiers: Fermentation in Meat Alternatives

Shereen Tromp

Shereen Tromp

27 Jan 23

While the number of vegans and vegetarians globally remains small compared to meat-eaters, there are an increasing number of flexitarian consumers willing to cut down meat consumption and looking for healthier and more sustainable alternatives to meat.

Video

Tobacco Forecast Model Walkthrough

Shane MacGuill

Shane MacGuill

26 Jan 23

The tobacco and nicotine market is changing rapidly and the environment in which it operates is more turbulent than ever. Euromonitor is delighted to introduce a new tool, the Tobacco Forecast Model, that can assist in plotting a course through this disruption and navigate future market evolution.

Article

How to Win with Gen Z Beauty Consumers

Oryoon Lee

Oryoon Lee

25 Jan 23

The COVID-19 pandemic and inflationary environment since 2021 have given rise to the Generation Z (Gen Z) beauty consumer’s tendencies towards price sensitivity, individualistic expression, active participation in user-generated content and phygital spaces. Read on to find out more.

Article

How Global Consumer Trends Are Taking Shape in Eastern Europe

Lilija Vladykina

Lilija Vladykina

24 Jan 23

Our team of specialists in Vilnius have identified two of Euromonitor’s Global Consumer Trends which are having the biggest impact on Eastern Europe.

Article

Top Three Automotive and Mobility Trends in 2023

Fransua Vytautas Razvadauskas

Fransua Vytautas Razvadauskas

24 Jan 23

In 2023, new light vehicle sales are forecast to fall by 7.0% as the global economic slowdown curbs consumer spending on big items such as new cars. Yet the year will continue to be an inflection point for the automotive and mobility industries, shaped by rising sustainability pressures, technological progress and changing consumer preferences.

Article

Understanding Consumer Preferences for Destination Marketing

Caroline Bremner

Caroline Bremner

23 Jan 23

Using Euromonitor International’s Voice of the Consumer: Travel Survey, we dig deep into traveller segmentation to understand key motivations and preferences across gender, race and income.

Latest Webinars

Michelle Evans and her team will share their insights around the tech trends that are redefining commerce in 2023. We explore how product development is being shaped by social platforms, the influence of gaming culture on shopping websites and ways retailers, brands and hospitality operators are offering more personalized experiences.

[Coming Soon] 2023 Digital Shopper Trends

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Michelle Evans and her team will share their insights around the tech trends that are redefining commerce in 2023. We explore how product development is being shaped by social platforms, the influence of gaming culture on shopping websites and ways retailers, brands and hospitality operators are offering more personalized experiences.

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You need to know what to expect next year. Our expert analysts have you covered. Stream our webinar to get answers on economic trends, threats and opportunities to stay one step ahead.

Global Economy 2023: What are the Key Recession Risks?

You need to know what to expect next year. Our expert analysts have you covered. Stream our webinar to get answers on economic trends, threats and opportunities to stay one step ahead.

 

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Personalisation has evolved from being a nice-to-have to a necessity across industries. Beauty brands in particular are leading the way with AI technology and product curation, while consumer health brands are focusing on building effective, tailored customer interactions.

How Personalisation is Shaping Health and Beauty Sectors

Personalisation has evolved from being a nice-to-have to a necessity across industries. Beauty brands in particular are leading the way with AI technology and product curation, while consumer health brands are focusing on building effective, tailored customer interactions. Providers who invest in the correct technologies and prioritise building personalised experiences will be in a stronger position to attract and retain customers.

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