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China

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in China.

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    China: Country Profile

    Jan 2020

    China’s real GDP growth is weakenimg gradually. Investment should stay solid, in particular real estate investment. Construction will bene?t from resilient housing demand and rising government infrastructure investment. Consumption will grow steadily...

    US$150
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    Country Report

    Country Report

    Large Cooking Appliances in China

    Dec 2019

    The Chinese Government’s efforts to restrict property developers’ financing in order to prevent speculation and control housing prices had a negative impact on large cooking appliances at the end of the review period, as it led to marked declines in ...

    US$990
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    Country Report

    Country Report

    Dishwashers in China

    Dec 2019

    Dishwashers registered dynamic volume growth in 2019, as it continued to expand rapidly from a low base. The category has not yet achieved the level of penetration seen in developed markets, but is seeing demand significantly enhanced by the ...

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    Country Report

    Country Report

    Air Treatment Products in China

    Dec 2019

    Volume growth in air treatment products slowed markedly in 2019, as air purifiers sales continued to fall significantly and air conditioners took a downward turn. The poor performance of air purifiers resulted from improved air quality, limited new ...

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    Country Report

    Country Report

    Personal Care Appliances in China

    Dec 2019

    Personal care appliances saw strong volume growth in the final year of the review period, supported by a significant increase in demand for oral care appliances. Rising consumer health-consciousness and increasing purchasing power are expanding the ...

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    Country Report

    Country Report

    Home Laundry Appliances in China

    Dec 2019

    With the category already having achieved a high level of penetration and the constraint of a slow housing market, upgrading replacements proved to be the key driver of growth in home laundry appliances at the end of the review period. Larger washing...

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    Country Report

    Country Report

    Microwaves in China

    Dec 2019

    Microwaves saw volumes fall in 2019 as it suffered from maturity and the negative impact of the health and wellness trend, which encouraged consumers to opt for cooking methods such as steaming rather than use microwaves. While built-in microwaves ...

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    Country Report

    Country Report

    Consumer Appliances in China

    Dec 2019

    Key consumer appliances categories, including fridge freezers, automatic washing machines, microwaves, built-in hobs and cooker hoods, saw growth constrained by high levels of penetration and a slow housing market in China in 2019. However, less ...

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    Country Report

    Country Report

    Refrigeration Appliances in China

    Dec 2019

    Refrigeration appliances’ high level of penetration significantly limits its potential for volume growth, with a slow housing market acting as a further constraint at the end of the review period. With first purchases insufficient to support ...

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    Country Report

    Country Report

    Small Cooking Appliances in China

    Dec 2019

    Coffee machines registered strong growth at the end of the review period, led by the rapid expansion of hard pod coffee machines. The popularity of coffee machines was underpinned by consumers’ increasing purchasing power and growing emphasis on ...

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    Country Report

    Country Report

    Vacuum Cleaners in China

    Dec 2019

    The increasingly hectic character of modern consumer lifestyles, supported by ongoing urbanisation, is leading to a growing demand for appliances that are capable of reducing the time and effort consumers need to dedicate to household tasks such as ...

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    Country Report

    Country Report

    Food Preparation Appliances in China

    Dec 2019

    Food preparation appliances saw modest growth at the end of the review period, with the strong performance of blenders and mixers being partly offset by falling volumes in juice extractors and other food preparation appliances. The growing popularity...

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    Strategy Briefing

    Strategy Briefing

    Consumers in 2020

    Dec 2019

    Global consumer expenditure is forecast to account for 56.1% of world GDP in 2020 or USD49.7 trillion in constant terms. This report will provide some key insights from the digital, household, income, expenditure and population perspectives. For ...

    US$570
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    Country Report

    Country Report

    Sweet Spreads in China

    Dec 2019

    Across honey, jam and nut based spreads, the sweet spreads category is seeing a growing demand for smaller packaging. Whether served as a spread, flavouring or paste, sweet spreads products usually only need a small portion for a single consumption ...

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    Country Report

    Country Report

    Recreation, Entertainment and Arts in China

    Dec 2019

    In 2018, the leisure industry’s growth slowed although still demonstrated strong expansion rates since the economy’s performance remains stable and household expenditure grew by 10.2% over the year. In addition, as global trade tensions continue, ...

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    Country Report

    Country Report

    Edible Oils in China

    Dec 2019

    June 2018 saw China introduce a new regulation requiring blended edible oil to specify the proportions of different types of oil used in its production. The regulation was brought in because of concerns about false advertising and some manufacturers ...

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    Country Report

    Country Report

    Soup in China

    Dec 2019

    Dehydrated soup products from foreign multinational players such as McCormick & Co and Unilever have struggled to gain traction in the Chinese market due to differences in taste between Chinese and Western consumers. The traditional Chinese dish, ...

    US$990
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    Country Report

    Country Report

    Retail and Wholesale in China

    Dec 2019

    The Chinese retail and wholesale industry developed steady growth pace during 2018, reflecting still stable economic environment in the country. The year saw 10.2% growth in total household expenditure and a firm rise in the consumer confidence ...

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    Country Report

    Country Report

    Hotels and Restaurants in China

    Dec 2019

    The restaurants, bars and canteens industry accelerated in growth in 2018, driven by expanding consumer income, urbanisation and growing popularity of dining out. Niche cafés, offering coffee or healthy food, performed particularly well and ...

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    Country Report

    Country Report

    Personal Services in China

    Dec 2019

    The industry continued to expand in 2018, albeit at slightly slower pace. Rising economic uncertainty adversely impacted household and business confidence and led to slower spending growth on non-essential services, including personal care. Despite ...

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