Cuba

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Cuba.

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    Latin America: Regional Profile

    Jul 2018

    Latin America’s real recovery will continue in 2018. The region’s consumer expenditure will also improve slightly in 2018. Caribbean economies will lag behind other countries due to their excessive reliance on tourism and remittances. Latin America ...

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    Strategy Briefing

    Strategy Briefing

    Grocery Retailing in Latin America

    Jun 2018

    Most of the major economies in Latin America have faced significant economic and political challenges that have affected consumer spending across product categories, including purchases at grocery retailers. Economic crises in Brazil, Argentina and ...

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    Country Profile

    Country Profile

    Cuba: Country Profile

    May 2018

    The economy is growing at a moderate pace but faces a number of serious problems. A recovery in tourism and agriculture after the hurricane damage inflicted in 2017 should be the main driver. The gradual easing of economic restrictions created a ...

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    Strategy Briefing

    Strategy Briefing

    Renewable Energy Expansion Opportunities for B2B Sectors

    Apr 2018

    Local and international community support has allowed renewable energy expansion to gain pace, with even faster growth expected over the period to 2030. Over 2017-2025 the electricity equipment and metal mining industries will experience a ...

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    Strategy Briefing

    Strategy Briefing

    Consumer Lifestyles in Latin America

    Mar 2018

    The middle class in Latin America continues to expand, and consumers increasingly enjoy rising disposable incomes, driving growing demand for a wide range of goods and services. The population is ageing, as a result of declining birth rates and ...

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    Strategy Briefing

    Strategy Briefing

    Top 10 Basic Chemical Producing Countries

    Mar 2018

    The basic chemical industry is one of fastest-growing industries and plays an integral role in providing essential chemical ingredients for industries ranging from downstream to high-tech electronics. The basic chemicals industry in undergoing a ...

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    Strategy Briefing

    Strategy Briefing

    Major Appliances in Latin America

    Mar 2018

    Dairy is the most important category within packaged food in value terms for Latin America, exceeding USD430 billion in 2017 and showing quite polarised growth between the countries in the region. Despite the fact that dairy consumption in Latin ...

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    Strategy Briefing

    Strategy Briefing

    Lodging in Latin America

    Mar 2018

    Lodging in Latin America continues to grow despite the different socioeconomic factors that have affected its performance in recent years. Mexico and Brazil are the preferred destinations for domestic as well as international travelers, dominating ...

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    Megatrends

    Megatrends

    Healthy Living: The New Face of Healthy Ageing

    Dec 2017

    A growing ageing population is both an economic challenge and a business opportunity. As populations age, life’s milestones are deferred, and more people in the later stages of life assume the typical responsibilities of their younger counterparts, ...

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    Megatrends

    Megatrends

    Shifting Market Frontiers: Asian Century

    Dec 2017

    The Asian market is as important as ever. Half of global growth in consumer expenditure will originate in the region in the coming years. As a result, Asia Pacific will attract growing attention from global companies, for many of which Asia will ...

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    Megatrends

    Megatrends

    Ethical Consumer: Mindful Consumerism

    Dec 2017

    Increasing awareness around ethical and environmental issues is driving the rise in mindful consumption. Although interest in ethical living is higher in emerging markets, it is still developed economies that lead the commercialisation of ...

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    Megatrends

    Megatrends

    Experience More Across the Customer Journey

    Dec 2017

    In the age of digital transformation, consumers strive to experience more across the customer journey. To meet consumers’ expectations, brands need to take a consumer-centric view, looking at each touchpoint in the path to purchase and after, to ...

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    Strategy Briefing

    Strategy Briefing

    Carbonates in Latin America

    Nov 2017

    Latin America is the second-largest carbonates market in the world, with annual sales of USD37.9 billion at retail in 2016. However, growth prospects are diminishing for the category as consumers grow more concerned about the negative health effects ...

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    Strategy Briefing

    Strategy Briefing

    City Travel Briefing: Havana

    Nov 2017

    Tourism is currently the most dynamic sector of the Cuban economy as the country has become a popular destination after the ease of regulations pertaining to US citizens. Havana is projected to double its lodging by 2030 as it does not meet current ...

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    Strategy Briefing

    Strategy Briefing

    Video Games in Latin America

    Nov 2017

    The Latin American video games market declined in 2016 as macroeconomic and political issues throughout the region hurt incomes and diminished the ability of householders to purchase video games products, particularly static consoles. However, the ...

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    Strategy Briefing

    Strategy Briefing

    Colour Cosmetics in Latin America

    Oct 2017

    The colour cosmetics market in Latin America managed to keep its head above water over 2011-2016. The category recorded a CAGR of 1.7% despite a decline in value occurring towards the end of the period, Chile and Argentina offsetting the impact of ...

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    Strategy Briefing

    Strategy Briefing

    Sports and Energy Drinks in Latin America

    Oct 2017

    Sports and energy drinks is a USD4 billion market in Latin America. The region contains some markets with the highest consumption rates in the world as well as others in which the category is highly immature. Growing incomes and an increasing ...

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    Strategy Briefing

    Strategy Briefing

    Spirits in Latin America

    Sep 2017

    Latin American spirits consumption stagnated between 2011-2016, and the region id likely to struggle for growth for most of the forecast period. This briefing looks at the key factors in the category’s performance across the region and what the ...

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    Strategy Briefing

    Strategy Briefing

    Beer in Latin America

    Sep 2017

    Beer in Latin America is facing a range of challenges, from significant economic issues in key markets to shifting consumer preferences. However, there are clear opportunities for brewers, such as the potential to generate value through the growing ...

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    Future Demographic

    Future Demographic

    Latin America in 2030: The Future Demographic

    Sep 2017

    In 2030, the population of Latin America should reach 711 million, an increase of 13.1% from 2015. Despite a slowdown in population growth due to falling birth rates and rising death rates, the population will still increase at a relatively fast pace...

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