Malaysia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Malaysia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Malaysia StatisticsConsumer Lifestyles in MalaysiaMalaysia Country BriefingsFuture Demographics: Malaysia in 2030

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    Asia Pacific: Regional Profile

    Dec 2018

    Driven by China and India, Asia’s developing economies saw healthy rates of growth in 2017. Japan’s economic prospects are less favourable however. Too many of Asia’s economies are excessively dependent on exports and large inflows of foreign ...

    US$150
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    Strategy Briefing

    Strategy Briefing

    Top 10 Energy-Producing Countries in 2030

    Dec 2018

    The energy sector is the key provider for many integral sectors in every economy, such as chemical products, utilities, transport, metal products manufacturing, etc. Over the 2017-2030 period, the energy industry is expected to experience stable ...

    US$570
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    Country Report

    Country Report

    Baked Goods in Malaysia

    Nov 2018

    Baked goods, particularly packaged bread and pastries, are treated as essential for breakfast in Malaysia, as they are close substitutes to breakfast cereals in terms of affordability. They are usually eaten with spreads and coffee. Moreover, ...

    US$990
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    Country Report

    Country Report

    Breakfast Cereals in Malaysia

    Nov 2018

    Living costs are rising in Malaysia. Consumers are increasingly price sensitive and have smaller budgets for food. Breakfast cereals cost more than conventional foodservice breakfast options such as fried noodles or nasi lemak, as well as packaged ...

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    Country Report

    Country Report

    Processed Fruit and Vegetables in Malaysia

    Nov 2018

    Shelf stable fruit is perceived as high in sugar content and preservatives. Therefore, consumers are purchasing less of these products in view of rising health considerations. The increasingly high obesity rate and obesity- related diseases are ...

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    Country Report

    Country Report

    Processed Meat and Seafood in Malaysia

    Nov 2018

    The Ministry of Health recalled several canned sardine brands after parasitic worms were discovered in April 2018. This was followed by the withdrawal of six more canned sardine in June 2018 after they were found to contain Filum Nematoda worms. ...

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    Country Report

    Country Report

    Rice, Pasta and Noodles in Malaysia

    Nov 2018

    Local consumers’ preferences have gradually switched from craving traditional to Korean-style instant noodles such as ramen, u-dong and kimchi noodle. The influence of Korean drama and increasingly Korean food introduced through foodservice such as ...

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    Country Report

    Country Report

    Edible Oils in Malaysia

    Nov 2018

    The Malaysian government’s revision of the vegetable and seed oil policy in November 2016 slowed volume growth in edible oils in 2017 and 2018. Subsidies for palm oil in pack sizes larger than one litre have been removed for retailers, forcing ...

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    Country Report

    Country Report

    Ready Meals in Malaysia

    Nov 2018

    Rising living costs are causing families to shift from single to dual income households, resulting in less time to prepare food and cook at home. The desire for quick and easy meals is aligned with the value proposition of convenience offered by ...

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    Country Report

    Country Report

    Sauces, Dressings and Condiments in Malaysia

    Nov 2018

    Consumers cook meals at home less often due to longer working hours and more hectic lifestyles. Smaller pack sizes are increasingly preferred as their lower quantities fit with concerns over freshness and waste. Manufacturers have taken heed and ...

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    Country Report

    Country Report

    Soup in Malaysia

    Nov 2018

    Packaged soup is seen as a substitute for home-made soup, given their similar flavours. Packaged soup is quick and easy to prepare and targets consumers who are pressed for time and want a quick snack or addition to their meal at home. Instant soup ...

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    Country Report

    Country Report

    Sweet Spreads in Malaysia

    Nov 2018

    Premiumisation is particularly visible in honey and nut and seed based spreads. Manufacturers are increasingly importing higher-end spreads to switch consumers to higher price points. The depreciating Malaysian currency saw retail selling prices ...

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    Country Report

    Country Report

    Charge Cards in Malaysia

    Nov 2018

    According to a 2017 survey by the Institute of Strategic and International Studies, Malaysians were enjoying a much higher standard of living than before. Consumers are more inclined to purchase expensive foreign car brands, dine out, spend on mobile...

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    Country Report

    Country Report

    Credit Cards in Malaysia

    Nov 2018

    Credit cards provide “loans” without the hassle of personal loans, which require application, origination, monthly or prepayment fees. Credit cards offer a form of unsecured credit offered by banks, where users borrow to make purchases, while ...

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    Country Report

    Country Report

    Debit Cards in Malaysia

    Nov 2018

    In line with the push towards Malaysia becoming a cashless society, Bank Negara Malaysia (BNM) announced its focus on mobile payments in 2018 to complement debit cards in displacing cash. Debit cards have been placed at the centre of this focus due ...

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    Country Report

    Country Report

    Financial Cards and Payments in Malaysia

    Nov 2018

    Credit card transactions continue to dominate card payment transactions, despite seeing slow growth. Meanwhile, debit card usage is recording a significant rise in transactions and is predicted to remain popular. Plastic cards will remain in play ...

    US$2,100
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    Country Report

    Country Report

    Pre-Paid Cards in Malaysia

    Nov 2018

    Pre-paid cards continue to see strong growth. Benefits that come with the pre-paid card are very similar to credit and debit cards, providing reward points or product discounts for consumers. These cards are gaining popularity among students who do ...

    US$990
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    Country Report

    Country Report

    Store Cards in Malaysia

    Nov 2018

    The healthy growth of credit and debit cards is providing stiff competition for store cards. While store cards are limited to just one merchant, credit and debit cards offer a variety of benefits from different merchants. Consumers can accumulate ...

    US$990
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    Country Report

    Country Report

    Analgesics in Malaysia

    Nov 2018

    New products with strong innovation were launched in analgesics during the review period. For example, Ammeltz Yoko Yoko which was previously available only in lotion format introduced a new Ammeltz Yoko Yoko Massage Cream in a different format to ...

    US$990
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    Country Report

    Country Report

    Cough, Cold and Allergy (Hay Fever) Remedies in Malaysia

    Nov 2018

    Worsening air quality caused by haze and air pollution in Malaysia has resulted in steady demand for antihistamines/allergy remedies (systemic). Rising numbers of Malaysians are contracting nasal allergy symptoms such as sinus inflammation and watery...

    US$990
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