Malaysia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Malaysia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Malaysia StatisticsConsumer Lifestyles in MalaysiaMalaysia Country BriefingsFuture Demographics: Malaysia in 2030

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    Mobility in Malaysia

    Jul 2021

    Economic uncertainty due to COVID-19 shock constrained new car market in Malaysia. Lack of financial incentives and scarce charging infrastructure also expected to limit faster sales expansion of electric and hybrid vehicles. On the other hand, ...

    US$250
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    Country Report

    Country Report

    Eyewear in Malaysia

    Jul 2021

    Eyewear is predicted to make a partial recovery in 2021 following significant declines in demand the previous year as a result of the closure of key distribution channels due to pandemic-induced lockdown restrictions, reduced demand as a result of ...

    US$1,210
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    Country Report

    Country Report

    Spectacles in Malaysia

    Jul 2021

    The largest and perceived most essential eyewear category in Malaysia, spectacles is predicted to fully recover in volume and value sales terms to pre-pandemic levels over 2021, considering the lower declines that it experienced the previous year. ...

    US$990
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    Country Report

    Sunglasses in Malaysia

    Jul 2021

    The pandemic is predicted to continue to impact demand for sunglasses over 2021, although it is set to see an upturn in demand; however, given the severity of the category’s decline in 2020 when it was significantly impacted by lack of both domestic ...

    US$990
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    Country Report

    Country Report

    Contact Lenses and Solutions in Malaysia

    Jul 2021

    Following the declines of 2020 when home-confined and increasingly price-sensitive consumers relied on their spectacles due to remote working and lack of socialising in addition to the closure of optical shops during the lockdown, demand for contact ...

    US$990
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    Country Report

    Country Report

    Bags and Luggage in Malaysia

    Jul 2021

    While demand for bags and luggage in Malaysia is expected to improve over 2021 following the significant declines of 2020 as a result of the pandemic-induced lockdown and limited travel opportunities, the first half of the year has continued to be ...

    US$990
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    Country Report

    Country Report

    Jewellery in Malaysia

    Jul 2021

    The largest value category within Malaysian personal accessories, jewellery was the most significantly impacted in terms of overall drop in demand in 2020 as a result of the pandemic, deemed to be a non-essential purchase in an environment of ...

    US$990
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    Country Report

    Country Report

    Writing Instruments in Malaysia

    Jul 2021

    The closure or restrictions on the operations of retail channels, including the dominant stationers/office supply stores, department stores and even modern grocery retailers, limited access to writing instruments during the initial Movement Control ...

    US$990
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    Country Report

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    Personal Accessories in Malaysia

    Jul 2021

    While demand for personal accessories in Malaysia is expected to improve over 2021 following the significant declines of 2020 as a result of the pandemic-induced lockdown and limited travel opportunities, the first half of the year has continued to ...

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    Country Report

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    Watches in Malaysia

    Jul 2021

    Following significant declines in 2020 as a result of the pandemic, watches is predicted to record a much improved performance due to pent-up demand, although various restrictions in place over the first half of the year are likely to influence ...

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    Country Report

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    Chocolate Confectionery in Malaysia

    Jun 2021

    Boxed assortments and chocolate with toys both returned to growth in 2021 having experienced decline in the previous year. The economic impact of measures introduced to limit the spread of COVID-19 focused consumer spending on essential items in ...

    US$990
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    Country Report

    Country Report

    Ice Cream and Frozen Desserts in Malaysia

    Jun 2021

    Under the Movement Control Order, interstate and international travel was prohibited in Malaysia, while schools and non-essential businesses were shut, with people urged to stay at home. Meanwhile, consumer foodservice outlets were only able to serve...

    US$990
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    Country Report

    Country Report

    Sweet Biscuits, Snack Bars and Fruit Snacks in Malaysia

    Jun 2021

    Sweet biscuits maintained healthy growth in 2020 and looks set to continue to expand in 2021. Demand has been supported by the long periods of home confinement resulting from the Movement Control Order introduced to limit the spread of COVID-19 and ...

    US$990
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    Country Report

    Country Report

    Savoury Snacks in Malaysia

    Jun 2021

    Savoury snacks is expected to see a positive performance in 2021. The health and wellness trend has become a prominent influence on demand across packaged food categories and is increasingly shaping consumer preferences even in areas strongly ...

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    Country Report

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    Gum in Malaysia

    Jun 2021

    Bubble gum has continued to suffer from falling demand in 2021. The category has increasingly felt the negative impact of consumer concerns about the impact of sugar consumption on health. The obesity rate in Malaysia is becoming critical, as ...

    US$990
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    Sugar Confectionery in Malaysia

    Jun 2021

    The health and wellness trend was already exerting a strong influence on the development of snacks prior to the outbreak of COVID-19, and was bolstered by the experience of the pandemic – both because of the immediate threat from the disease and the ...

    US$990
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    Country Report

    Country Report

    Cigarettes in Malaysia

    Jun 2021

    In 2020, cigarettes maintained the trend seen since 2016 of declines in both retail volume and current value terms. The main reason for the long-term decline in volume sales is the continued fall in smoking prevalence, particularly amongst men, who ...

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    Country Report

    Country Report

    Tobacco in Malaysia

    Jun 2021

    In 2020, COVID-19 affected many aspects of life, due to mandatory store closures, work from home mandates, the loss of employment and travel restrictions. All these factors affected the tobacco industry, which saw a stronger current value decline ...

    US$2,100
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    Country Report

    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Malaysia

    Jun 2021

    In 2020, cigars and cigarillos turned to retail volume and current value decline for the first time in many years. COVID-19 resulted in the government introducing a lockdown, which led to the temporary closure of tobacco specialists during the MCO, ...

    US$990
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    Country Report

    Country Report

    Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Malaysia

    Jun 2021

    After seeing solid growth for several years, in 2020 e-vapour products turned to a double-digit retail current value decline. Like most tobacco categories, the distribution of e-vapour products was negatively impacted by efforts to control the spread...

    US$990
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