Malaysia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Malaysia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Malaysia StatisticsConsumer Lifestyles in MalaysiaMalaysia Country BriefingsFuture Demographics: Malaysia in 2030

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    Homewares in Malaysia

    May 2021

    The significant increase in the amount of time consumers spent at home during the pandemic and the restrictions on the operations of consumer foodservice outlets led to a considerable increase in home cooking, which, in turn, boosted demand for ...

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    Country Report

    Country Report

    Home Furnishings in Malaysia

    May 2021

    Home furnishings witnessed a marked decline in sales in 2020. This was largely attributable to the fact that restrictions imposed to limit the spread of COVID-19 led to the postponement of projects such as renovations and moving home. Furthermore, ...

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    Country Report

    Country Report

    Home and Garden in Malaysia

    May 2021

    The Malaysian home and garden market witnessed a marked fall in sales in 2020 as restrictions imposed to limit the spread of COVID-19 and related economic uncertainty undermined demand in several categories. Restrictions, including the Movement ...

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    Country Report

    Country Report

    Gardening in Malaysia

    May 2021

    With consumers spending more time at home during the COVID-19 crisis, there was a growing interest in pastimes centred around the home in 2020. This helped gardening to gain traction in urban areas, where it has traditionally struggled to gain a ...

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    Country Report

    Country Report

    Home Improvement in Malaysia

    May 2021

    Home improvement sales fell steeply in 2020, largely as a result of the postponement of projects such as renovations and moving home due to restrictions on the operations of businesses and public activity, which were aimed at limiting the spread of ...

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    Country Report

    Country Report

    Pet Care in Malaysia

    Apr 2021

    Despite significant upheaval to consumer lifestyles since the outbreak of COVID-19, the pandemic has not had a dramatic negative impact on supply and demand in pet care in Malaysia and is not expected to in 2021. Other than some delays in the arrival...

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    Country Report

    Country Report

    Dog Food in Malaysia

    Apr 2021

    Dog food is expected to record a lower rate of retail current value and retail volume growth in 2021. This is partially due to a decline in dog adoptions expected in 2021. The number of abandoned dogs in Malaysia is also increasing as pet owners have...

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    Country Report

    Country Report

    Other Pet Food in Malaysia

    Apr 2021

    Pet owners, especially from younger generations, generally prefer dogs or cats to other pets. Dogs and pets are increasingly perceived as companions, with the pet humanisation trend continuing to remain fairly undeveloped for other pets such as fish,...

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    Country Report

    Country Report

    Pet Products in Malaysia

    Apr 2021

    In 2021, retail current value growth is expected to slow as the threat of COVID-19 gradually begins to subside. Demand for pet products surged in 2020 due to the strict COVID-19 movement control orders implemented by the government to curb the spread...

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    Country Report

    Country Report

    Cat Food in Malaysia

    Apr 2021

    Since the outbreak of COVID-19 in 2020, consumers in Malaysia have suffered from the negative economic impact of the COVID-19 pandemic. This has caused rising unemployment and a sharp reduction in consumers’ disposable incomes and will continue to ...

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    Country Profile

    Country Profile

    PEST Analysis: Malaysia

    Apr 2021

    Although business landscape rankings are very favourable, Malaysia’s political setting is fairly unstable. Corruption persists and state finances remain challenging. Nevertheless, solid economic recovery is expected, whilst trade deals and a very ...

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    Strategy Briefing

    Strategy Briefing

    Small Appliances in Asia Pacific

    Mar 2021

    Small appliance categories saw varying performances in Asia Pacific in 2020 due to Coronavirus (COVID-19). Air treatment products saw a steep decline, for example, but vacuum cleaners recorded a much-improved performance. The former was hit by retail...

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    Country Report

    Country Report

    Nappies/Diapers/Pants in Malaysia

    Mar 2021

    In 2020, there continued to be a growing preference amongst some parents for purchasing disposable pants. The category will continue to see strong current value growth, although it is the first year over the review period that the category has ...

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    Country Report

    Country Report

    Sanitary Protection in Malaysia

    Mar 2021

    Encouraged by increasing education levels and rising incomes amongst working women in Malaysia, players are continuing to expand their portfolios with more innovative products to offer specific value to consumers. Such offers include antibacterial ...

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    Country Report

    Country Report

    Retail Adult Incontinence in Malaysia

    Mar 2021

    With Malaysia heading towards an ageing population (7% of the total population will be aged 65 years and above in 2020), there has been a gradual increase in demand for retail adult incontinence in Malaysia. In 2020, the category will continue to be ...

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    Country Report

    Country Report

    Away-From-Home Tissue and Hygiene in Malaysia

    Mar 2021

    Away-from-home tissue and hygiene was the worst affected category within tissue and hygiene in 2020 as COVID-19 led to decreasing demand for consumer foodservice and a lack of tourism in the country. With many restaurants being closed and offering ...

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    Country Report

    Country Report

    Wipes in Malaysia

    Mar 2021

    COVID-19 has led to a stronger demand for wipes in 2020 as Malay consumers are using good hygiene and cleanliness to improve their protection against the virus. This will lead to double-digit growth for retail wipes in 2020, with all categories ...

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    Country Report

    Country Report

    Tissue and Hygiene in Malaysia

    Mar 2021

    The COVID-19 pandemic has had a strong impact on sales of tissue and hygiene in Malaysia due to hygiene-consciousness, movement restrictions, and economic situations influencing consumers’ purchase decisions. There were strong financial losses for ...

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    Country Report

    Country Report

    Retail Tissue in Malaysia

    Mar 2021

    Retail tissue will record stronger demand in 2020 in Malaysia, partially benefitting from short-term stockpiling behaviour at the start of the pandemic as local consumers panic bought essential items such as toilet paper and facial tissues. This ...

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    Country Report

    Country Report

    Retailing in Malaysia

    Mar 2021

    Retailing experienced a contraction in 2020, for the most part due to the Coronavirus (COVID-19) global pandemic. Consumers were directed to stay at home under the Movement Control Order (MCO) that was originally expected to last for two weeks in ...

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