Kazakhstan

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Kazakhstan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Kazakhstan StatisticsConsumer Lifestyles in KazakhstanKazakhstan Country BriefingsFuture Demographics: Kazakhstan in 2030

Filters
Industry
    Product Type
    Country Profile

    Country Profile

    Kazakhstan: Country Profile

    Jun 2020

    Kazakhstan’s real GDP will contract in 2020. The economy is set to contract this year as COVID-19 takes its toll. Private consumption will fall amid a higher unemployment rate, isolation measures and a weaker currency. Moreover, muted external demand...

    US$150
    Add to cart View details
    Country Report

    Country Report

    Away-From-Home Tissue and Hygiene in Kazakhstan

    Jun 2020

    Improving economic conditions, including strong real GDP growth, stimulated further strong growth in away-from-home tissue and hygiene products in the country in 2019. Stronger purchasing power enabled consumers to visit restaurants, entertainment ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Sanitary Protection in Kazakhstan

    Jun 2020

    Demographic trends are supporting sales of sanitary protection in Kazakhstan. In 2019, category demand was strengthened amongst a growing population of women aged 12-54, and further growth is expected over the forecast period. 2019 growth was also ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Wipes in Kazakhstan

    Jun 2020

    The wipes category in general was still in a stage of early development in Kazakhstan in 2019. Although it posted good growth during the year, total sales remained low. Baby wipes dominates this category, demonstrating the same development pattern as...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Rx/Reimbursement Adult Incontinence in Kazakhstan

    Jun 2020

    In order to be reimbursed by the healthcare insurance scheme, adult incontinence had to be prescribed by a doctor in 2019, which entailed a certain amount of bureaucracy. Even so, there were also limits on the amount of state support available. For ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Retail Adult Incontinence in Kazakhstan

    Jun 2020

    The category was still very much a niche area in 2019, with significant room for future growth. Like other countries in the region, consumers in Kazakhstan are still reluctant to discuss or even admit incontinence, however changing attitudes are ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Tissue and Hygiene in Kazakhstan

    Jun 2020

    Demand for retail tissue has been inflated by COVID-19 in Kazakhstan in 2020. These products, especially toilet paper, are generally regarded as basic, essential items, and with consumers spending more time at home consumption has increased. Paper ...

    US$2,650
    Add to cart View details
    Country Report

    Country Report

    Retail Tissue in Kazakhstan

    Jun 2020

    Retail tissue was still a developing category in Kazakhstan and sales continued to benefit from the essential nature of the products in 2019. The vast majority of sales are taken by toilet paper, the most known and demanded product. Consumers are ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Nappies/Diapers/Pants in Kazakhstan

    Jun 2020

    The population aged 0 to 3 years continued to shrink in 2019, contributing to lower retail volume growth of nappies/diapers/pants and diminished opportunity to extend the number of potential consumers. Even so, nappies/diapers/pants generated ...

    US$990
    Add to cart View details
    Country Briefing

    Country Briefing

    Households: Kazakhstan

    May 2020

    Global shifts in gender, ageing, migration, housing and education are transforming the size, location and general make-up of households around the globe, with diverse implications for governments and companies. Households insights can help identify ...

    US$250
    Add to cart View details
    Country Profile

    Country Profile

    Asia Pacific: Regional Profile

    May 2020

    Driven by China and India, Asia’s developing economies saw healthy rates of growth in 2018. Japan’s economic prospects are less favourable however. Too many of Asia’s economies are excessively dependent on exports and large inflows of foreign ...

    US$150
    Add to cart View details
    Country Briefing

    Country Briefing

    Sustainability: Kazakhstan

    Apr 2020

    The landscape in which businesses operate has an impact on the supply chains and regulatory matters while offering scope for innovation and new ways of doing business. Insights on key sectors directly related to the environmental sustainability of a ...

    US$250
    Add to cart View details
    Strategy Briefing

    Strategy Briefing

    Major Appliances in Asia Pacific

    Apr 2020

    Asia Pacific is the largest global market for major appliances in volume terms, and was the fastest growing at CAGR 3% over 2014-2019. There continues to be great potential in this region as per capita expenditure on major appliances continues to be ...

    US$1,325
    Add to cart View details
    Country Report

    Country Report

    Direct Selling in Kazakhstan

    Feb 2020

    2019 saw modest growth in direct selling, albeit at a slowing pace due to weakening overall economic growth. No major changes occurred in the structure of sales. Beauty and personal care is consistently the largest category in value terms. Over the ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Health and Beauty Specialist Retailers in Kazakhstan

    Feb 2020

    In 2019, health and beauty specialist retailers posted double-digit value growth, driven by increasing beauty and health awareness as well as a growing offer of new products. Multiple niche blogs and social networks have raised standards of beauty ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Modern Grocery Retailers in Kazakhstan

    Feb 2020

    2019 saw healthy double-digit growth in modern grocery retailers driven by gradually growing consumer confidence and shift of customers from traditional to modern grocery retailing. Although still price sensitive and looking for the best price ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Traditional Grocery Retailers in Kazakhstan

    Feb 2020

    Although in 2019 traditional grocery retailers still accounts for the largest part of total grocery retailing, its share is falling as the channel is significantly underperforming in terms of value growth compared to total grocery retailing. ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Retailing in Kazakhstan

    Feb 2020

    In 2019, retailing in Kazakhstan posts growth in line with overall economic development and enhanced consumption. Mixed retailers and e-commerce post highest growth as both channels grow from low base. Mixed retailers grow through active expansion of...

    US$2,100
    Add to cart View details
    Country Report

    Country Report

    Mixed Retailers in Kazakhstan

    Feb 2020

    Mixed retailers in Kazakhstan is represented by department stores and variety stores. The channel shows confident growth in 2019 thanks to good performance by both variety stores and department stores. Variety stores benefit from the good selling ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Mobile E-Commerce in Kazakhstan

    Feb 2020

    2019 saw evolving consumer interest in mobile shopping. Although less developed than in neighbouring Russia or Azerbaijan, mobile e-commerce in Kazakhstan posted strong double-digit growth in 2019, driven by increasing availability of gadgets and ...

    US$990
    Add to cart View details

    Market Research Solutions

    Our Passport market research database provides market context, competitor insight and future trends analysis to help you make clear, confident decisions.

    Learn More