Consumer Health

Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
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Company Profile

Company Profile

Herbalife Nutrition Ltd in Consumer Health

Mar 2020

An initiative by the Chinese authorities to stop illegal practices among direct sellers impacted Herbalife Nutrition Ltd sales in this country in 2019, and the US once again became largest market for the company. Asia Pacific is, however, expected be...

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Company Profile

Company Profile

Reckitt Benckiser in Consumer Health

Mar 2020

Reckitt Benckiser remains the sixth largest consumer health company, with its sales mainly concentrated in the US and the UK; in the latter it is the leading company. Its global portfolio spans many consumer health categories, with its top markets ...

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Strategy Briefing

Strategy Briefing

Understanding Consumers’ Behaviour-Led Habits in Health and Nutrition

Feb 2020

Understanding consumer choices and lifestyles through behavioural segmentations can provider deeper analysis and understanding on how to target specific types of consumers. Unlike demographic segmentations, which often provide skewed data, ...

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Country Report

Country Report

Consumer Health in South Africa

Feb 2020

Consumer health is benefiting from a rise in self-medication, with this linked to economic uncertainty and declining disposable income levels. Inadequacies in the public health system and the high cost of private healthcare are encouraging more ...

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Strategy Briefing

Strategy Briefing

Where Consumers Shop for Consumer Health

Jan 2020

Chemists benefit from local regulations, while drugstores are transitioning to offering more healthcare services. Personalisation and enhanced in-store experiences will benefit store-based retailers. Dominant non-store channels direct selling and ...

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Strategy Briefing

Strategy Briefing

Practical Strategies in Digital Health

Jan 2020

Digital health is a concept that consumer health companies have struggled to commercialise effectively. This briefing tackles the practical strategies the industry should incorporate when expanding into the digital health space, including how to ...

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Strategy Briefing

Strategy Briefing

How to Win in Naturals

Jan 2020

Increasingly consumers are looking for natural alternatives for their healthcare needs. Though naturals is still only a small percentage of overall consumer health sales, it is growing faster than traditional OTCs. For traditional consumer health ...

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Company Profile

Company Profile

Procter & Gamble Co, The (P&G) in Consumer Health

Jan 2020

Procter & Gamble remains a key player in consumer health. In recent years the company has strengthened its position in the industry by expanding its presence in vitamins and dietary supplements (VDS) through the acquisition of Merck KGaA and ...

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Strategy Briefing

Strategy Briefing

What to Expect in the 2019/2020 Cold and Flu Season

Dec 2019

Though the 2018/2019 seasonal influenza was less severe in the northern hemisphere than in past years, a more severe season in Australia indicates a poor match between the influenza vaccine and the circulating virus. This report discusses several ...

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Strategy Briefing

Strategy Briefing

Weight Management and Wellbeing in Asia Pacific

Dec 2019

Asia Pacific witnessed the fastest global growth in weight management and wellbeing over 2014-2019, registering a 5% CAGR. Factors such as rising awareness of the health risks of obesity and healthy living trends generated growth opportunities for ...

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Strategy Briefing

Strategy Briefing

Top Consumer Trends Impacting Health and Nutrition (Part 2)

Nov 2019

Euromonitor’s Health and Nutrition Survey provides insight on consumers’ health behaviour and perceptions in a variety of industries, including consumer health, health and wellness, packaged food and nutrition....

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Strategy Briefing

Strategy Briefing

Sports Nutrition in Eastern Europe

Nov 2019

Buoyed by healthier lifestyles, rising awareness and higher disposable incomes in most of the region, sports nutrition raced ahead over the period 2014 – 2019. Disappointing performance of region’s largest country Russia was more than made up for by ...

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Strategy Briefing

Strategy Briefing

Herbal/Traditional Products in Consumer Health

Nov 2019

The global market for herbal/traditional consumer health goods totalled more than USD46 billion in 2019, driven predominantly by sales in China and the US, which together contributed 41% of sales. Growing interest in preventative health was a key ...

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Country Report

Country Report

Consumer Health in Hong Kong, China

Nov 2019

Popularisation of various health concerns continues to fuel stable growth across all consumer health categories but most notably for over-the-counter (OTC) drugs. Given the lack of government health facilities, expensive price points of private ...

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Company Profile

Company Profile

Bayer in Consumer Health

Nov 2019

Bayer AG remains the third largest company in Consumer Health in 2019. The company’s OTC portfolio still represents the lion’s share of its consumer health sales due to its recognised powerbrands, but strong competition and a slowing innovation ...

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Company Profile

Company Profile

Johnson & Johnson in Consumer Health

Nov 2019

Johnson & Johnson Inc (J&J) is the second largest company in consumer health. OTC remains its most important category, supported by its global power brands, while its presence in vitamins and dietary supplements (VDS) continues to be limited. The ...

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Country Report

Country Report

Consumer Health in Taiwan

Oct 2019

National Health Insurance in Taiwan has faced deficits over several consecutive years partly due to drug abuse and the public’s over-reliance on subsidised medical services. To sustain the National Health Insurance programme, the government has been ...

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Strategy Briefing

Strategy Briefing

Vitamins and Dietary Supplements in Latin America

Oct 2019

Vitamins and dietary supplements in Latin America continues to develop as consumers become increasingly aware of healthy lifestyles, long-term disease prevention and available product variety. A current low per capita consumption rate in the region ...

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Strategy Briefing

Strategy Briefing

Digestive Remedies in Western Europe

Oct 2019

Western Europe is the third biggest region for digestive remedies. Sales are growing, due to increasingly unhealthy diets and stress, promoting growth in antacids. On the other hand, consumers in the region are becoming more interested in healthy ...

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Country Report

Country Report

Consumer Health in Myanmar

Oct 2019

This report analyses the market for consumer health in Myanmar. For the purposes of the study, the market has been defined as follows:...

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