Belgium

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Belgium. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Tobacco in Belgium

Jul 2022

In 2021, retail volume sales of traditional tobacco products, i.e., cigarettes, cigars, cigarillos and smoking tobacco, declined, while retail value sales of e-vapour products increased in Belgium. Overall, the smoking prevalence is declining in the…

USD 2,450
Country Report

Sugar Confectionery in Belgium

Jul 2022

With children being key consumers of sugar confectionery, the diversity and novelty of the product offer is very important. Napoleon, a Belgian confectionery producer, proposed new autumn/winter packs of boiled sweets. Cozy Mix DUO comes in a variety…

USD 1,195
Country Report

Pet Care in Belgium

Jun 2022

Pet care in Belgium continues to develop at a rapid pace alongside changes in society. With the increasing number of single-person households in Belgium, pets are increasingly seen as a suitable companion. Dogs, cats and even smaller mammals such as…

USD 2,450
Country Report

Dog Food in Belgium

Jun 2022

The positive performance of premium dog food is encouraging producers to focus more on health and wellbeing when it comes to new product development. It is also attracting new players into the Belgian market who are offering premium products with a…

USD 1,195
Country Report

Depilatories in Belgium

May 2022

Following a decline in 2020, due to social restrictions and fewer grooming occasions, depilatories reverted back to growth in 2021. This was due mostly to the partial lifting of pandemic-related restrictions and increased grooming occasions. Sales in…

USD 1,195
Country Report

Wipes in Belgium

May 2022

In 2021, impregnated wet wipes saw a dip in demand compared to the surge of 2020. Personal wipes on the other hand, saw a marginal upturn in demand in 2021 as consumers ventured outside of the home environment; women for instance, applied cosmetics…

USD 1,195
Country Report

Consumer Foodservice in Belgium

Apr 2022

Consumer foodservice will see an increase in sales in 2021. However, the growth was lower than expected due to continuing COVID-19 measures. With outlets being closed at the start of the year, sales were buoyed only by home delivery and takeaway…

USD 2,450
Country Report

Toilet Care in Belgium

Feb 2022

The outbreak of COVID-19 and the measures taken to contain it had a positive impact on sales of toilet care in 2020. With consumers working and studying from home they were using the toilet more frequently and thus this boosted demand for toilet…

USD 1,195
Country Report

Home Care in Belgium

Feb 2022

COVID-19 had a strong and largely positive impact on home care in Belgium in 2020, resulting in dynamic retail volume and current value growth for the category overall. Some categories such as dishwashing and surface care significantly benefited from…

USD 2,750
Country Report

Vending in Belgium

Feb 2022

The circumstances of the COVID-19 pandemic, namely movement restrictions, strongly hurt vending sales in 2020 as there was significantly lower foot traffic in vending locations, such as those in travel and retail. The progressive lifting of…

USD 1,195
Country Report

Variety Stores in Belgium

Feb 2022

Variety stores had a difficult year in 2020, suffering from competition from hypermarkets and supermarkets, which were allowed to open during the lockdown and which also have an increasingly strong online presence. In 2021, they returned to growth…

USD 1,195
Country Report

Supermarkets in Belgium

Feb 2022

Like other modern grocery retailing channels, supermarkets saw a spike in demand in 2020 due to the circumstances of the COVID-19 pandemic with the stockpiling trend and switch from on-trade to off-trade consumption, and then recorded a slight…

USD 1,195
Country Report

Organic Beverages in Belgium

Jan 2022

Organic beverages had already seen increasing sales in Belgium towards the end of the review period, with the COVID-19 pandemic intensifying growth in 2020. This trend continued in 2021. The specialised organic stores network in Belgium continues to…

USD 990
Country Report

Rtds in Belgium

Jul 2022

RTDs have a strong appeal among younger generations who want to try alcoholic drinks that often combine sweet flavours in a convenient format. After declining for most of the review period, volume sales of RTDs received a welcome boost in 2021 as the…

USD 1,195
Country Report

Cider/Perry in Belgium

Jul 2022

The cider/perry category witnessed a positive period in 2021 due to the rising popularity of modern cider which is more attractive to younger generations. Indeed, as the general trend in alcoholic drink is to flavour, modern cider, with its large…

USD 1,195
Country Report

Hair Care in Belgium

May 2022

Hair care retail value sales continued to decline in 2021, this was due in part to the decline in consumption as Belgians continued to work from home throughout the year and there were fewer grooming occasions, suppressing demand for products such as…

USD 1,195
Country Report

Dishwashing in Belgium

Feb 2022

Sales of dishwashing products shot up in 2020 as consumers were forced into hibernation by COVID-19. This resulted in consumers eating more meals at home which in turn created increased demand for dishwashing. Although restrictions were eased in 2021…

USD 1,195
Country Report

Direct Selling in Belgium

Feb 2022

Direct selling managed to perform positively in both 2020 and 2021. Indeed, most direct sellers took advantage of digitalisation and were able to increase their sales thanks to social selling (direct selling through social media, MLM) and home…

USD 1,195
Country Report

Convenience Stores in Belgium

Feb 2022

Proximity and convenience proved to be key factors behind the very strong growth of convenience stores in 2020. Following such a performance, and in the context of the progressive lifting of restrictions related to COVID-19, convenience stores’ value…

USD 1,195
Country Report

Coffee in Belgium

Jan 2022

Coffee declined in retail volume terms in 2021. This comes after the boost seen in 2020 because of the enormous amount of consumption occasions that moved from foodservice and institutional channels to retail, forcing consumers to prepare coffee at…

USD 1,195
Passport Our solution covers your every research need, providing context around your business for a deeper market view. Learn More