Angola

Demand for more basic home care products remained strong in Angola in 2022 despite high inflation and the lingering impact of the COVID-19 pandemic. Moreover, demand for more sophisticated products continues to rise as the consumer base for…

Hot drinks returned to growth in 2022 as the impact of COVID-19 on the economy and consumer mobility subsided. Nonetheless, high unemployment and high inflation is limiting stronger growth, with many consumers remaining price sensitive. Strong…

Angola has made some attempts to combat corruption, but continues to be ‘mostly unfree’ for economic freedom. Higher global oil prices have led to economic recovery and inflation is falling, but the country remains extremely dependent on…

Off-trade volume sales of soft drinks continued to grow during 2022, albeit at a much slower pace than earlier in the review period, although on-trade sales continued to decline due to the lingering impact of the pandemic. Bottled water accounts for…

Consumer shopping habits still favour traditional and informal retail in Angola. Retail was hit hard by the COVID-19 pandemic, with the economy suffering. However, with a recovering economy expected in the forecast period and the government focus on…

In 2022, tissue and hygiene in Angola is performing surprisingly well. This is due to the COVID-19 pandemic coming to a close and the economy recovering from that. Despite the high inflation rates, the government is working hard to suppress high…

In 2022, the COVID-19 pandemic is no longer a strong factor in the performance of staples foods, with the category now being impacted by global inflation. However, as Angola is a country that benefits from exports, the country is benefiting from…

Daily life has normalised in Angola in 2022, following the outbreak of COVID-19 in 2020. However, the economic shock of the pandemic continues to resonate, and this, combined with strong inflationary pressure, means that retail constant value sales…

Sales of alcoholic drinks increased in 2021 as the on-trade recovered robustly from sales declines seen at the peak of the COVID-19 pandemic in 2020. Rising local production played a huge role by making products more affordable and more consistently…

Solid sales growth in snacks during 2022 was due in large part to the improving economic situation in Angola as the buoyant global oil price and rising exchange value of the kwanza against benchmark global currencies made many products more…

Tobacco use remains somewhat limited in Angola, with cigarettes remaining the most popular category in 2021. Moreover, despite more stringent tobacco control legislation, attitudes towards tobacco remain relatively favourable, while cigarettes are…

The advent of the COVID-19 pandemic piled further pressure on sales of dairy and alternatives in Angola during 2020 and 2021, however, the situation is now improving in 2022. With the pandemic coming to a gradual end, the industry now faces other…

In 2022, the COVID-19 pandemic is no longer a strong factor in the performance of cooking ingredients and meals, with the category now being impacted by global inflation. However, as Angola is a country that exports a lot of oil, the country is…

Current value growth for beauty and personal care slowed during the COVID-19 pandemic as income losses and a rise in inflation led consumers to prioritise cheaper and more essential products. However, consumers’ growing attention to personal hygiene…

The commodities country overview provides comprehensive data on production, consumption and price trends in key commodities markets. The commodities overview in Angola covers production and consumption trends in agricultural commodities, energy…

The number of households is set to increase rapidly in Angola over 2021-2040, with couples with children remaining the dominant household type. Household earnings will only gradually reach pre-pandemic levels, with the fastest household expenditure…

Widespread corruption and low government integrity continue to hamper Angola in the Economic Freedom Ranking. While market capitalisation is expanding in Angola, heavy constraints on the flow of investment capital hinder the investment environment.…

Extremely fast population expansion in Angola in 2021-2040 will be driven by strong rates of natural increase. Angola will remain one of the youngest countries globally as a result of very high fertility and birth rates, alongside relatively low life…

Luanda and Lubango are Angola’s most economically vibrant cities. The cities’ economic strength is partially supported by higher consumer expenditure and more extensive digitalisation compared to other Angolan cities. Moreover, Luanda holds the…

Consumer income is set to increase over 2021-2040, driven by both a rebounding oil sector and the country’s economic diversification efforts. Special Economic Zones are expected to attract investment, while high-value consumption opportunities…