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Latvia

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Latvia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Sugar Confectionery in Latvia

Jul 2023

While sugar confectionery is expected to register an increase in current value sales, volume growth is expected to be muted, as continuing high inflation dampens volume sales. In terms of value growth, mints are expected to be the strongest…

USD 1,195
Country Report

Gum in Latvia

Jul 2023

Gum is expected to register modest volume growth in 2023, as consumers lead busy lives and often use gum as a breath freshener. In addition, gum is particularly popular among smokers, to remove any bad breath.

USD 1,195
Country Report

Deodorants in Latvia

May 2023

Deodorants were one of the stronger performers among beauty and personal care products in 2022. In spite of high inflation, caused by the energy crisis stemming from the war in Ukraine, deodorants registered both healthy constant value and volume…

USD 1,195
Country Report

Sanitary Protection in Latvia

Mar 2023

Sanitary protection registered another strong increase in current value sales in 2022, after suffering from a decline in value sales due to lockdowns in 2020. Rising inflation led to an increase retail prices as manufacturers were unable to absorb…

USD 1,195
Country Report

Dishwashing in Latvia

Feb 2023

Dishwashing enjoyed exceptionally strong growth in retail value terms in 2022. Inflationary pressures are a key contributor to this strong value increase, while volume sales saw a slight decline during the year. Overall, increases in the cost of raw…

USD 1,195
Country Report

Polishes in Latvia

Feb 2023

Polishes recorded exceptionally strong growth in retail value terms in 2022. Inflationary pressures are a key contributor to this strong value increase, while volume sales saw a marginal decline during the year. Overall, increases in the cost of raw…

USD 1,195
Country Report

Rtds in Latvia

Jul 2023

RTDs have a strong presence in Latvia, where the category is well developed compared to the neighbouring Lithuanian market. With an array of brands vying for share, this is a saturated category where local manufacturers have carved out strong…

USD 1,195
Country Report

Ice Cream in Latvia

Jul 2023

Ice cream is expected to be an outlier in terms of snacks in 2023, with healthy constant value and volume growth expected. A hot summer is also expected to boost volume sales. However, with consumers continuing to be price sensitive, as inflation…

USD 990
Country Report

Oral Care in Latvia

May 2023

The war in nearby Ukraine had a significant impact, with the resultant energy crisis leading to soaring inflation and dampening volume sales. As a result, though there was double-digit growth in current value sales of oral care in 2022, volume growth…

USD 1,195
Country Report

Colour Cosmetics in Latvia

May 2023

Colour cosmetics performed strongly in 2022. In spite of high inflation, caused by the energy crisis stemming from the war in Ukraine, colour cosmetics registered both healthy constant value and volume growth. With society fully opened up and most…

USD 1,195
Country Report

Toilet Care in Latvia

Feb 2023

Hybrid working arrangements that remained in place in 2022 saw volume sales of toilet care hold steady, following consistent decline over the review period. As people spent time at home, this sustained the need for toilet care to keep such surfaces…

USD 1,195
Country Report

Home Care in Latvia

Feb 2023

Home care enjoyed exceptionally strong growth in retail value terms in 2022. Inflationary pressures are a key contributor to this strong value increase, while volume sales saw only marginal growth during the year. Overall, increases in the cost of…

USD 2,750
Country Report

Cider/Perry in Latvia

Jul 2023

Cider witnessed strong growth in 2022 and continued to gain back the losses incurred during the COVID-19 pandemic. The consumer foodservice industry returned to operating at full capacity in 2022, leading to a resurgence in demand for cider, which is…

USD 1,195
Country Report

Beer in Latvia

Jul 2023

The beer category made a considerable recovery in 2022, with on-trade establishments fully re-opened from March 2022 as COVID-19 pandemic restrictions were relaxed. On-trade volume sales soared as consumers returned to bars and restaurants, keen to…

USD 1,195
Country Report

Alcoholic Drinks in Latvia

Jul 2023

The Latvian economy began to recover from the COVID-19 pandemic in 2022, but witnessed further instability from the geopolitical problems caused by the war in Ukraine. Nevertheless, alcoholic drinks reaped the benefits of the eased pandemic…

USD 2,450
Country Report

Savoury Snacks in Latvia

Jul 2023

While savoury snacks is expected to register an increase in current value sales, volume growth is expected to be muted, as continuing high inflation dampens volume sales. Raw materials such as vegetable oil in particular see significant price rises.…

USD 1,195
Country Report

Tobacco in Latvia

Jul 2023

Latvia’s tobacco industry had a good year in 2022 as demand for cigarettes increased, largely as a result of more stringent efforts to curb the clandestine trade in illicit cigarettes smuggled into the country from Russia and Belarus, while closed…

USD 2,450
Country Report

Spirits in Latvia

Jul 2023

2022 was a good year for the spirits category in Latvia following the relaxation of pandemic restrictions, with horeca establishments able to work at full capacity from March 2022. As a result, spirits sales grew significantly in the on- and…

USD 1,195
Country Report

Snacks in Latvia

Jul 2023

Snacks is expected to register modest constant value and volume growth in 2023, as continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy, all have a dampening…

USD 2,450
Country Report

Grocery Retailers in Latvia

Mar 2023

Grocery retailers saw strong current value growth in 2022. As the situation stabilised with the reduced threat of Coronavirus (COVID-19), smaller formats like food/drink/tobacco specialists, small local grocers and convenience stores also started to…

USD 990
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