Latvia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Latvia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Yoghurt and Sour Milk Products in Latvia

Oct 2021

Many yoghurt and sour milk products are rich in good bacteria which can help boost immunity, thus such products are cited as being popular during the time of COVID-19 when consumers are more health-aware. However, it is interesting to note that both…

USD 990
Country Report

Other Dairy in Latvia

Oct 2021

Other dairy is declining further in 2021, both in value and volume terms, following the start of the downwards turn in 2020. Furthermore, this suppressed growth is expected to continue over the forecast period. Most sub-categories show very small…

USD 990
Country Report

Drinking Milk Products in Latvia

Oct 2021

As seen in many other consumer food categories, drinking milk products benefitted from a switch from foodservice to retail sales during the time of the pandemic, when horeca outlets were closed and consumers were in lockdowns at home. As such, there…

USD 990
Country Report

Cheese in Latvia

Oct 2021

Cheese has benefitted from the event of the pandemic, as sales swiftly moved from foodservice to retail during the time of horeca closures and lockdowns. Furthermore, consumers were cooking at home more often, alongside seeing a higher number of…

USD 990
Country Report

Butter and Spreads in Latvia

Oct 2021

Butter and spreads received a boost in 2020, due to the closure of foodservice during the time of the pandemic and the fact that consumers switched to cooking more at home, thus stimulating retail sales in the category. As such, with the reopening of…

USD 990
Country Report

Baby Food in Latvia

Oct 2021

Baby food is seeing declines in 2021, following the stockpiling trend during the time of the pandemic in 2020. Pre-pandemic, category growth had been slowing down due to decreasing birth rates and, in 2020 and 2021, consumers have been preparing more…

USD 990
Country Report

Wound Care in Latvia

Oct 2021

COVID-19 had a positive overall effect on wound care sales in the first year of the pandemic. Compared with other European nations, Latvia’s lockdown was somewhat lenient. Although there were retail closures and stringent measures taken, Latvians…

USD 990
Country Report

Weight Management and Wellbeing in Latvia

Oct 2021

Weight management and wellbeing has continued to see small stable growth throughout the pandemic. One positive impact of COVID-19 on sales was the fact that the virus made many consumers more concerned about their health and weight, with obesity…

USD 990
Country Report

Vitamins in Latvia

Oct 2021

The medical advice following the outbreak of COVID-19 was quite clear: the best way to prevent against the most serious symptoms of the virus was a properly functioning immune system. With growing levels of public awareness about the efficacy of…

USD 990
Country Report

Sports Nutrition in Latvia

Oct 2021

Although Latvia’s COVID-19 restrictions were somewhat more relaxed than other countries, gyms and fitness centres were widely recognised as being high risk areas where people were more likely to contract the virus. As such, many facilities were…

USD 990
Country Report

Paediatric Consumer Health in Latvia

Oct 2021

Paediatric consumer health will see plummeting sales in 2021 after a reasonably strong year of growth in 2020. In the first year of the pandemic, parents looked to improve the immunity of their children and stockpiled certain paediatric products,…

USD 990
Country Report

Herbal/Traditional Products in Latvia

Oct 2021

Herbal/traditional products is usually quite a seasonal product, with the best sales coming in the winter months when rates of colds and flu are high. During the COVID-19 outbreak in Latvia, consumers tended to trust more conventional medicines, with…

USD 990
Country Report

Digestive Remedies in Latvia

Oct 2021

Digestive remedies fared better than many other consumer health categories in 2020, as Latvians continued their bad eating habits at home. Although the closure of foodservice outlets and places of work meant consumers in some countries had more time…

USD 990
Country Report

Dietary Supplements in Latvia

Oct 2021

Consumers have largely turned to single vitamins to improve immune system functionality during the pandemic. Dietary supplements are instead seen as a more long-term method of reducing the risk of contracting serious infectious diseases. In addition,…

USD 990
Country Report

Dermatologicals in Latvia

Oct 2021

Latvian consumers are becoming increasingly aware of different types of dermatologicals, including the fact that there are specific OTC products to prevent or slow down hair loss. Positive economic development and improved living standards over the…

USD 990
Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Latvia

Oct 2021

Cough, cold and allergy (hay fever) remedies will see even stronger current value declines in 2021 as COVID-19 measures reduce the potential of catching common colds. Such measures include lockdown restrictions (which has also led to fewer allergy…

USD 990
Country Report

Consumer Health in Latvia

Oct 2021

Despite an overall slight decline in current value in 2021, consumer health has overall strongly benefitted from the impact of the COVID-19 pandemic. The category saw significant growth in 2020, when consumers increased their purchases of consumer…

USD 2,650
Country Report

Analgesics in Latvia

Oct 2021

When lockdown restrictions began to take effect in March 2020, sales of analgesics received a welcome boost. Latvian consumers feared running out of products considered essential or that might help mitigate symptoms of COVID-19, stockpiling…

USD 990
Country Briefing

Income and Expenditure: Latvia

Oct 2021

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment or household type…

USD 250
Country Briefing

Sustainability: Latvia

Sep 2021

The landscape in which businesses operate has an impact on the supply chain and regulatory matters while offering scope for innovation and new ways of doing business.

USD 250
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