Taiwan

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Taiwan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Taiwan StatisticsConsumer Lifestyles in TaiwanTaiwan Country BriefingsFuture Demographics: Taiwan in 2030

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    Asia Pacific: Regional Profile

    Dec 2018

    Driven by China and India, Asia’s developing economies saw healthy rates of growth in 2017. Japan’s economic prospects are less favourable however. Too many of Asia’s economies are excessively dependent on exports and large inflows of foreign ...

    US$150
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    Country Briefing

    Country Briefing

    Natural Resources: Taiwan

    Dec 2018

    Taiwan has relatively small agricultural and mining sectors, however, it is aiming to employ digital solutions to improve productivity. Agriculture in Taiwan is dominated by small-sized farms, striving to focus on high value-added and organic ...

    US$250
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    Strategy Briefing

    Strategy Briefing

    Top 10 Energy-Producing Countries in 2030

    Dec 2018

    The energy sector is the key provider for many integral sectors in every economy, such as chemical products, utilities, transport, metal products manufacturing, etc. Over the 2017-2030 period, the energy industry is expected to experience stable ...

    US$570
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    Country Report

    Country Report

    Baked Goods in Taiwan

    Nov 2018

    Supermarket and convenience store chains are making active investments to enhance their production capabilities for artisanal unpackaged baked goods. For instance, Family Mart has invested nearly TWD2 billion into a baking factory specialising in ...

    US$990
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    Country Report

    Country Report

    Breakfast Cereals in Taiwan

    Nov 2018

    The Taiwanese are traditionally accustomed to hot breakfasts such as egg pancake rolls, radish cake and clay oven rolls. These are often cheap, widely available and are close substitutes for breakfast cereals; however, consumer demands are shifting. ...

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    Country Report

    Country Report

    Processed Fruit and Vegetables in Taiwan

    Nov 2018

    Frozen processed vegetables posted healthy current value growth in 2018. The Taiwanese are increasingly aware of the importance of fibre intake, and manufacturers have responded by increasing the variety and quality of the assortment available, thus ...

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    Country Report

    Country Report

    Processed Meat and Seafood in Taiwan

    Nov 2018

    Processed poultry and seafood are perceived as healthy and convenient sources of protein by consumers. Such perceptions tie in with consumers leading more-active lifestyles and watching the fat content in the meats they consume. Chicken breast that ...

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    Country Report

    Country Report

    Rice, Pasta and Noodles in Taiwan

    Nov 2018

    Rice, pasta and noodles is a very stable category, as these products are perceived by consumers to be daily necessities. Growth was achieved across the main categories of rice, pasta and noodles, as these products are largely interchangeable, being ...

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    Country Report

    Country Report

    Edible Oils in Taiwan

    Nov 2018

    Consumers in Taiwan are becoming more health conscious and so are increasingly willing to pay a premium for more exotic oils. Edible oils derived from coconuts, avocado, camellia and rice bran are growing in popularity thanks to their purported ...

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    Country Report

    Country Report

    Ready Meals in Taiwan

    Nov 2018

    With a wave of food scandals rocking Taiwan over the last five years, consumers are paying more attention to the quality of ingredients used in ready meals. Manufacturers have attempted to signal their value to consumers by building their public ...

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    Country Report

    Country Report

    Sauces, Dressings and Condiments in Taiwan

    Nov 2018

    Health and safety remained a priority for consumers in Taiwan in 2018, particularly in light of numerous food scandals over the last five years. Many consumers are thus purchasing what they perceive to be premium products with better ingredients. ...

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    Country Report

    Country Report

    Soup in Taiwan

    Nov 2018

    The distribution of soup has traditionally been dominated by hypermarkets and supermarkets. In recent years, however, convenience stores have sought to tap into consumers’ growing appetite for quick food solutions by allocating more shelf space to ...

    US$990
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    Country Report

    Country Report

    Sweet Spreads in Taiwan

    Nov 2018

    New product development in sweet spreads is being driven by the health and wellness trend. Consumers are looking for naturally healthy products with no preservatives, artificial colours or additives. Manufacturers have thus innovated along these ...

    US$990
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    Country Report

    Country Report

    Pre-Paid Cards in Taiwan

    Nov 2018

    The four leading brands – EasyCard, Icash, I-PASS and HappyCash – account for the lion’s share of pre-paid cards in volume terms in Taiwan. The functions of these cards are increasingly overlapping. All can now be used on public transport, as well as...

    US$990
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    Country Report

    Country Report

    Charge Cards in Taiwan

    Nov 2018

    Charge card operators have made a notable shift in their approach to connecting with the younger generation of wealthy consumers. Increasing the appeal of charge card offerings and gaining the approval of this consumer group has stimulated demand. ...

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    Country Report

    Country Report

    Credit Cards in Taiwan

    Nov 2018

    Cash back rewards have become central to the competition amongst credit card players in Taiwan. All companies have moved in this direction, due to the mounting pressures faced by Taiwanese consumers, including stagnant wages, inflation, low job ...

    US$990
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    Country Report

    Country Report

    Debit Cards in Taiwan

    Nov 2018

    The focus for debit card issuers remains predominantly younger consumers; in particular those that are unable to apply for co-branded credit cards with pre-paid transport card function due to their age or credit situation. Most companies within this ...

    US$990
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    Country Report

    Country Report

    Financial Cards and Payments in Taiwan

    Nov 2018

    Major financial players have continued to strengthen their dominant position in financial cards. The highly competitive environment favours the ongoing concentration around larger, established banks. Smaller players, by contrast, are more likely to ...

    US$2,100
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    Country Report

    Country Report

    Store Cards in Taiwan

    Nov 2018

    Store cards are not available in Taiwan. Hypermarket chain Carrefour was the last retailer to offer such cards, and ceased its operations in 2005. A trend toward embracing alternative payment options means the likelihood of store cards being ...

    US$990
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    Country Report

    Country Report

    Analgesics in Taiwan

    Nov 2018

    Although Taiwanese people have traditionally consumed high volumes of analgesics, rising health awareness has led to rising concerns about the potential side-effects of painkillers on the stomach and kidneys. This continued to suppress sales growth ...

    US$990
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