Nutrition

Overall, sports nutrition growth was limited by COVID-19 during 2020. During the lockdown in March and April, sales declined most steeply as a result of the closure of gyms, swimming pools, dance halls and sports centres. However, sales started to ...

2020 had been forecast as another promising year for sports nutrition. It had been one the fastest-growing categories of consumer health in Belgium due to a widening consumer base, as more Belgians participated in sports and exercise, especially in ...

At the onset of the COVID-19 outbreak in early March, gyms and exercise studios were among the first businesses to see widespread mandated closures by state officials. Gym closures have been particularly detrimental to the fitness industry as two ...

Value growth of sports nutrition is predicted to increase slightly compared to 2019, recording 5% value growth with industry sources reporting that consumers took to stockpiling sports nutrition products. This stockpiling was done in the first ...

The social distancing measures put in place by many cities and states across Brazil included the forced closure of establishments considered as non-essential for several months. Sports clubs, parks and gyms were included on this list, directly ...

Sports nutrition is expected to see slightly higher current value growth in 2020 than was seen in 2019, and indeed is set to see the fastest growth within consumer health. Active lifestyles have long been extremely popular amongst the Australian ...

The emergence of the Coronavirus (COVID-19) pandemic has boosted consumer interest in being healthy. New habits around preventative health including immunity-boosting and mental wellbeing are set to play an even greater role in the pursuit of an ...

Understanding consumer choices and lifestyles through behavioural segmentations can provider deeper analysis and understanding on how to target specific types of consumers. Unlike demographic segmentations, which often provide skewed data, ...

In line with the growing focus on health and wellness, consumers are trying to lead more active lifestyles. Public health authorities are actively promoting the importance of physical exercise via health campaigns and investment in free outside ...

Hong Kong’s population is becoming more conscious about living a healthy lifestyle. In 2019, The Leisure and Culture Services Department launched a public TV campaign - “Stay Active, Healthy and Happy” - to promote 30 minutes of exercise daily, the ...

According to the exercise habit survey conducted by Taiwan Sports Administration, the population engaged in regular exercise, 30 minutes a time and three times per week, has been rising since 2009. The Ministry of Finance also indicated that the ...

Convenience and ease of use for consumption will be key factors in the performance of sports nutrition in the coming years. Following the latest launches under the Ettixx, Nutrisport or Weider brands featuring new formats such as “monodose”, “on the ...

The increasingly active lifestyle among the Malaysian population drives sales of sports nutrition. Malaysians are gradually adopting more active lifestyles to reduce their likelihood of developing cardiovascular diseases or diabetes associated with ...

Health consciousness is likely to remain strong among both males and females, although men are expected to maintain a stronger interest in sports nutrition to strengthen their muscles and build a 6-pack. Men tend to exercise more often than women, ...

One of the main macro trends seen across numerous fmcg categories in Denmark towards the end the review period was the greater need for convenience among a consumer base with increasingly hectic lifestyles. This was seen in sports nutrition in 2019 ...

Sports nutrition recorded another year of rapid retail value growth in 2019, thanks to consumers' increased engagement in sports activities and healthy lifestyles. Awareness of the importance of exercising is on the rise, and as a result, the ...

A strong current value performance was seen by sports nutrition in 2019. A steep increase in the number of consumers taking part in sports and exercise has created opportunities for sports nutrition in South Korea. These products are increasingly ...

A growing number of Slovak consumers are looking to follow a healthy and active lifestyle and are spending more of their free time doing sporting activities in gyms or fitness centres. To achieve good results, they are increasingly consuming sports ...

The global trend towards healthy living and fitness is increasingly evident in Azerbaijan, and contributed to growing demand for sports nutrition products in 2019. However, consumer price sensitivity, low awareness and the non-essential nature of ...

2019 was another year of dynamic growth of sports nutrition in Georgia, albeit from a low base. Growth was supported by an increasing number of regularly active people and significant growth in the number of gyms in the country as demand for a ...