Nutrition

Passport: Nutrition examines the key markets, drivers and dietary trends, driving sales of eight key nutrients, purchased through packaged food and soft drink products in 54 countries.
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Sports Nutrition in Italy

Oct 2020

Overall, sports nutrition growth was limited by COVID-19 during 2020. During the lockdown in March and April, sales declined most steeply as a result of the closure of gyms, swimming pools, dance halls and sports centres. However, sales started to ...

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Sports Nutrition in Belgium

Oct 2020

2020 had been forecast as another promising year for sports nutrition. It had been one the fastest-growing categories of consumer health in Belgium due to a widening consumer base, as more Belgians participated in sports and exercise, especially in ...

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Sports Nutrition in the US

Oct 2020

At the onset of the COVID-19 outbreak in early March, gyms and exercise studios were among the first businesses to see widespread mandated closures by state officials. Gym closures have been particularly detrimental to the fitness industry as two ...

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Sports Nutrition in New Zealand

Oct 2020

Value growth of sports nutrition is predicted to increase slightly compared to 2019, recording 5% value growth with industry sources reporting that consumers took to stockpiling sports nutrition products. This stockpiling was done in the first ...

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Sports Nutrition in Brazil

Oct 2020

The social distancing measures put in place by many cities and states across Brazil included the forced closure of establishments considered as non-essential for several months. Sports clubs, parks and gyms were included on this list, directly ...

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Sports Nutrition in Australia

Oct 2020

Sports nutrition is expected to see slightly higher current value growth in 2020 than was seen in 2019, and indeed is set to see the fastest growth within consumer health. Active lifestyles have long been extremely popular amongst the Australian ...

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Strategy Briefing

Strategy Briefing

Wellness Redefined: Healthy Eating in a Post-Coronavirus World

Aug 2020

The emergence of the Coronavirus (COVID-19) pandemic has boosted consumer interest in being healthy. New habits around preventative health including immunity-boosting and mental wellbeing are set to play an even greater role in the pursuit of an ...

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Strategy Briefing

Strategy Briefing

Understanding Consumers’ Behaviour-Led Habits in Health and Nutrition

Feb 2020

Understanding consumer choices and lifestyles through behavioural segmentations can provider deeper analysis and understanding on how to target specific types of consumers. Unlike demographic segmentations, which often provide skewed data, ...

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Sports Nutrition in South Africa

Feb 2020

In line with the growing focus on health and wellness, consumers are trying to lead more active lifestyles. Public health authorities are actively promoting the importance of physical exercise via health campaigns and investment in free outside ...

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Sports Nutrition in Hong Kong, China

Nov 2019

Hong Kong’s population is becoming more conscious about living a healthy lifestyle. In 2019, The Leisure and Culture Services Department launched a public TV campaign - “Stay Active, Healthy and Happy” - to promote 30 minutes of exercise daily, the ...

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Sports Nutrition in Taiwan

Oct 2019

According to the exercise habit survey conducted by Taiwan Sports Administration, the population engaged in regular exercise, 30 minutes a time and three times per week, has been rising since 2009. The Ministry of Finance also indicated that the ...

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Sports Nutrition in Spain

Oct 2019

Convenience and ease of use for consumption will be key factors in the performance of sports nutrition in the coming years. Following the latest launches under the Ettixx, Nutrisport or Weider brands featuring new formats such as “monodose”, “on the ...

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Sports Nutrition in Malaysia

Oct 2019

The increasingly active lifestyle among the Malaysian population drives sales of sports nutrition. Malaysians are gradually adopting more active lifestyles to reduce their likelihood of developing cardiovascular diseases or diabetes associated with ...

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Sports Nutrition in Thailand

Oct 2019

Health consciousness is likely to remain strong among both males and females, although men are expected to maintain a stronger interest in sports nutrition to strengthen their muscles and build a 6-pack. Men tend to exercise more often than women, ...

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Sports Nutrition in Denmark

Oct 2019

One of the main macro trends seen across numerous fmcg categories in Denmark towards the end the review period was the greater need for convenience among a consumer base with increasingly hectic lifestyles. This was seen in sports nutrition in 2019 ...

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Sports Nutrition in Israel

Oct 2019

Sports nutrition recorded another year of rapid retail value growth in 2019, thanks to consumers' increased engagement in sports activities and healthy lifestyles. Awareness of the importance of exercising is on the rise, and as a result, the ...

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Sports Nutrition in South Korea

Oct 2019

A strong current value performance was seen by sports nutrition in 2019. A steep increase in the number of consumers taking part in sports and exercise has created opportunities for sports nutrition in South Korea. These products are increasingly ...

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Sports Nutrition in Slovakia

Oct 2019

A growing number of Slovak consumers are looking to follow a healthy and active lifestyle and are spending more of their free time doing sporting activities in gyms or fitness centres. To achieve good results, they are increasingly consuming sports ...

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Sports Nutrition in Azerbaijan

Oct 2019

The global trend towards healthy living and fitness is increasingly evident in Azerbaijan, and contributed to growing demand for sports nutrition products in 2019. However, consumer price sensitivity, low awareness and the non-essential nature of ...

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Sports Nutrition in Georgia

Oct 2019

2019 was another year of dynamic growth of sports nutrition in Georgia, albeit from a low base. Growth was supported by an increasing number of regularly active people and significant growth in the number of gyms in the country as demand for a ...

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