New Zealand

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in New Zealand. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Briefing

Business Dynamics: New Zealand

Jan 2022

New Zealand remained among the global leaders in the Index of Economic Freedom ranking 2021, thanks to its solid regulatory framework, low corruption levels, sound financing system and advanced labour market. Furthermore, developed infrastructure…

USD 250
Cities

Wellington in New Zealand

Jan 2022

The Wellington in New Zealand report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

USD 725
Cities

Hamilton in New Zealand

Jan 2022

The Hamilton in New Zealand report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

USD 725
Cities

Auckland in New Zealand

Jan 2022

The Auckland in New Zealand report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

USD 725
Country Report

Sweet Spreads in New Zealand

Dec 2021

Sweet spreads are expected to register moderate current value and volume growth in 2021, with nut and seed based registering the highest current value growth. Honey remains the largest product area, with sizeable local production, followed by jam and…

USD 990
Country Report

Soup in New Zealand

Dec 2021

Soup is expected to register healthy current value and volume growth in 2021, with instant soups expected to register the highest current value growth. Part of the success of instant soup is that it is also used as a flavouring base for home-made…

USD 990
Country Report

Sauces, Dressings and Condiments in New Zealand

Dec 2021

Sauces, dressings and condiments are expected to register a slight decline in volume sales in 2021, with dips expected to register the best performance. There is limited innovation in this product area and this stifles value sales. Synthetic…

USD 990
Country Report

Ready Meals in New Zealand

Dec 2021

In 2020, the pandemic saw a huge surge in current value and volume sales of ready meals. While current value and volume growth is expected to be lower in 2021, it is still expected to be healthy, as lockdown still impact foodservice and consumers…

USD 990
Country Report

Edible Oils in New Zealand

Dec 2021

Olive oil remains the most popular edible oil in New Zealand, as consumers perceive it as being healthier than other oil. However, current value and volume is expected to be lower than 2020, as retail price rises hit demand. Olive oil in New Zealand…

USD 990
Country Report

Cooking Ingredients and Meals in New Zealand

Dec 2021

While New Zealand has been the poster child of the pandemic in terms of how to control infection, the Delta variant has broken down the country’s defences somewhat and led to strict lockdown again in 2021. Therefore, New Zealand more than many other…

USD 2,100
Consumer Lifestyle

Megatrends in New Zealand

Oct 2021

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in New…

USD 1,325
Consumer Lifestyle

Consumer Values and Behaviour in New Zealand

Oct 2021

This report visually explores everyday habits and behaviours that reflect consumers' beliefs and values, linking behaviourial trends with purchase and consumption habits in New Zealand.

USD 1,325
Consumer Lifestyle

Consumer Types in New Zealand

Oct 2021

While many companies often identify market segments using demographics alone, few would agree that consumers are neatly defined by age, gender or income. To overcome this, Euromonitor’s Survey team has looked beyond standard demographics to create…

USD 1,325
Country Briefing

Income and Expenditure: New Zealand

Oct 2021

Consumer income in New Zealand to register substantial growth over 2021-2040, as the country has dealt with the pandemic well and is on its way to full recovery. Nevertheless, the country is also set to register a growing inequality and income gap…

USD 250
Country Report

Wound Care in New Zealand

Oct 2021

Wound care is expected to register moderate current value growth in 2021, on par with value growth registered in 2020. While stockpiling drove value growth in 2020, normal life resumes for the most part in 2021 and consumers resume the physical…

USD 1,195
Country Report

Weight Management and Wellbeing in New Zealand

Oct 2021

Weight management and wellbeing is expected to register muted current value growth in 2021. Meal replacement and OTC Obesity will register negative value growth, while supplement nutrition drinks on the other hand will register a healthy rise in…

USD 1,195
Country Report

Vitamins in New Zealand

Oct 2021

The pandemic was a boon for vitamins in 2020, especially for vitamin C, as consumers looked to boost their immune system in order to protect themselves from COVID-19. While current value growth is expected to be lower in 2021, there is still demand…

USD 1,195
Country Report

Sports Nutrition in New Zealand

Oct 2021

Sports nutrition had been performing strongly prior to the pandemic and its strong performance is continuing. Overall, sports nutrition was not affected by the pandemic, with the product area instead benefitting from becoming more mainstream, with a…

USD 1,195
Country Report

Sleep Aids in New Zealand

Oct 2021

Sleep aids has benefitted from the pandemic, with healthy current value growth expected in 2021, following from increased value sales in 2020 as well. Even before the pandemic, problem with sleep was a common problem in New Zealand, but with…

USD 1,195
Country Report

Paediatric Consumer Health in New Zealand

Oct 2021

Paediatric consumer health is expected to register healthy current value growth in 2021, on par with 2020. Paediatric analgesics is the second largest product area after vitamins and dietary supplement and in 2021, the stockpiling trend eases. All…

USD 1,195
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