New Zealand

While 2020 saw significant panic-buying influence sales of polishes, the effects of COVID-19 continued to be felt in 2021 through changes in ways of working. Most workplaces in New Zealand have adopted more flexible work policies, and as a result,…

While 2020 saw significant panic-buying influence sales in dishwashing, the effects of COVID-19 continued to be felt in 2021 through changes in ways of working. Most workplaces in New Zealand have adopted more flexible working policies, and as a…

New Zealand’s initial response to the emergence of COVID-19 in 2020 involved closing its borders and implementing lockdowns and travel restrictions, significantly impacting on-trade juice sales. However, the country’s success in combating the…

Demand for depilatories, mainly driven by women’s razors and blades, was already declining in New Zealand pre-pandemic, with the category experiencing a further drop in sales in 2020-2021. The increasing popularity of other depilation methods such as…

New Zealand’s ranking makes it ‘free’ for economic freedom, although higher government spending has lowered its overall score. Economic recovery is on track, whilst unemployment is falling. Nevertheless, inflation persists, caused by external…

New Zealand has been a leader in managing the COVID-19 pandemic, with low levels of transmission seeing the country enjoying few restrictions in day to day lives, aside from periods during localised outbreaks. However, COVID-19 has created a…

Deodorant sales in 2020 underperformed in the wake of the pandemic outbreak as a result of a nationwide lockdown and social distancing measures implemented to contain the spread of COVID-19. However, sales experienced a rebound in 2021. The upward…

COVID-19 created increased awareness of cleanliness and hygiene amongst consumers, with wipes offering a convenient solution against the backdrop of strong retail spending in New Zealand in 2021. With consumers spending more time at home in 2021 due…

Homeshopping has already added e-commerce capabilities to cater for the new digital consumer. Homeshopping operators are further embracing developments in e-commerce by integrating BNPL (Buy Now, Pay Later) payment solutions such as Afterpay and…

As one of the largest categories within soft drinks in New Zealand, the environmental impact of carbonate consumption is significant, with a high level of packaging waste as a result. Leading players Coca-Cola and Frucor Suntory have taken steps to…

Lockdowns, trading restrictions and an increasing number of people working from home contributed to off-trade sales growth in 2020. With New Zealand having been relatively successful at managing the COVID-19 pandemic, everyday life for New Zealanders…

While supermarkets continued to perform positively in 2021, benefiting from New Zealanders choosing to shop for larger quantities of groceries as they spent greater time at home, current value growth was much slower compared to the previous year,…

Off-trade sales of coffee continued to exhibit strong growth in 2021, despite the country’s success at managing the COVID-19 pandemic, which resulted in on-trade trading restrictions being fully removed. Lockdown presented a unique opportunity for…

Consumer trends towards sustainable products have significantly influenced the purchase of more natural skin care and beauty products. In the case of fragrances, increasing concerns over the use of common chemicals in fragrances and possible health…

Impulse purchases of non-essential items traditionally drive much of vending’s revenue. Many vending machines tend to be in non-captive environments and are either located in retail stores or in restaurants, which either struggled due to low footfall…

The emergence of COVID-19 has had a wide reaching impact on retailing in New Zealand, with the lockdown and social distancing measures forcing consumers to reassess how they shop. Many local consumers have switched to shopping online – some for the…

Trading restrictions, patterns of panic buying and stockpiling by consumers in supermarkets supported strong growth for concentrates in 2020. While the country managed to control the spread of COVID-19 and essentially return to greater levels of…

The COVID-19 pandemic had a significant positive effect on surface care in 2020, with consumers spending more time at home, and heightened awareness of hygiene and cleanliness having a positive impact on the category and driving significant growth.…

While COVID-19 did not have a direct effect on home insecticides in the same way that it did on other home care categories, such as surface care or bleach, the indirect effect of New Zealanders being at home more often helped drive sales growth in…

Similar to what was seen at the onset of the initial level 4 lockdown in 2020, the further lockdown in late 2021 due to the outbreak of the Delta variant of COVID-19 saw panic-buying amongst consumers, and retail tissue was the category most…