Egypt

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Egypt. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Egypt StatisticsConsumer Lifestyles in EgyptEgypt Country BriefingsFuture Demographics: Egypt in 2030

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    Country Report

    Country Report

    Charge Cards in Egypt

    Jan 2019

    High interest rates and limited accessibility will continue to undermine the development of charge cards in Egypt over the forecast period. The potential consumer base for these products in the country is negligible due to strict requirements on ...

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    Country Report

    Country Report

    Credit Cards in Egypt

    Jan 2019

    Despite offering a diverse range of benefits and features for users, penetration of credit cards in Egypt is low. This is partly due to high interest rates, but also attributable to low saving rates and cumbersome banking bureaucracy. The appeal of ...

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    Country Report

    Country Report

    Debit Cards in Egypt

    Jan 2019

    Due to the large size of Egypt’s unbanked population, debit card penetration remains relatively low. Moreover, the strong presence of traditional retailers and the limited availability of POS terminals means consumers who hold debit cards primarily ...

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    Country Report

    Country Report

    Financial Cards and Payments in Egypt

    Jan 2019

    Financial cards and payments in Egypt continued to perform positively in 2018, despite facing challenges such as relatively low card penetration rates, underdeveloped payment infrastructure, a large rural population and the strong presence of ...

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    Country Report

    Country Report

    Pre-Paid Cards in Egypt

    Jan 2019

    As part of its drive to increase financial inclusion, in recent years the Egyptian Government has started using pre-paid cards to disburse pensions and public sector salaries. While this policy continued to support the positive development of ...

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    Country Report

    Country Report

    Store Cards in Egypt

    Jan 2019

    Store cards are not present in Egypt. Given that the wider financial cards and payments market is still relatively underdeveloped, it is unlikely that such products will be introduced over the forecast period....

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    Country Report

    Country Report

    Analgesics in Egypt

    Jan 2019

    Analgesics remained one of the biggest consumer health categories in Egypt in 2018, with diclofenac accounting for the largest share of current value sales within it. Offering a multitude of brands that are available via chemists/pharmacies across ...

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    Country Report

    Country Report

    Cough, Cold and Allergy (Hay Fever) Remedies in Egypt

    Jan 2019

    Due to high levels of pollution throughout the year, extreme heat in summer, poor ventilation in enclosed spaces and the high rate of smoking prevalence, , many Egyptians regularly need to use cough remedies. Most cough remedies brands are available ...

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    Country Report

    Country Report

    Dermatologicals in Egypt

    Jan 2019

    For a country with a population of close to 100 million, dermatologicals in Egypt remained a relatively small category in value terms in 2018. This reflected the widespread belief among Egyptians that products in cream format will not have an ...

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    Country Report

    Country Report

    Dietary Supplements in Egypt

    Jan 2019

    The availability of a wide variety of products at all price levels helped to ensure that dietary supplements recorded a positive performance in current value growth terms in 2018. Dietary supplements are only sold via chemists/pharmacies, but are ...

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    Country Report

    Country Report

    Digestive Remedies in Egypt

    Jan 2019

    Poor hygiene standards in foodservice outlets and in many Egyptian homes helped to sustain the positive development of digestive remedies in 2018. Demand in the category was also bolstered by unhealthy eating habits and the fact that traditional ...

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    Strategy Briefing

    Strategy Briefing

    Consumer Types: Middle East

    Jan 2019

    While many companies often identify market segments using demographics alone, few would agree that consumers are neatly defined by age, gender or income. To overcome this issue, Euromonitor International’s Survey team looks beyond standard ...

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    Strategy Briefing

    Strategy Briefing

    Manufacturing Industries Most Ready to Expand B2B E-Commerce

    Dec 2018

    Although the growth of B2B e-commerce is expected to accelerate over the coming years, not all industries are equally suitable and prepared for embracing digital selling. The manufacturers most ready to launch their digital selling activities include...

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    Country Briefing

    Country Briefing

    Income and Expenditure: Egypt

    Dec 2018

    Egypt is slowly recovering after the economic and political turmoil of the last few years. However, rising inflation and increased import duties have cut local consumption in many categories. Also, Egypt is attracting more tourists, who can afford a ...

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    Country Report

    Country Report

    Herbal/Traditional Products in Egypt

    Dec 2018

    The biggest challenge facing herbal/traditional products in Egypt is the widespread sale of unpackaged herbal/traditional remedies at very low prices via traditional shops known as “attars”. These unpackaged varieties, which are not covered by ...

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    Country Report

    Country Report

    Consumer Health in Egypt

    Dec 2018

    In 2017, unit prices increased across all consumer health categories in Egypt for the first time ever. This followed the sharp devaluation of the Egyptian pound against the US dollar, which led manufacturers to cease production of many brands due to ...

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    Strategy Briefing

    Strategy Briefing

    Top 10 Energy-Producing Countries in 2030

    Dec 2018

    The energy sector is the key provider for many integral sectors in every economy, such as chemical products, utilities, transport, metal products manufacturing, etc. Over the 2017-2030 period, the energy industry is expected to experience stable ...

    US$570
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    Country Report

    Country Report

    Packaged Food in Egypt

    Nov 2018

    Egypt is currently facing many challenges after the liberalisation of the Egyptian pound and the continuous rise in fuel prices due to the reduction in subsidies to ease the budget deficit. This, in turn, led to rises in production and running costs ...

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    Country Report

    Country Report

    Baked Goods in Egypt

    Nov 2018

    Manufacturers are anticipating that demand will make a recovery and are also expecting that consumers will embrace the new pricing that offers greater stability. As a result of 2017’s price increase shock, manufacturers have been attempting to make a...

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    Country Report

    Country Report

    Breakfast Cereals in Egypt

    Nov 2018

    As consumers are becoming more health orientated and aware of what they are putting into their bodies they make better choices. Food types that provide the body with more energy and natural benefits such as good carbohydrates are therefore increasing...

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