Canada

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Canada. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Canada StatisticsConsumer Lifestyles in CanadaCanada Country BriefingsFuture Demographics: Canada in 2030

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    Alcoholic Drinks Packaging in Canada

    Jul 2018

    Metal packaging continued to gain volume shares in beer and cider in 2017. Even craft beer and cider producers are not immune to the siren song of metal packaging, with some now forgoing traditional glass bottles and adopting metal beverage cans in ...

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    Country Report

    Country Report

    Cigarettes in Canada

    Jul 2018

    Federal and provincial governments are expected to cause cigarettes decline to accelerate by hiking excise taxes. This practice proved to be very effective in reducing smoking prevalence and is thus expected to be enforced closely during the next ...

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    Country Report

    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Canada

    Jul 2018

    Many government surveys outlined the continuous decline in the number of cigar/cigarillo smokers and that is particularly the case among the younger demographic groups. It seems that years of restrictions in terms of marketing and advertising of ...

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    Country Report

    Country Report

    Tobacco in Canada

    Jul 2018

    There is a general consensus among industry stakeholders that smoking is less popular after years of consumer education, tighter regulations and economic deterrents such as tax hikes. Social norms are also less accepting of smoking and, therefore, ...

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    Country Report

    Country Report

    Smokeless Tobacco and Vapour Products in Canada

    Jul 2018

    In line with other tobacco products, smokeless tobacco is expected to experience further contraction mainly as a result of the overall drop in prevalence of tobacco products among Canadians, stricter regulations and tax hikes. It is also important to...

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    Strategy Briefing

    Strategy Briefing

    Personal Wipes in North America

    Jul 2018

    With USD3 billion in sales in 2017, the personal wipes market in North America leads all other regions. However, growth is expected to slow as the market matures and competition heats up. Major industry players are experiencing pressure from smaller ...

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    Country Report

    Country Report

    Beer in Canada

    Jul 2018

    Strong growth in non alcoholic beer is being driven by rising consumer interest in healthier lifestyles, including low-calorie products and socially responsible drinking. Generational differences play a key role, with millennials viewing consumption ...

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    Country Report

    Country Report

    Cider/Perry in Canada

    Jul 2018

    The deregulation of alcohol sales continued in Ontario during 2017. By year end, almost 200 grocery stores had licences to sell beer and cider/perry, with a further 95 licences made available for bidding. Industry sources are optimistic about the ...

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    Country Report

    Country Report

    Alcoholic Drinks in Canada

    Jul 2018

    Alcoholic drinks registered another year of positive growth in 2017, with most categories avoiding volume sales declines as companies and brands successfully targeted emerging consumer trends with innovation and a diversification of their products ...

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    Country Report

    Country Report

    Rtds/High-Strength Premixes in Canada

    Jul 2018

    Spirit-based RTDs continued to generate strong growth in 2017 as strong sales declines were recorded in malt-based RTDs and wine-based RTDs. Younger consumers are showing increasing interest in craft spirits, which has helped to generate interest in ...

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    Country Report

    Country Report

    Spirits in Canada

    Jul 2018

    The significant premiumisation trend that was present in spirits throughout the review period is expected to accelerate over the forecast period. There is now a marked preference for more robust whiskies and consumers seem to be drinking less ...

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    Country Report

    Country Report

    Wine in Canada

    Jul 2018

    Considerable uncertainty over the multiple trade rulings expected during 2018 remains a major influence on wine in Canada. The Canadian Supreme Court is expected to issue a ruling on the legality of inter-provincial trade barriers mid-2018, while a ...

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    Country Report

    Country Report

    Eyewear in Canada

    Jul 2018

    Eyewear in Canada continued to record steady growth in 2018, with sales supported by an ageing population requiring vision correction, new product launches and marketing campaigns from the leading brand manufacturers....

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    Country Report

    Country Report

    Spectacles in Canada

    Jul 2018

    Spectacles continued to record steady current value growth in 2018, with sales supported by the rising number of Canadians with myopia and presbyopia. It is estimated that the prevalence of myopia among Canadians has risen significantly over the last...

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    Country Report

    Country Report

    Bags and Luggage in Canada

    Jul 2018

    The backpack is ubiquitous in Canada among students and commuters, the category enjoyed strong growth over the review period and is expected to continue to flourish. Canadian success story Herschel Supply Co Ltd entered the category in 2009 and used ...

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    Country Report

    Country Report

    Jewellery in Canada

    Jul 2018

    The costume jewellery category recorded faster value growth than fine jewellery in 2017 and 2018, and costume jewellery is expected to continue leading in terms of value growth at constant 2018 prices over the forecast period. Growth in costume ...

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    Country Report

    Country Report

    Personal Accessories in Canada

    Jul 2018

    If one were to characterise the Canadian personal accessories market in one word, it would be: challenging. Luxury remained a bright spot in changing and evolving Canadian retail that saw retail e-commerce record strong double-digit growth in 2017, ...

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    Country Report

    Country Report

    Watches in Canada

    Jul 2018

    Quartz analogue watches dominated sales of watches in Canada the end of the review period, while quartz digital watches continued to hold the lowest share. Quartz analogue watches is the largest single category in watches overall Canada, with basic ...

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    Country Report

    Country Report

    Writing Instruments in Canada

    Jul 2018

    The adult colouring book trend that boosted colouring category growth in 2015 came to a halt in 2016 (with booksellers reporting sharp drops in adult colouring books) and returning the colouring category value growth rate to pre-adult colouring trend...

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    Country Report

    Country Report

    Better For You Beverages in Canada

    Jul 2018

    There are growing concerns about sugar intake and the perception of sugar as the new tobacco in Canada. While reduced sugar beverages align well with the mounting concerns about sugar intake, it is negatively affected by the negativity surrounding ...

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