Canada

Sleep aids is projected to post fast retail volume growth over 2023. The category saw spikes in demand in 2020 and 2021 as the stress and anxiety of the Coronavirus (COVID-19) pandemic increased the incidence of sleep disorders or complaints. While…

Benefiting most from lifted COVID-19 restrictions in 2023 are hotels based in leisure-focused destinations and resort areas. Pent-up demand for leisure travel is driving recovery in lodging, with hotels in resorts providing outdoor activities doing…

Wearable electronics experienced modest growth in retail volume terms in 2023. Demand continued to be impacted by a high rate of inflation, at least during the first half of the year, which led to more guarded discretionary spending. Continuing the…

Retail volume sales of consumer electronics registered a modest decline in 2023, although this represented a considerable improvement over the previous year, when global uncertainty linked to Russia’s invasion of Ukraine led unit prices to increase…

Home care saw stable growth in current value terms in 2022 as the country moved towards a period of normalisation. However, most of the growth stemmed from inflation driven price increases rather than volume growth. Canada is a mature market for home…

Sales of bleach declined in 2022 in current value and retail volume terms. Demand for bleach had rocketed at the onset of the pandemic with it being seen as the most effective solution for curbing the spread of COVID-19. However, as COVID-19 fears…

Oral care experienced healthy gains in 2022 driven by enhanced consumer awareness of hygiene as well as several oral care categories such as toothbrushes and toothpaste serving as household staples which supports spending levels despite the…

Fragrances had a strong year in 2022, experiencing growth across all categories as COVID-19 safety measures were rolled back and consumers returned to workplaces, social activities, nightclubs, as well as domestic and international travel. Both mass…

After a difficult year due to the pandemic in 2020, strong retail volume growth was seen across all categories within refrigeration appliances in 2021, including electric wine coolers/chillers, freezers, fridge-freezers, and fridges. However, retail…

Consumer demand for microwaves is set to see slight growth in 2022, even after seeing a strong retail volume increase in 2021. This appliance remains a household staple, having seen a penetration rate of over 100% for several years. The number of…

Retail volume sales are expected to decline across single vitamins over 2023; at a faster rate than in 2022 as unit prices rise amid an inflationary climate. Even vitamin C, which maintained at least a slight increase in retail volume growth in 2022,…

Sports nutrition suffered from the outbreak of the Coronavirus (COVID-19) pandemic in Canada in 2020. Access to key distribution formats for sports nutrition products, such as gym/fitness centres and specialist retailers, was heavily affected as…

Retail volume sales of smartphones saw a marginal decline in 2023, although this represented an improvement over the previous year. In 2022, the high rate of inflation had negative impact on discretionary spending, and this trend continued into the…

Headphones struggled to gain momentum in 2023 as inflationary pressures continued to weigh on discretionary consumer spending, at least during the early part of the year. However TWS earbuds saw modest gains in retail volume terms, as consumers opted…

Cider/perry has experienced a sluggish recovery, with sales slightly declining in 2022. The category has relied heavily on the on-trade sector for growth, while the off-trade sector has faced challenges. The lacklustre performance can be attributed…

Vending is highly dependent on high traffic locations like colleges, clubs, lounges, transport hubs and shopping centres. As such, vending was one of the hardest-hit retail channels by the pandemic, with mobility being severely impaired during 2020,…

After the dynamic growth seen in some direct selling categories in 2020 and 2021, direct selling started to show signs of slowing down in 2022, with value growth largely fuelled by inflation. With COVID-19 fears subsiding and life in Canada returning…

Inflationary pressures placed a downward pressure on consumer purchasing power and ultimately on volume growth in the sales of retail tissue in 2022. Consumers responded to the rise in retail prices by buying less, trading down to private label or…

Dermatologicals is projected to continue to see positive, if slow, retail value (constant 2023 prices) growth in 2023. However, after posting robust retail volume gains in 2021 and 2022, most categories are projected to see declines in retail volume…

Systematic analgesics is expected to register positive retail value (constant 2023 prices) growth over 2023, after a spike in 2022 driven by very strong demand for paediatric analgesics, as well as fast demand for adult pain relief, as respiratory…