Megatrends

The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Megatrends

Megatrends

Megatrends in Action 2020: Healthy Living

Dec 2020

This Megatrends in Action report identifies corporate responses to shifts in consumer values and behaviour in one of our focus Megatrends, Healthy Living. It provides exemplar case studies in 40 global markets to help identify opportunities the trend...

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Megatrends in Malaysia

Dec 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends in Russia

Dec 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Russia....

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Megatrends

Megatrends

The Coronavirus Era: The “New Normal” and Generational Shifts

Nov 2020

The impact of the “new normal”, such as economic and climate insecurity, wellness concerns and digital reliance (and intrusion) are being felt by all, regardless of age, but how are the older generations viewing the post-lockdown world compared to ...

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Megatrends in Poland

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Poland....

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Megatrends

Megatrends

The Coronavirus Era: The “New Normal” – Why Nothing Will be Normal

Nov 2020

How are consumers and companies reacting to the slowing down that comes post-lockdown? To the shifts in occasions whereby all paths lead to the home? To the pandemic-induced focus on health (and emotional wellness), the recession-induced focus on ...

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Megatrends in Morocco

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends

Megatrends

Healthy Living in Australia

Nov 2020

As concerns over nutritional balance, mental wellbeing and physical health continue to rise amidst the coronavirus (COVID-19) pandemic, healthy living has come to the forefront of Australian consumers' priorities. This megatrend report explores the ...

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Megatrends in Egypt

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends, and insights as to how each trend has manifested in Egypt....

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Megatrends in Colombia

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends in Turkey

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Turkey....

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Megatrends in South Africa

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in South ...

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Megatrends in Saudi Arabia

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Saudi ...

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Megatrends in Argentina

Oct 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends in Taiwan

Oct 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Taiwan....

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Megatrends in Sweden

Oct 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Sweden....

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Megatrends in the United Arab Emirates

Oct 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in the ...

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Megatrends in Denmark

Oct 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends in Mexico

Oct 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Mexico....

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Megatrends

Megatrends

Wellness Redefined: Exploring the Case for Emotional Wellbeing

Oct 2020

The COVID-19 pandemic has had far-reaching consequences, including not just risks to physical health but increasingly needs around emotional and spiritual wellbeing. The need to address gaps that are resurfacing and newly emerging priorities in this ...

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