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Megatrends

The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.

Megatrends in Japan

Jun 2021

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus Megatrends and insights as to how each trend has manifested in Japan...

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Megatrends in South Korea

Jun 2021

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in South ...

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Megatrends in Italy

Jun 2021

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Italy....

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Megatrends in China

Jun 2021

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in China...

US$1,325
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Megatrends

Megatrends

Innovation and the “New Core”: What to Expect in 2021

Mar 2021

With 2021 billed as the year the global economy pivots from pandemic to recovery, consumers and brands have much to look forward to. Growing vaccination rates paired with pent-up demand for real life experiences are likely to lead to opportunities ...

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Megatrends

Megatrends

From Sustainability to Purpose: Refocus on the Planet

Mar 2021

With the UN Climate Change conference (COP26) to be held in Glasgow, 2021 is set to be an important year to tackle environmental risks. While the strong focus on social issues during 2020 will prevail in 2021, the environmental side will emerge ...

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Megatrends

Megatrends

The Coronavirus Era: The Future of Where and How Consumers Shop

Mar 2021

As time passes, the disruptive effects of the COVID-19 pandemic on shopping habits will become less pronounced. As the world moves into a “new normal”, however, the retail landscape will be reshaped by several long-term drivers that will remain well ...

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Megatrends

Megatrends

Wellness Redefined: Fostering Wellbeing Through Digitalisation and Technology

Feb 2021

In the context of a mass migration to digital, the need to support wellness routines through technology is being reinforced. From preventative health and personalised nutrition to emotional support and virtual replication of out-of-home activities, ...

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Megatrends

Megatrends

Hometainment: Building the Post-Covid Experiential Home

Feb 2021

With vaccines offering a potential light at the end of the tunnel, the post-COVID-19 era is slowly coming into focus. This report highlights those elements of hometainment that are likely to persist one year into the pandemic. Whilst socialising and ...

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Megatrends

Megatrends

COVID-19 Survey: 2020, A Year in Review

Jan 2021

As the year comes to an end, this report captures the evolution of the sentiment, preparedness, impact, reaction and future measures taken by businesses during 2020 in response to the Coronavirus (COVID-19) pandemic, while also looks ahead to predict...

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Megatrends

Megatrends

Megatrends in Action 2020: Healthy Living

Dec 2020

This Megatrends in Action report identifies corporate responses to shifts in consumer values and behaviour in one of our focus Megatrends, Healthy Living. It provides exemplar case studies in 40 global markets to help identify opportunities the trend...

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Megatrends in Malaysia

Dec 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends in Russia

Dec 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Russia....

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Megatrends

Megatrends

The Coronavirus Era: The “New Normal” and Generational Shifts

Nov 2020

The impact of the “new normal”, such as economic and climate insecurity, wellness concerns and digital reliance (and intrusion) are being felt by all, regardless of age, but how are the older generations viewing the post-lockdown world compared to ...

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Megatrends in Poland

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in Poland....

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Megatrends

Megatrends

The Coronavirus Era: The “New Normal” – Why Nothing Will be Normal

Nov 2020

How are consumers and companies reacting to the slowing down that comes post-lockdown? To the shifts in occasions whereby all paths lead to the home? To the pandemic-induced focus on health (and emotional wellness), the recession-induced focus on ...

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Megatrends in Morocco

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

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Megatrends

Megatrends

Healthy Living in Australia

Nov 2020

As concerns over nutritional balance, mental wellbeing and physical health continue to rise amidst the coronavirus (COVID-19) pandemic, healthy living has come to the forefront of Australian consumers' priorities. This megatrend report explores the ...

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Megatrends in Egypt

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends, and insights as to how each trend has manifested in Egypt....

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Megatrends in Colombia

Nov 2020

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends and insights as to how each trend has manifested in ...

US$1,325
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