Switzerland

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Switzerland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Switzerland StatisticsConsumer Lifestyles in SwitzerlandSwitzerland Country BriefingsFuture Demographics: Switzerland in 2030

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    Apparel and Footwear Specialist Retailers in Switzerland

    Dec 2018

    Apparel and footwear specialist retailers posted yet another poor performance in 2018 mainly due to strong competition from internet retailers. Store-based sales were negatively impacted by the more interesting prices offered by pure internet players...

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    Convenience Stores in Switzerland

    Dec 2018

    In 2018, attitudes to time continued to change in Switzerland and this was reflected in shopping patterns. Visiting convenience stores, benefiting from accessible locations and long opening hours, was considered an efficient way of shopping, ...

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    Country Report

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    Department Stores in Switzerland

    Dec 2018

    Competition from other sales channels negatively impacted department stores sales in 2018. Most product categories sold in department stores, such as apparel, faced strong competition from other formats. Manor, the largest department store, reacted ...

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    Direct Selling in Switzerland

    Dec 2018

    Direct selling posted marginal decline in current value sales in 2018 as it continued to face difficulties, as consumer preferences changed, and store-based retailing and the online environment evolved to offer an increasing selection of products, ...

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    Discounters in Switzerland

    Dec 2018

    In 2018, discounters continued to benefit from increasing consumer trust in Switzerland. This increase in popularity was due to high-quality private label products and competitive prices for many international brands....

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    Electronics and Appliance Specialist Retailers in Switzerland

    Dec 2018

    The main reason behind the modest performance by electronics and appliance specialist retailers in 2018 was the growth of internet retailing in Switzerland. Consumer electronics and consumer appliances were some of the most popular products purchased...

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    Food and Drink Internet Retailing in Switzerland

    Dec 2018

    In 2018, food and drink internet retailing witnessed growth driven by time-pressed consumers increasingly appreciating the channel’s convenience for regular grocery shopping and growing interest in upmarket, specialist products. However, food and ...

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    Health and Beauty Specialist Retailers in Switzerland

    Dec 2018

    In 2018, political measures to combat high healthcare costs and to encourage consumers to use generic drugs prevented chemists/pharmacies from recording stronger growth. Despite this, it remained the main distribution channel for health and beauty ...

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    Home and Garden Specialist Retailers in Switzerland

    Dec 2018

    Home and garden specialist retailers experienced contrasting performances in 2018. While home improvement and gardening stores witnessed positive, albeit modest, current value growth due to the strong interest of many Swiss consumers in gardening and...

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    Homeshopping in Switzerland

    Dec 2018

    In 2018, an increasing number of local consumers continued to shift from homeshopping to internet retailing. The continued launch of websites by homeshopping retailers is testimony to the shift from homeshopping towards internet retailing in ...

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    Hypermarkets in Switzerland

    Dec 2018

    In 2018, hypermarkets struggled to compete with supermarkets and discounters. Swiss consumers lead busier lifestyles and have less time to make shopping trips to large hypermarkets, a situation that has led to competition with other formats to ...

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    Internet Retailing in Switzerland

    Dec 2018

    Current value sales through internet retailing continued to post a strong performance in 2018. Internet retailers continued to offer Swiss consumers the opportunity to shop around for the best prices at any time, as well as the ability to view a ...

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    Mobile Internet Retailing in Switzerland

    Dec 2018

    M-commerce continued to play a central role in the ongoing expansion of internet retailing in 2018. Smartphones and tablets have become increasingly ubiquitous in Switzerland and people’s reliance on them in their daily lives has made m-commerce a ...

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    Country Report

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    Retailing in Switzerland

    Dec 2018

    While retailing performed positively in Switzerland in 2018, the results were rather modest. Despite a booming domestic economy with strong GDP growth of 2.9%, a low unemployment rate of 2.6% and an inflation rate decreasing to 1.0%, retailing ...

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    Supermarkets in Switzerland

    Dec 2018

    In 2018, supermarkets remained the largest grocery channel in overall sales, and a leader in outlet numbers in terms of modern grocery retailers, being largely dominated by leading players Migros and Coop. However, their value sales stagnated due to ...

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    Traditional Grocery Retailers in Switzerland

    Dec 2018

    Traditional grocery retailing remained a highly fragmented channel in 2018 with a significant number of independent players. Growing competition from modern grocery retailers such as convenience stores and forecourt retailers, in addition to pressure...

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    Variety Stores in Switzerland

    Dec 2018

    Variety stores performed positively in 2018. Variety store players were able to reach a higher number of consumers and continued to focus on offering products at very low prices, which enabled them to attract consumers from low-income households as ...

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    Country Report

    Country Report

    Vending in Switzerland

    Dec 2018

    Due to an increasingly mobile population as well as the trend for on-the-go consumption, vending managed to control its downward trend in 2018. Due to stricter regulations, the value decline registered by the largest category, tobacco vending, ...

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    Country Report

    Country Report

    Warehouse Clubs in Switzerland

    Dec 2018

    There was no presence of warehouse clubs in Switzerland in 2018....

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    Strategy Briefing

    Strategy Briefing

    Manufacturing Industries Most Ready to Expand B2B E-Commerce

    Dec 2018

    Although the growth of B2B e-commerce is expected to accelerate over the coming years, not all industries are equally suitable and prepared for embracing digital selling. The manufacturers most ready to launch their digital selling activities include...

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