Switzerland

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Switzerland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Switzerland StatisticsConsumer Lifestyles in SwitzerlandSwitzerland Country BriefingsFuture Demographics: Switzerland in 2030

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    Future Demographic

    Future Demographic

    Switzerland in 2040: The Future Demographic

    May 2021

    Net migration will be the main driver of population expansion in Switzerland in 2020-2040. The ageing trend is expected to hasten over this time, as already elevated longevity climbs further and fertility remains low, impacting consumer trends. ...

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    Strategy Briefing

    Strategy Briefing

    Sportswear in Western Europe

    May 2021

    Having recorded healthy growth rates over the historic period, sportswear sales in Western Europe went into reverse in 2020, impacted by Coronavirus (COVID-19) and the measures implemented to contain its spread. These included, at times, gym closures...

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    Country Report

    Country Report

    Dog Food in Switzerland

    May 2021

    In 2021, dry dog food is expected to remain the most preferred option as it is the most convenient. However due to growth in the small dog population, wet dog food (which is better adapted to smaller dogs) is showing moderate albeit positive growth. ...

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    Country Report

    Country Report

    Cat Food in Switzerland

    May 2021

    Wet cat food is expected to continue accounting for the bulk of cat food sales in 2021 although dry cat food is also likely to experience positive growth. Swiss cat owners tend to give both wet and dry food to their cats in order to provide them with...

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    Country Report

    Country Report

    Other Pet Food in Switzerland

    May 2021

    Other pet food is projected to see a further decline in both retail volume and value sales in 2021. This is likely to stem from the declining other pet population with most consumers in Switzerland, including families with children, tending to opt ...

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    Country Report

    Country Report

    Pet Products in Switzerland

    May 2021

    During 2021, the ongoing presence of the virus in the country and government measures to halt the spread of COVID-19 meant more people were at home and had time to spend with their pets. During these unprecedented times, people came to increasingly ...

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    Country Report

    Country Report

    Pet Care in Switzerland

    May 2021

    Pet care was not significantly affected by the onset of the global pandemic, which continued to impact the country in 2021. The only significant change was an obvious decline in new product development as many operators chose to delay or plan product...

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    Country Profile

    Country Profile

    PEST Analysis: Switzerland

    Apr 2021

    Instability due to the Coronavirus (COVID-19) pandemic should not disturb the country’s stable and affluent society. The government has implemented stimulus measures, which should help tackle the economic downturn. The growing, affluent society ...

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    Country Report

    Country Report

    Street Stalls/Kiosks in Switzerland

    Apr 2021

    Street stalls/kiosks registered a very negative sales performances during 2020 as the entire channel was hit hard by the COVID-19 pandemic. During the initial weeks of the pandemic, sales dropped substantially as restrictions on the movement of the ...

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    Country Report

    Country Report

    Limited-Service Restaurants in Switzerland

    Apr 2021

    Limited-service restaurants registered a relatively favourable performance in comparison with other areas of the Swiss consumer foodservice industry in 2020 as the sales declines registered in the channel were far more moderate than what was seen in ...

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    Country Report

    Country Report

    Consumer Foodservice By Location in Switzerland

    Apr 2021

    While all categories of consumer foodservice by location registered negative performances over the course of 2020, consumer foodservice through travel and consumer foodservice through leisure were the locations that recorded the sharpest sales ...

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    Country Report

    Country Report

    Full-Service Restaurants in Switzerland

    Apr 2021

    Full-service restaurants faced a bleak year during 2020 as the COVID-19 pandemic and the official response to it had a very negative impact on the entire channel. The most important factor to take into consideration is the impact of the quarantine ...

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    Country Report

    Country Report

    Cafés/Bars in Switzerland

    Apr 2021

    The advent of the COVID-19 pandemic during 2020 completely altered the scene in cafés/bars at a stroke. The crucial event in this process was the imposition of strict quarantine protocols during the second quarter of the year. From 16 March onwards, ...

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    Country Report

    Country Report

    Consumer Foodservice in Switzerland

    Apr 2021

    It is undeniable that the COVID-19 pandemic had a significant impact on the consumer foodservice industry in Switzerland, with influence of the pandemic largely negative. Following the imposition of several weeks of strict lockdown measures during ...

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    Country Report

    Country Report

    Self-Service Cafeterias in Switzerland

    Apr 2021

    The strong sales declines recorded across self-service cafeterias during 2020 were mainly the result of the official response to the COVID-19 pandemic. Players in the channel struggled to cope with the impact of the regulations that were introduced ...

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    Country Report

    Country Report

    Discounters in Switzerland

    Mar 2021

    Discounters were able to benefit from the COVID-19 pandemic, and the associated economic downturn, in 2020, recording a strong retail current value growth rate. For many consumers in Switzerland, discounters represent good value for money and an ...

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    Country Report

    Country Report

    Apparel and Footwear Specialist Retailers in Switzerland

    Mar 2021

    Apparel and footwear specialist retailers has been recording declining retail current value sales for much of the review period in Switzerland. The COVID-19 pandemic had a strong negative impact on the apparel and footwear industry in 2020, mainly ...

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    Country Report

    Country Report

    Convenience Stores in Switzerland

    Mar 2021

    Following the outbreak of the COVID-19 pandemic, some consumers in Switzerland stockpiled essential products in order to prepare for an uncertain future and long periods of home seclusion. Consumers also demonstrated a slight preference for proximity...

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    Country Report

    Country Report

    Health and Beauty Specialist Retailers in Switzerland

    Mar 2021

    In 2020, as a result of the COVID-19 pandemic, consumers focused heavily on the health and hygiene, which benefitted channels in health and beauty specialist retailers focused on pharmaceutical, health and hygiene products. As such, both ...

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    Country Report

    Country Report

    Mobile E-Commerce in Switzerland

    Mar 2021

    In 2020, the COVID-19 pandemic further fuelled the existing upwards trend of mobile e-commerce in Switzerland. Over the review period, mobile e-commerce had already made strong gains in Swiss retailing, becoming an influential channel in Switzerland ...

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