Hong Kong, China
Hong Kong, China StatisticsConsumer Lifestyles in Hong Kong, ChinaHong Kong, China Country BriefingsFuture Demographics: Hong Kong, China in 2030
Strategy Briefing
Major Appliances in Asia Pacific
Mar 2019
Asia Pacific is by far the largest market for major appliances globally, and will remain so. Growth is mainly generated in emerging countries such as China, India and Vietnam, while the market shows stagnation in countries such as Japan and Hong ...
Country Report
Asian Speciality Drinks in Hong Kong, China
Mar 2019
Asian speciality drinks are largely consumed by people looking for natural remedies, with these products containing natural ingredients that have various health claims. For example, liver protection and detoxifying are common claims, with these ...
Country Report
Bottled Water in Hong Kong, China
Mar 2019
Flavoured bottled water continued to register solid off-trade value growth in 2018, with it benefiting from consumers who are looking for a healthier option to carbonates but who still want something more exciting than still bottled water. There has ...
Country Report
Carbonates in Hong Kong, China
Mar 2019
Tonic water/other bitters was one of the few areas to record current value growth in 2018, albeit from a low base. These products are typically used as a mixer with alcoholic drinks and there was a growing focus towards the end of the review period ...
Country Report
Concentrates in Hong Kong, China
Mar 2019
Liquid concentrates witnessed a flavour revolution over the review period with vinegar-based products becoming increasingly popular. There was significant investment in marketing to promote the health benefits of vinegar – such as lowering a ...
Country Report
Energy Drinks in Hong Kong, China
Mar 2019
Energy drinks are popular for their energy giving properties provided by their taurine, vitamin B and caffeine content. However, there have been concerns regarding the safety of consuming such products with links to health issues such as seizures, ...
Country Report
Juice in Hong Kong, China
Mar 2019
Cold-pressed 100% juice saw a boom in popularity in Hong Kong over the review period due to the widespread promotion of the health benefits of juice that is produced in this way, with juice bars popping up across the city. However, packaged versions ...
Country Report
Soft Drinks in Hong Kong, China
Mar 2019
Soft drinks saw similar off-trade value growth in 2018 to that seen over the review period, despite off-trade volume sales slipping. Health concerns have led to consumers becoming more concerned about the sugar content of their beverages which has ...
Country Report
RTD Coffee in Hong Kong, China
Mar 2019
To add a premium image to RTD coffee players from Japan and Korea have been adding new products to their range that use new production techniques such as charcoal roasted beans and drip brewed coffee. For example, charcoal roasted RTD coffee has been...
Country Report
RTD Tea in Hong Kong, China
Mar 2019
Hong Kong has a strong tradition of tea drinking and with it comes a wide variety of different blends being available. Each blend offers a unique taste which stems from how the tea was grown, which is impacted by climate and soil conditions, for ...
Country Report
Sports Drinks in Hong Kong, China
Mar 2019
Sports drinks in Hong Kong continues to benefit from the growing number of consumers taking part in sports and physical activity. Although some of the larger chains of gyms have struggled in recent years the city has seen strong growth in ...
Country Report
Coffee in Hong Kong, China
Mar 2019
With a developing coffee culture in Hong Kong consumers are becoming more educated about the different types of coffee. Consumers are looking into the source of their fresh coffee as where the coffee beans come from can impact the product’s flavour ...
Country Report
Other Hot Drinks in Hong Kong, China
Mar 2019
Seasonality has a big impact on sales of chocolate-based flavoured powder drinks, with sales spiking during the winter months. However, to add interest, one trend seen towards the end of the review period was the demand for different intensities of ...
Country Report
Hot Drinks in Hong Kong, China
Mar 2019
Hong Kong’s burgeoning coffee culture helped support overall growth in hot drinks in 2018, in line with the strong performance seen over the review period. Single-origin fresh coffee and fresh ground coffee pods have captured the imagination of ...
Country Report
Tea in Hong Kong, China
Mar 2019
Fruit/herbal tea witnessed the most dynamic growth in current value terms in 2018 with new products and flavour variations helping to stimulate interest. Furthermore, health and wellness is an important trend in Hong Kong and so products promoting ...
Country Report
Apparel Accessories in Hong Kong, China
Mar 2019
Apparel is not the only beneficiary of the ongoing popular streetwear trend, with dad hats and caps also growing in popularity. To address the local demand driven by the streetwear culture, brands ranging from Off-White to Balenciaga have all ...
Country Report
Childrenswear in Hong Kong, China
Mar 2019
Hong Kong, as one of the most developed international cities in the world, has for a long time had a low fertility rate. Local parents, in general, have a high-income level in comparison with those in other Asian regions, and in 2018 the average ...
Country Report
Footwear in Hong Kong, China
Mar 2019
Athleisure, unsurprisingly, continues to be the main driving force behind sales of sports footwear among the domestic market, with men’s footwear benefiting the most. The rapid launching of limited-edition crossover trainers is fuelling demand ...
Country Report
Hosiery in Hong Kong, China
Mar 2019
Hong Kong’s hosiery category is far too scattered to be called mature. Foreign competitors see the potential within and have started competing for local luxury sheer hosiery sales. While historically domestic demand was price-driven, foreign brands ...
Country Report
Jeans in Hong Kong, China
Mar 2019
Jeans has performed weakly since the rise of the athleisure lifestyle, but the long-awaited rebound in sales is approaching as brands have prepared a series of denim products in their upcoming spring/summer collections for 2019. In 2018, brands ...
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