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Argentina

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Argentina. Includes comprehensive data and analysis, tables, charts, with five-year forecasts.

Country Briefing

Income and Expenditure: Argentina

Sep 2021

Argentina’s income growth is projected to record only moderate growth over 2021-2040, dragged down by looming economic recession, persisting high unemployment and a slow rise in real wages. Purchasing power will be concentrated in the hands of…

USD 250
Country Report

Yoghurt and Sour Milk Products in Argentina

Sep 2021

In 2020, sales of yoghurt and sour milk products registered a return to volume growth after several years of decline. This growth was helped by lockdown. The closure of schools (which were closed again in Greater Buenos Aires in April 2021) helped…

USD 990
Country Report

Other Dairy in Argentina

Sep 2021

Other dairy saw a lift in volume sales in 2020 as a result of lockdown, with at-home consumers using products like cream and condensed milk, or dulce de leche, for home baking. The gradual relaxation of restrictions on socialisation and retail, as…

USD 990
Country Report

Drinking Milk Products in Argentina

Sep 2021

Volume sales of drinking milk products are set to see a slight contraction in 2021, as sales normalise following the atypical spike in demand in 2020. In 2020, lockdown, restrictions on retail and foodservice access and more consumers working or…

USD 990
Country Report

Cheese in Argentina

Sep 2021

In 2020, supply issues and production problems saw the price of hard cheese rise far more quickly than soft cheese. This constrained volume demand for hard cheese, and something similar is happening in 2021. In part, this is related to traditional…

USD 990
Country Report

Butter and Spreads in Argentina

Sep 2021

Volume sales of butter and spiked in 2020, as a result of consumers secluding themselves at home in response to government quarantine measures. Sales of these products into foodservice collapsed as the channel was shut down, and consumers prepared…

USD 990
Country Report

Baby Food in Argentina

Sep 2021

In 2021, sales of baby food are set to see an ongoing decline decreasing in volume, although the rate of fall is will be slower than that seen in 2020. At the height of the pandemic in 2020, volume sales fell sharply as housebound consumers chose to…

USD 990
Country Report

Travel in Argentina

Sep 2021

The main developments in travel in Argentina are related to showing the country as a safe destination once international tourism opens again, and also for domestic tourists who move around within the country. Within this, Argentina achieved the “Safe…

USD 2,100
Country Report

Tourism Flows in Argentina

Sep 2021

Domestic tourism is growing strongly in Argentina in 2021, due to ongoing restrictions on travelling abroad. As such, people have been selecting local destinations for their vacations and the summer months (December 2020 to March 2021) saw good…

USD 990
Country Report

Online Travel and Intermediaries in Argentina

Sep 2021

In 2021, people have objections to booking the buying their trips through online travel agents and intermediaries, because of the problems previously experienced with regards to trips booked pre-pandemic, which then had to be cancelled or postponed…

USD 990
Country Report

Lodging in Argentina

Sep 2021

The impact on the lodging industry during 2020 and 2021 has been significant, with a large number of hotel closures, both permanent and temporary. This is especially seen in Buenos Aires City, which is one of the most affected by the lack of…

USD 990
Country Report

Car Rental (Destination) in Argentina

Sep 2021

All rental car companies in Argentina reduced their fleets considerably during the time of the pandemic, thus to survive the significant declines in trade due to strict travel bans. However, car rental is in a slightly better position compared to…

USD 990
Country Report

Airlines in Argentina

Sep 2021

There are still many restrictions on travelling abroad in 2021 and the COVID-19 vaccine presents a way for travellers to potentially avoid expensive quarantines. As the rollout of the vaccine is slow in Argentina, many Argentinians have been…

USD 990
Country Report

Wearable Electronics in Argentina

Aug 2021

Despite the economic crisis, digital activity watches and smart wearables continue seeing a rise in demand in Argentina in 2021. Wearable electronics was unpopular only a few years ago, but these devices gained popularity due to stronger marketing…

USD 990
Country Report

Portable Players in Argentina

Aug 2021

Demand for every category within portable players continues to fall in 2020, except wireless speakers. The increasing use of laptops at home due to the creation of home offices, the new e-learning scheme and the rise of digital entertainment stemming…

USD 990
Country Report

Mobile Phones in Argentina

Aug 2021

Following a decline in volume growth in 2020, mobile phones sees a robust increase in growth in 2021, driven by positive growth in smartphones. Therefore, those consumers who put purchasing of smartphones on hold in 2020, through increased…

USD 990
Country Report

In-Car Entertainment in Argentina

Aug 2021

Although movement restrictions eased in 2021 when compared with the beginning of the COVID-19 pandemic, free movement is still not allowed for much of the year. For instance, in April 2021 due to the sudden rise in the number of COVID-19 cases and…

USD 990
Country Report

Imaging Devices in Argentina

Aug 2021

Portability stands as one of the main attributes that consumers appreciate in consumer electronics devices. However, although imaging devices are portable their functionality is limited to taking photos or making videos. On the other hand,…

USD 990
Country Report

Home Video in Argentina

Aug 2021

During 2019 the televisions category experienced its steepest decline in growth in volume terms in a decade. In 2020, demand for televisions continued to fall in volume terms but at a much slower rate than that of 2019 as the high-income consumer…

USD 990
Country Report

Home Audio and Cinema in Argentina

Aug 2021

Although home audio and cinema was expected to continue its sharp decline in demand in 2020, the COVID-19 pandemic managed to boost the category. Hi-fi systems and home cinema and speaker systems account for the bulk of the home audio and cinema…

USD 990
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