Argentina

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Argentina. Includes comprehensive data and analysis, tables, charts, with five-year forecasts.

Country Report

PEST Analysis: Argentina

May 2022

Political instability and corruption hinder Argentina’s economic freedom. Nevertheless, the country has deflected another sovereign debt default. Its economy is expected to underperform peers, largely owing to hyperinflation. The consumer market…

USD 300
Country Report

Footwear in Argentina

Mar 2022

Footwear registered a recovery in 2021, as with society opening up, consumers needed footwear to commute and socialise. In addition, with footwear experiencing more wear and tear, it needed to be replaced more often. All the same, footwear was hit by…

USD 1,195
Country Report

Laundry Care in Argentina

Jan 2022

In 2021, the number of opportunities to participate in outdoor activities, including returning to work, school, sports, outings, and shopping, was much higher when compared with 2020, when home seclusion policies and circulation restrictions as a…

USD 1,195
Country Report

Home Insecticides in Argentina

Jan 2022

Local awareness of disease caused by mosquitoes has increased in the last decade. The media informs citizens each summer about the number of cases of mosquito-related diseases in the country, although these mainly tend to be linked to dengue. The…

USD 1,195
Country Report

Sanitary Protection in Argentina

Apr 2022

While sanitary protection registered a very high double-digit current value increase, this was mainly due to spiralling inflation. However, in terms of volume sales, there was also an increase in 2021, following a fall in 2020. With society gradually…

USD 1,195
Country Report

Menswear in Argentina

Mar 2022

Menswear registered a healthy recovery after the slump in spending in 2020. All the same, volume sales were lower than before the onset of COVID-19, as soaring inflation dampened demand. With society gradually opening up in 2021 and men returning to…

USD 1,195
Country Report

Jeans in Argentina

Mar 2022

Jeans registered a healthy recovery after the slump in spending in 2020. In 2021, with society opening up and people out and about again, there was increased spending on jeans and demand was also supported by the more casual dress code that is now…

USD 1,195
Country Report

Hosiery in Argentina

Mar 2022

Hosiery was severely impacted by the 2020 lockdowns, and in particular sheer hosiery registered a steep decline in in value and volume sales, as with women working from home and not socialising much, there was very little demand. With society opening…

USD 1,195
Country Report

Energy Drinks in Argentina

Jan 2022

Energy drinks consumption grew strongly in 2021, largely as a result of the reduction of lockdown measures and consumers returning to the workplace. These products are especially popular with people that need to drive for a living, and this has…

USD 1,195
Country Report

Warehouse Clubs in Argentina

Mar 2022

While current value sales registered a double-digit increase in 2021, this growth was mainly due to soaring inflation and in fact in constant value terms, value sales actually fell in 2021. However, warehouse clubs performed better than other grocery…

USD 1,195
Country Report

Retailing in Argentina

Mar 2022

While current value sales registered a double-digit increase in 2021, this growth was mainly due to soaring inflation and in fact in constant value terms, sales only rose slightly. The steep inflation rate is due to tough capital controls designed to…

USD 2,450
Country Report

Womenswear in Argentina

Mar 2022

Womenswear registered a healthy recovery after the slump in spending in 2020, as with women confined to home to a large extent, there was not much interest in buying clothes. In 2021, with society opening up and women out and about again, there was…

USD 1,195
Country Report

Polishes in Argentina

Jan 2022

In 2020, the consumption of shoe polish continued to decline. Together with the historic drop in demand for this product, it was faced with the effects of the pandemic. Office employees working in central Buenos Aires, bank employees across the…

USD 1,195
Country Report

Air Care in Argentina

Jan 2022

Although spray/aerosol air fresheners are traditionally used in every room of the house in Argentina, they are mostly used and kept in bathrooms. During home seclusion as a result of the pandemic, demand for spray/aerosol air fresheners surged in…

USD 1,195
Country Report

Tea in Argentina

Jan 2022

Tea sales have seen growth in total retail volume terms, as a result of ongoing self-isolation and the reintroduction of stricter foodservice restrictions in April 2021 in response to the second wave of infections. However, a possibly more important…

USD 1,195
Country Report

Wipes in Argentina

Apr 2022

While wipes performed well in 2020, as people used wipes, and often baby wipes, to remove traces of the COVID-19 virus, in 2021 consumers were less concerned about the virus spreading on surfaces and this contributed to a fall in volume growth. In…

USD 1,195
Country Report

Supermarkets in Argentina

Mar 2022

While current value sales registered a double-digit increase in 2021, this growth was mainly due to soaring inflation and in fact in constant value terms, value sales actually fell in 2021, as they also did in 2020. All the same, supermarkets were…

USD 1,195
Country Report

Homeshopping in Argentina

Mar 2022

Homeshopping was one of the few retailing channels that registered constant value growth in 2021. With the pandemic still lingering and consumers spending more time at home than usual, this resulted in an increase in value sales for home shopping.…

USD 1,195
Country Report

Direct Selling in Argentina

Mar 2022

Direct selling registered a slight drop in constant value sales in 2021 after a bumper year in 2020. However, despite the drop in constant value sales, it was one of the best performing retailing channels in 2021. Ironically, direct selling often…

USD 1,195
Country Report

Department Stores in Argentina

Mar 2022

Department stores were hugely negatively impacted by the pandemic and continued to be negatively impacted in 2021, as registered the steepest constant value decline among all retailers, apart from vending. Department stores are losing favour among…

USD 1,195
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