Argentina

Pantyliners and tampons were the fastest developing categories within sanitary protection in Argentina in retail volume growth terms in 2022. Moreover, both showed improved results in this respect as compared to 2021. Given that these product types…

As the number of deaths from COVID-19 fell and the fear of contagion among the local population declined, the number of local consumers participating in outdoor activities, attending school and university, and returning to their offices increased for…

Local awareness of disease caused by mosquitoes has increased in Argentina in the last decade. In 2022, however, the average temperature during the winter months was lower than in previous years and the season began earlier. This curtailed the season…

Because of the complex economic context, consumers are being attracted by the low prices, discounts and promotions offered by the discounters channel. With a wide portfolio of private label options in all categories from food to home care, these…

Retail tissue posted a decline in total volume sales for a second consecutive year in 2022, with the rate of contraction surpassing that recorded in 2021. Demand in the three largest categories of toilet paper, paper towels and napkins fell at a…

While the Argentine economy is going through major problems, the consumer foodservice market is in a good position. In a context where inflation was nearing triple figures, where the access to dollars as a saving currency is difficult, and in a…

Dishwashing witnessed historic record growth in the first year of the COVID-19 crisis, as local consumers were limited to eating at home. This inevitably led to a rise in the use of hand dishwashing and automatic dishwashing detergents, boosting…

Vending registered a strong expansion in 2022 driven by the end of COVID-19 restrictions, with consumers venturing out beyond their homes once again and returning to normal lifestyles. Vending machines are highly dependent on impulse purchases and…

Leading hypermarkets chains, such as Coto, Carrefour and Jumbo, are reducing their selling space area in order to focus on improving their presence in the e-commerce channel. They are utilising this space exclusively for tasks related to online…

All toilet care segments saw a decline in retail volume sales in 2022 for the obvious and direct reason that there was a considerable decrease toilet flushing as pandemic restrictions were lifted and local consumers spent much more time out of their…

With the exception of some periods of relative stability, inflation has been a problem for the Argentinian economy for decades.

For the second year in a row, retail volume of sales of bleach fell sharply in Argentina in 2022, although inflationary pressures saw current retail value sales increase. As fears of contagion decline, local consumers have become less stringent about…

In 2022, retail value sales in Argentina saw double-digit growth, but this is explained by the high rate of inflation, a chronic disease in Argentina impacting not only demand, but supply and the variety of products available, as well as shopping…

With the exception of metal polish, which represents a very small share of category sales, all types of polishes saw a decline in retail volume sales in 2022. This was because local consumers spent far more time outside of the home in 2022 that…

All those categories that benefited from the onset of the pandemic were the worst affected in 2022. As restrictions lifted and consumer behaviour returned to pre-pandemic levels. Notably, consumer fear of contagion declined significantly and those…

Asian supermarkets are the main competitors to supermarket chains in Argentina. In the last two decades, Asian supermarkets have expanded strongly, firstly in the capital city and Greater Buenos Aires and, in a second step, in the main cities in the…

Direct selling registered further strong current value growth in 2022 despite the fact that many resellers left the business as the threat from COVID-19 waned. Ironically, direct selling often performs better when the economy is under stress, as with…

The latter part of 2021 saw the opening of the first smart and digital convenience stores in Argentina, MiniGo and Qu!ck. The shopping experience is similar in both stores, with consumers needing to download the app to enter the store and pay for the…

Wipes recorded dramatic growth in total volume sales over 2020-2021 as increased hygiene-consciousness arising from concerns surrounding the pandemic bolstered demand for various product types, particularly all purpose cleaning wipes and general…

Products with disinfecting properties as their main benefit witnessed the most significant falls in 2022, sometimes recording double-digit declines. This is largely a result of the lifting of COVID-19 restrictions and consumer behaviour, whereby…