Brazil

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Brazil. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Brazil StatisticsConsumer Lifestyles in BrazilBrazil Country BriefingsFuture Demographics: Brazil in 2030

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    Strategy Briefing

    Strategy Briefing

    Why Economy, Finance and Trade Insights Matter for Business Strategy

    Apr 2019

    As world trade and investment deals become more interconnected in the context of globalisation, no economy is immune to fluctuations in the global economy. Insights into the best growth opportunities and “what if” scenarios are crucial to ...

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    Country Report

    Country Report

    Gardening in Brazil

    Apr 2019

    In recent years, the number of vertical residences has been rising rapidly in many cities where horizontal homes used to be the norm, such as Campinas and Belo Horizonte. This shift can be mainly attributed to the ongoing growing populations in ...

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    Country Report

    Country Report

    Home Furnishings in Brazil

    Apr 2019

    Growth in retail sales of home furnishings has partially recovered from consecutive drops during the economic crisis from 2015 to 2016 and a subsequently weak 2017 period. The much-awaited economic rebound was set to support a yet timid upturn ...

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    Country Report

    Country Report

    Home Improvement in Brazil

    Apr 2019

    Macroeconomic volatility and uncertainty regarding the country’s future drove Brazilians to double their carefulness when purchasing home improvement products in 2018. As major categories such as paints and tiles are expensive and generally require ...

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    Country Report

    Country Report

    Homewares in Brazil

    Apr 2019

    Homewares in Brazil witnessed strong price competition in 2018 in most categories, led by a fragile economic recovery tied to marginal gains in families’ spending power when compared to the previous year. A stable inflationary environment helped to ...

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    Country Report

    Country Report

    Home and Garden in Brazil

    Apr 2019

    As Brazil leaves behind the worst economic recession it has faced in the last century, retail expenditure has finally shown signs of recovery, albeit slow paced. As a result, there were improvements in unemployment and housing rates, higher consumer ...

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    Country Report

    Country Report

    Cafés/Bars in Brazil

    Apr 2019

    Coffee is a very popular drink in Brazil, as it is consumed several times a day, mainly at breakfast and during the afternoon. It is perceived as an energy-booster in addition to helping to increase productivity. Although coffee is commonly consumed ...

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    Country Report

    Country Report

    Consumer Foodservice By Location in Brazil

    Apr 2019

    Consumer foodservice through standalone held the highest share within consumer foodservice in Brazil, in terms of total outlets, transactions and value sales in 2018. This is mostly related to fixed costs being lower in standalone locations, where ...

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    Country Report

    Country Report

    Full-Service Restaurants in Brazil

    Apr 2019

    Although the economic crisis that impacted Brazil from late 2014 significantly impacted consumers’ expenditure, some chained players managed to continue expanding their outlet networks within shopping centres....

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    Country Report

    Country Report

    Limited-Service Restaurants in Brazil

    Apr 2019

    Sustainability is gaining increasing relevance amongst Brazilian consumers. To respond to this change in consumers’ attitudes, limited-service players are developing new initiatives such as launching biodegradable packaging or reducing the use of ...

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    Country Report

    Country Report

    Consumer Foodservice in Brazil

    Apr 2019

    Consumer foodservice in Brazil posted a tepid performance in 2018, due to unmet expectations of economic recovery. The effects of the economic crisis continued to be felt, evident in the consumption habits of non-essential and services such as dining...

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    Country Report

    Country Report

    Self-Service Cafeterias in Brazil

    Apr 2019

    One of the strongest drivers of self-service cafeterias in Brazil is professionals with pre-paid employment benefit cards, also known as meal vouchers, seeking a place to have lunch in the middle of the working day. With the economic crisis that ...

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    Country Report

    Country Report

    Street Stalls/Kiosks in Brazil

    Apr 2019

    Brazilians enjoy visiting and socialising in shopping centres. When searching for something to eat when visiting shopping centres, families often choose to opt for a less expensive dessert or snack instead of a full meal from a food court....

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    Country Profile

    Country Profile

    Brazil: Country Profile

    Apr 2019

    Brazil’s economy will grow moderately in 2019. Growth will be driven by accommodative fiscal and monetary policies, along with a recovery in domestic consumption and investment. Exports will also see healthy gains and consumer spending is ...

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    Country Report

    Country Report

    Eggs in Brazil

    Apr 2019

    The major animal protein association ABPA – Associação Brasiliera de Proteína Animal, or Brazilian Association for Animal Protein – reported an increase in per capita consumption of eggs in 2018. While other fresh foods were severely affected by the ...

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    Country Report

    Country Report

    Fish and Seafood in Brazil

    Apr 2019

    The Brazilian beef industry suffered in recent years due to quality scandals regarding the two major processors BRF and JBS. As the main focus of the federal police operations was concerned with quality issues with processed meat products, even ...

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    Country Report

    Country Report

    Fruits in Brazil

    Apr 2019

    Initial prospects were positive for fruit sales in 2018 due to signs of economic recovery, however the truck drivers’ crisis in May caused significant damage to volume sales of local fruits. The week-long strike impacted distribution of fresh food ...

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    Country Report

    Country Report

    Meat in Brazil

    Apr 2019

    Volume sales of fresh meat products saw a slightly positive performance in late 2017, driven primarily by the growth of poultry throughout the year and that of pork over the Christmas period. However, beef and veal continued to see a decrease in ...

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    Country Report

    Country Report

    Nuts in Brazil

    Apr 2019

    Coconuts and peanuts historically account for most volume sales of nuts in Brazil due to cultural factors. The former is usually consumed as juice, typically sold on the beach or in leisure clubs for refreshment during summer. A slightly colder ...

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    Country Report

    Country Report

    Fresh Food in Brazil

    Apr 2019

    The Brazilian fresh food market is a large, complex one with divergent dynamics. This report analyses the impact of the political events, economic policy and consumer dynamics that shaped this market in recent years, as well as data-based future ...

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