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Brazil

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Brazil. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Briefing

Sustainability: Brazil

Sep 2021

Brazil is endowed with substantial natural resources and the country is a key producer and exporter of many crops, metals and minerals globally. It remains a net energy importer, although a rise in oil production has helped to reduce imports. Due to…

USD 250
Country Report

Wearable Electronics in Brazil

Aug 2021

In the first year of the COVID-19 pandemic in Brazil, e-commerce became a more prominent distribution channel, seeing a dramatic share increase in 2020. Due to the pandemic and the resultant closure of non-essential retailers, the average consumer is…

USD 990
Country Report

Portable Players in Brazil

Aug 2021

In 2021, portable players is expected to maintain solid growth, despite the decline for portable media players. Due to the COVID-19 pandemic, many bookstores were closed during the strict lockdown periods, especially in 2020, which led consumers to…

USD 990
Country Report

Mobile Phones in Brazil

Aug 2021

Due to the COVID-19 pandemic, Brazil has an unstable economic scenario, with high inflation and a growing unemployment rate. The middle-class has shrunk considerably, whereas indebtedness has seen a strong increase, especially related to schools,…

USD 990
Country Report

In-Car Entertainment in Brazil

Aug 2021

2020 was one of the worst performing years for sales of passenger cars, with a severe drop of 29% in sales. This was also an impediment to the growth and development of in-car entertainment. Whilst the greater magnitude of decline in 2020, which is…

USD 990
Country Report

Imaging Devices in Brazil

Aug 2021

Imaging devices has always relied on out-of-home experiences to drive purchases and use. With the arrival of COVID-19 in 2020, out-of-home opportunities were far from reality for most Brazilians, and consequently sales of imaging devices declined…

USD 990
Country Report

Home Video in Brazil

Aug 2021

COVID-19 has maintained alarming rates of infection in Brazil during 2021, aggravated by the slow-moving vaccination process. Thus, watching television has continued to be an important indoor leisure activity for people living in quarantine, which…

USD 990
Country Report

Home Audio and Cinema in Brazil

Aug 2021

Home audio and cinema has been suffering heavily from the consumer perception that the category is not essential for the visual experience, often being considered part of a niche culture amongst high-income cinephiles. This makes the category…

USD 990
Country Report

Consumer Electronics in Brazil

Aug 2021

Generally, the COVID-19 pandemic continues to have a negative impact on consumer electronics in Brazil in 2021, with a return to only marginal growth expected in the year overall. The economic impact of the pandemic has negatively affected…

USD 2,650
Country Report

Computers and Peripherals in Brazil

Aug 2021

More than a year since the COVID-19 pandemic started in Brazil, working and studying from home continues to be an important driver of consumption in computers and peripherals. In many homes, laptops/notebooks have started to be considered as…

USD 990
Strategy Briefing

Global Overview of Construction and Real Estate

Jul 2021

This briefing examines how the construction and real estate industry is performing globally and in the largest countries in terms of construction and real estate output. The report also provides data for production, market size, imports, exports,…

USD 1,325
Strategy Briefing

Pharmaceuticals and Medical Equipment Global Industry Overview

Jul 2021

The briefing examines how Pharmaceuticals and Medical Equipment industry performs globally and in the largest countries in terms of pharmaceuticals and medical equipment output. The report also provides data for production, market size, imports,…

USD 1,325
Country Report

Sunglasses in Brazil

Jul 2021

In the context of the pandemic, sunglasses continues to be one of the most impacted eyewear categories. The same trends that moderated demand in 2020, including the lack of touristic activities, less out-of-home occasions, and the financial…

USD 990
Country Report

Spectacles in Brazil

Jul 2021

The pandemic hit Brazilian regions in a heterogeneous way since the decision over which categories were essential depended on municipal spheres. The most affected groups of consumers were those in lower socioeconomic levels which saw their jobs…

USD 990
Country Report

Eyewear in Brazil

Jul 2021

The vast potential of Brazilian’s eyewear industry is still far from being reached. The recent periods of crisis have been negatively impacting the development of eyewear, with access still not being significantly broadened. Furthermore, basic needs…

USD 1,210
Country Report

Contact Lenses and Solutions in Brazil

Jul 2021

The emergence of COVID-19 in Brazil saw an intense popularization in the use of face masks as the main preventive measure against the risk of contagion. However, this new accessory imposed new challenges pertaining to the comfortableness of wearing…

USD 990
Country Report

Writing Instruments in Brazil

Jul 2021

The most important commercial period for writing instruments is the back-to-school months, which in Brazil falls between December and February, when students prepare for the start the school year. Under normal circumstances, the mainstream players in…

USD 990
Country Report

Watches in Brazil

Jul 2021

The increasing diversity of new devices that are competing with traditional watches, such as smartwatches and even smartphones, has led some manufacturers of watches to start doubting about the potential of these products. For this reason, in recent…

USD 990
Country Report

Personal Accessories in Brazil

Jul 2021

The Brazilian economy has been under pressure since 2015, with instability in the country resulting in a drop in GDP that has led to deteriorating conditions for a large portion of the population. According to Euromonitor’s system of Economies and…

USD 1,210
Country Report

Jewellery in Brazil

Jul 2021

Prior to the outbreak of COVID-19, jewellery had been growing in popularity due to the emerging casual fashion trend that is being seen not only in Brazil but across the world. An increasing interest in silver and more diverse and accessible…

USD 990
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