Pakistan

Pakistan’s economy will see solid growth in 2018. Spending associated with the China-Pakistan Economic Corridor is the major driver. Private consumption, solid growth in agriculture and robust exports provide additional support. Fiscal constraints ...

The creation of a third tax tier for cigarettes in 2017 encouraged manufacturers to introduce new and more competitively priced products specifically aimed at the growing number of middle-income consumers in Pakistan. One such product was the L&M ...

Demand for cigars is still concentrated among a small base of high-income earners in Pakistan. However, during the review period the booming economic environment helped to strengthen interest in cigars among the country’s expanding base of ...

Despite various factors that hindered market expansion, tobacco in Pakistan remained resilient in 2017. During the first half of the year, major licensed tobacco players recorded steep volume sales declines, while illicit trade rose. However, changes...

2016 saw local authorities in Pakistan’s Punjab province impose a ban on the manufacturing and consumption of chewing tobacco. Authorities in Sindh province followed suit in 2017, introducing a bill to ban the production, promotion and sale of gutka ...

In the latest in an ongoing series of quarterly briefings looking at major (and some minor) developments in the world of tobacco, we assess the latest performance of the major multinationals, their recent NGP moves, further M&A activities from ...

Although life expectancy and living standards are improving, developing countries also experience a rapid rise in health problems such as diabetes, obesity, high blood pressure and raised cholesterol levels. Caused mainly by dietary changes and a ...

Driven by China and India, Asia’s developing economies saw healthy rates of growth in 2017. Japan’s economic prospects are less favourable however. Too many of Asia’s economies are excessively dependent on exports and large inflows of foreign ...

Potential threats to beer growth in the forecast period pertain to outlets selling alcoholic drinks in Sindh: more units may be shut down and higher regulation may be applied that restricts and hampers actual growth through the legal channel. The law...

The cider/perry category remains non-existent in Pakistan and the production and importing of these drinks are banned. Cider/perry is not brought into Pakistan using illegal channels either, due to low demand and due to illegal channels mainly ...

The province of Sindh generates the highest volume of liquor sales in Pakistan. However, on 2 March 2017 there was a month-long ban on liquor sales placed by the provincial government, and the Sindh High Court (SHC) ruled in its order that all 120 ...

There were still insignificant sales in 2017 and there was no local production and imports were banned....

There has been increased involvement from the government in terms of placing bans and restricting illegal consumption, which has curbed the potential sales performance of spirits. There was less laxness in 2017 due to election year being in 2018, ...

Sales of locally produced wine are non-existent in Pakistan and no local production is taking place. Due to wine imports being banned, wine is primarily consumed through illegal channels and private imports. Owing to stricter action against ...

With revenue of USD293 billion in 2017, Asia Pacific is the world’s third largest region for recreation, entertainment and arts production. However, Asia Pacific is rapidly catching up with other regions, and it is forecast that over the period ...

Natural and herbal home remedies always existed within baby and child-specific products in Pakistan. Most households still rely on traditional homemade natural remedies and solutions for baby care; however, due to rapid urbanisation and busy ...

Bar soap remains the traditional household choice for bathing needs. While urban consumers switched to using branded soap rather than unbranded alternatives, the switch to liquid and gel formats remained low. This was due to low consumer awareness of...

Consumers in Pakistan are familiar with colour cosmetics, which were successful with mass consumers who are aware of the basic products such as lipstick, eye liner/pencil etc. However, the sophistication of using colour cosmetics remains an upper ...

Consumers in Pakistan, of which 57% are young people, are increasingly becoming conscious of their hygiene and personal grooming and are spending more on products previously unused by their parents. Several factors led to this development in their ...

Women in Pakistan living in urban and semi-cities commonly visit salons to wax their forearms and legs. While the concept of getting a full body wax or even waxing intimate areas is increasing among higher-income consumers in cities, women in middle-...