Spain

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Spain. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Spain StatisticsConsumer Lifestyles in SpainSpain Country BriefingsFuture Demographics: Spain in 2030

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    Country Briefing

    Natural Resources: Spain

    Oct 2018

    The changing global climate poses major threats to Spain’s agriculture production and water resources. Extreme weather conditions cause lower agricultural yields. Water shortage remains a growing issue, with groundwater pollution shrinking drinking ...

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    Country Report

    Country Report

    Consumer Credit in Spain

    Oct 2018

    The continuous improvement of the Spanish economy and decreasing unemployment levels in the last four years of the review period has led to a considerable increase in consumer credit for Spanish households....

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    Country Report

    Country Report

    Consumer Lending in Spain

    Oct 2018

    Consumer lending in Spain grew steadily in the last two years of the review period. The improved economic situation in the country after the sovereign debt crisis in the period 2009-2012 supported the increase in consumption levels. Low interest ...

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    Country Profile

    Country Profile

    Spain: Country Profile

    Oct 2018

    Spain’s post-crisis expansion will slow in 2018. Gains in consumer spending will drive growth, funded by increased government spending measures. Consumer spending should also benefit from higher-than-expected real wage growth and an increase in ...

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    Country Briefing

    Country Briefing

    Income and Expenditure: Spain

    Sep 2018

    The recovering economic environment in Spain does not provide a strong incentive for an increase in consumer expenditure. Much of the young population remains economically weak, thus living on a low budget and spending more on essentials. Forecasts ...

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    Country Report

    Country Report

    Car Rental (Destination) in Spain

    Sep 2018

    In 2018, car sharing or renting a car for only a few hours registered a positive performance in Spain, and is expected to continue to grow. Its main advantages are price, connectivity, easy access through mobile apps and convenience of payment ...

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    Country Report

    Country Report

    Airlines in Spain

    Sep 2018

    Low-cost carriers is becoming the main growth driver in air travel. In 2018, this category accounted for more than half of all passengers, and it will continue to see the strongest growth in the forecast period. Low-cost carriers have made their ...

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    Country Report

    Country Report

    Lodging in Spain

    Sep 2018

    The mixing of business and leisure activities continued to grow in 2018. This trend favoured city destinations in particular. “Bleisure” trips help to reduce seasonality, since they are distributed throughout the year, and favour week days, whereas ...

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    Country Report

    Country Report

    Online Travel Sales and Intermediaries in Spain

    Sep 2018

    Booking.com, El Corte Inglés and Globalia Group were the leaders in travel intermediaries in Spain in 2018. Their growth is set to continue, especially in the online segment. Booking.com and Globalia are the most important online travel agents in ...

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    Country Report

    Country Report

    Travel in Spain

    Sep 2018

    Travel and tourism in Spain continued to set records in 2018. The country confirmed its position as the second most visited country after France. The complex political situation in Catalonia and the terrorist attacks in Barcelona and Cambrils in ...

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    Country Report

    Country Report

    Tourism Flows in Spain

    Sep 2018

    Growth in arrivals continued in Spain in 2018. The growth rate was slightly negatively affected by the continuing unstable political situation in Catalonia; this resulted in lower demand in Barcelona, but increased visits to other Spanish cities, ...

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    Strategy Briefing

    Strategy Briefing

    City Travel Briefing: Barcelona

    Sep 2018

    Barcelona is a city strewn with yellow ribbons, tourists and unrest. Tourist numbers are booming, as the city offers a strong mix of culture, architecture and entertainment, underpinned by a desire to innovate. However, capacity limits are being ...

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    Strategy Briefing

    Strategy Briefing

    Eurozone Economic Outlook: Q3 2018

    Aug 2018

    Eurozone GDP is expected to grow by 1.9-2.3% in 2018 and by 1.5-2.1% in 2019. The overall positive economic outlook has led the European Central Bank (ECB) to announce an end to its quantitative easing programme after December 2018, though it has ...

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    Country Report

    Country Report

    In-Car Entertainment in Spain

    Aug 2018

    In-car entertainment posted another heavy volume decline in 2018, continuing the downward trajectory of the review period. The major reason for this ongoing decline is competition from smartphones and fully-equipped cars. Following the recovery from ...

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    Country Report

    Country Report

    Computers and Peripherals in Spain

    Aug 2018

    2018 was another difficult year for computers and peripherals in Spain. A reduction in the amount of technological equipment in Spanish households was the main factor behind the category’s ongoing volume decline. On the other hand, as consumers ...

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    Country Report

    Country Report

    Home Audio and Cinema in Spain

    Aug 2018

    When it comes to audio, Spaniards are increasingly moving towards streaming services. Smartphones, laptops and tablets are the main sources for audio streaming, with these complemented by wireless speakers. Consequently, wireless speakers are ...

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    Country Report

    Country Report

    Home Video in Spain

    Aug 2018

    Football is the most played and viewed sport in Spain, with many of the country’s clubs and its national team recently enjoying international success. Watching matches at home or in bars with family and friends is very common in Spain, with some ...

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    Country Report

    Country Report

    Imaging Devices in Spain

    Aug 2018

    In 2018, imaging devices continued to suffer from the huge popularity of smartphones in Spain. As manufacturers continued to invest in improving the quality of their smartphone cameras, life become even more difficult for digital cameras and ...

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    Country Report

    Country Report

    Mobile Phones in Spain

    Aug 2018

    In 2018, mobile phones registered a decline in volume sales for the third consecutive year. This can be largely attributed to already very strong smartphone penetration. A lack of innovation and the end of contract smartphones also reduced the ...

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    Country Report

    Country Report

    Consumer Electronics in Spain

    Aug 2018

    In 2018, consumer electronics in Spain registered a further decline in volume terms, thus continuing the downward trajectory which began in 2015. Accounting for more than a third of overall volume sales, smartphones were the most commonly purchased ...

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