Sweden

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Sweden. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Wound Care in Sweden

Sep 2021

Whilst COVID-19 has curbed the spectatorship of most types of sports, sporting activities themselves have faced only moderate restrictions. In addition, COVID-19 has coincided with growing consumer interest in living active lifestyles. This has been…

USD 990
Country Report

Weight Management and Wellbeing in Sweden

Sep 2021

After many years of decline, during 2020 weight management and wellbeing returned to marginal current value growth, with the rate of increase set to accelerate in 2021, mainly thanks to the strong performance of the largest category, meal…

USD 990
Country Report

Vitamins in Sweden

Sep 2021

During 2020, vitamins saw very high demand from Swedish consumers, following widespread media attention about the potential effects, either prophylactic or as a supplement, of vitamin consumption in relation to COVID-19. Particular attention was paid…

USD 990
Country Report

Sports Nutrition in Sweden

Sep 2021

Sports nutrition saw a current value decline in 2020, as consumers avoided high-risk environments such as gyms for fear of contracting the COVID-19 virus, and social distancing measures limited capacity. However, in 2021 consumers have been beginning…

USD 990
Country Report

Sleep Aids in Sweden

Sep 2021

In 2020, COVID-19 caused significant changes to work and life habits, which lasted into 2021 and continued to affect Swedish workers and consumers in general. Social distancing, remote working, telecommuting, cramped living and working conditions at…

USD 990
Country Report

Paediatric Consumer Health in Sweden

Sep 2021

In 2021, as in 2020, very few government restrictions or recommendations to counter the spread of COVID-19 have targeted adolescents or children, which has limited the impact of the pandemic on paediatric consumer health. Consequently, paediatric…

USD 990
Country Report

NRT Smoking Cessation Aids in Sweden

Sep 2021

During the COVID-19 pandemic, Sweden has seen a drastic increase in the number of consumers deciding to quit smoking. This trend has continued during 2021, especially in the first half of the year, as many consumers remained at home – where the…

USD 990
Country Report

Herbal/Traditional Products in Sweden

Sep 2021

COVID-19 coincided with budding interest in herbal/traditional consumer health products, as consumer attitudes were shifting away from scepticism and concern of unverifiable claims towards more guarded curiosity. This was further boosted by the…

USD 990
Country Report

Eye Care in Sweden

Sep 2021

Eye care suffered a slow current value decline during the uncertain year of 2020, with both standard and allergy eye care seeing falling sales. Consumers avoided unnecessary purchases both as a result of economic uncertainty and disruption to habits,…

USD 990
Country Report

Digestive Remedies in Sweden

Sep 2021

Social distancing recommendations and requirements, alongside tightening hygiene regulations and constant reminders from media and state agencies about washing hands and other measures to prevent the spread of COVID-19, have also drastically reduced…

USD 990
Country Report

Dietary Supplements in Sweden

Sep 2021

In 2020, media attention on the potential prophylactic and immune-system benefits of the consumption of vitamins – particularly related to combating COVID-19 – caused a slight spill over for dietary supplements. Media reports both fuelled interest…

USD 990
Country Report

Dermatologicals in Sweden

Sep 2021

As universally communicated and accepted preventive measures and recommendations for combating the spread of COVID-19, hand washing and the usage of (particularly alcohol-based) hand sanitiser have become ubiquitous. Whilst these hygiene habits have…

USD 990
Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Sweden

Sep 2021

After seeing a notable decline in current value terms in 2020, cough, cold and allergy (hay fever) remedies is set to continue this negative trend in 2021. Social distancing recommendations and requirements, alongside tightening hygiene regulations…

USD 990
Country Report

Consumer Health in Sweden

Sep 2021

After a year of slight current value decline in 2020, in 2021 consumer health has been characterised by recovery and precarious stability, with the performance remaining closely linked with the ongoing COVID-19 pandemic. Most players are engaged in a…

USD 2,650
Country Report

Analgesics in Sweden

Sep 2021

Sales of OTC analgesics are expected to see a slow decline during 2021, spreading to cover all major types of analgesics, including acetaminophen, as social distancing recommendations remained in place for the first half of the year. Working from…

USD 990
Country Briefing

Income and Expenditure: Sweden

Sep 2021

Sweden enjoys one of the largest gross incomes per capita in Western Europe, coupled with a strong welfare system to help the poor in the country. Over 2021-2040, Sweden’s economic development and strong resilience against the COVID-19 pandemic will…

USD 250
Country Report

Yoghurt and Sour Milk Products in Sweden

Sep 2021

Yoghurt and sour milk products received a boost from the Coronavirus (COVID-19) pandemic, with a spike in retail volume and current value growth in 2020. As pandemic restrictions forced consumers to stay at home more, there were more consumption…

USD 990
Country Report

Other Dairy in Sweden

Sep 2021

Other dairy benefited from the exigencies of the Coronavirus (COVID-19) pandemic, with all categories registering a spike in retail volume and current value sales in 2020. As COVID-19 restrictions linger, the same growth trends and drivers are…

USD 990
Country Report

Drinking Milk Products in Sweden

Sep 2021

Milk, and drinking milk products overall, enjoyed a resurgence during the Coronavirus (COVID-19) pandemic in Sweden. In boosting demand, the pandemic reversed a retail volume sales decline trend. As in other Scandinavian/Nordic countries, coffee was…

USD 990
Country Report

Cheese in Sweden

Sep 2021

The lingering effects of the Coronavirus (COVID-19) pandemic continue to grow sales of cheese in Sweden in 2021. Similar to all dairy categories, cheese has been notably boosted by the COVID-19 experience in the country. Pandemic-related mobility and…

USD 990
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