Ecuador

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ecuador. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Ecuador StatisticsConsumer Lifestyles in EcuadorEcuador Country BriefingsFuture Demographics: Ecuador in 2030

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    Apparel and Footwear Specialist Retailers in Ecuador

    Feb 2019

    During 2016, oil prices going down plus the strong earthquake on the coastal region of the country negatively impacted commerce in Ecuador. In addition, import restrictions strongly increased since 2014, affecting sales of apparel and footwear. ...

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    Direct Selling in Ecuador

    Feb 2019

    During 2016’s economic contraction, direct selling channel sales were highly impacted. Imported raw materials affected internal cost structures, and sales forces were reduced significantly in order to maintain companies’ margins. In 2017 and 2018 ...

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    Health and Beauty Specialist Retailers in Ecuador

    Feb 2019

    Growth of health and beauty specialist retailers during 2018 was driven by the growing trend of consuming vitamins and dietary supplements. During 2017 and 2018 consumers were feeling more confident about increasing their expenditures, as the economy...

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    Internet Retailing in Ecuador

    Feb 2019

    Ecuador is part of the new dynamic to make online purchases and electronic commerce is adding more 'e-shoppers' within the Ecuadorian population. There are different reasons why online commerce has grown, but perhaps the main driver is the increasing...

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    Mixed Retailers in Ecuador

    Feb 2019

    In Ecuador, large department store chains such as Rio Store from Corporación El Rosado are benefiting from sharing customer targets and selling space with hypermarkets and even grocery supermarkets within the same mall complexes. However, such ...

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    Mobile Internet Retailing in Ecuador

    Feb 2019

    During the last two years, products and services through mobile-based apps have strongly increased presence. More and more, domestic players are starting to focus on mobile e-commerce. One of the advances that electronic commerce, and mobile internet...

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    Modern Grocery Retailers in Ecuador

    Feb 2019

    During 2016, oil prices going down plus the strong earthquake on the coastal region of the country negatively affected commerce. Consumers were strongly unwilling to spend money unless it was for their more essential needs. People were talking about ...

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    Retailing in Ecuador

    Feb 2019

    Retailing in Ecuador has been recovering a positive trend since 2017, after the national economy suffered a downfall in 2016 driven by low petroleum prices and a strong earthquake, which affected the coastal cities of the country. During this period,...

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    Traditional Grocery Retailers in Ecuador

    Feb 2019

    Despite declining sales resulting in the closure of many outlets, traditional grocery retailers (independent small grocers) still account for the highest value share amongst grocery retailers. Despite the expansion of shopping centres and ...

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    Analgesics in Ecuador

    Feb 2019

    Analgesics is a familiar category for most consumer groups. These products are usually present in most households, being used for common and basic consumer health issues. This is one of the highest self-medicated categories of OTC, as consumers feel ...

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    Cough, Cold and Allergy (Hay Fever) Remedies in Ecuador

    Feb 2019

    In order to control influenza and H1N1 flu cases, which increased in the first half of 2016, government restrictions were reapplied in April 2016 on those medicines containing the active ingredients acetaminophen (paracetamol) or ibuprofen and those ...

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    Dermatologicals in Ecuador

    Feb 2019

    Recommendations and word of mouth are important purchase drivers when it comes to dermatologicals in Ecuador. Consumers become loyal to brands that have been recommended by their family or friends and which have proved effective in treating persons ...

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    Dietary Supplements in Ecuador

    Feb 2019

    As more consumer groups become interested in health, wellness and prevention, there are opportunities for players within dietary supplements to address the needs of these new profiles. For example, among sports related groups, or consumer groups by ...

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    Digestive Remedies in Ecuador

    Feb 2019

    Consumers have become increasingly aware of preventive health. In this sense, they try not to rely on remedies but instead look to avoid digestive diseases, with a better nutrition and the use of natural products such as fibre, along with probiotics ...

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    Herbal/Traditional Products in Ecuador

    Feb 2019

    Herbal/traditional products is being positively influenced by the strong trend towards the consumption of natural healthcare products. There is growing awareness of the secondary effects of most pharmaceutical remedies, and this is set to continue ...

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    Consumer Health in Ecuador

    Feb 2019

    Consumer health in Ecuador continues to see conservative growth in 2018, with sales led by vitamins and dietary supplements. Growth in 2018 has been slower than the CAGR seen over the review period, in current value terms, with mass consumption and ...

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    Paediatric Consumer Health in Ecuador

    Feb 2019

    A recovery of the category, driven by paediatric cold/cough remedies, may be possible if government restrictions due to the flu outbreaks are lifted. Nevertheless, these measures are expected to come and go during the forecast period as the ...

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    Sports Nutrition in Ecuador

    Feb 2019

    Sports nutrition products are gaining penetration, especially among adults between 18 and 40 years old that practise sports on a weekly or daily basis. Sports as a daily activity is gaining relevance among these groups, as there is greater awareness ...

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    Vitamins in Ecuador

    Feb 2019

    The 2016 economic recession negatively influenced the consumption of vitamins, as the category is not considered indispensable, and consumers are carefully watching their everyday expenditure. In this sense, consumption is focused more on remedies ...

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    Weight Management and Wellbeing in Ecuador

    Feb 2019

    The strong performance of weight management and wellbeing is mainly being driven by strong awareness of the health and wellness trend among all consumer groups. Most consumers are not only aware of this trend but are also taking strong actions to ...

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