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Strategy Briefing

World Market for Apparel and Footwear

Aug 2019

US$1,325

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About This Report

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Apparel and footwear is the second largest consumer goods industry globally. Despite its maturity and sheer size, the industry expects a positive outlook, thanks to strong growth in China and India. These two Asian powerhouses are expected to be top three markets, along with the US, by 2023. In addition to examining a top-line overview of market performance and prospects, the report also outlines three key trends within the global apparel and footwear business landscape in 2018 and beyond.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Examining three trends shaping apparel and footwear

Sustainability

Consumers become increasingly aware of the environmental impact of the fashion industry as healthy and sustainable living becomes more integral to their personal values. In developed markets, consumers seek out companies employing sustainable practices and become more comfortable wearing refurbished clothing. As sustainability and transparency are becoming a priority, resale and rental markets are also growing at a fast pace.

Digitalisation

Digital technology has evolved the way how consumers shop products as well as interact with brands. Brands and retailers will further incorporate technology into their products and services, varying from improving omnichannel capabilities to experimenting “drop” products and subscription services as well as developing smart clothing.

Personalisation

Consumers expect customisable experiences from the brands they interact with, in a way that fits with their busy lifestyles as well as their personalities and preferences. The industry players will further use big data technology along with machine learning to collect and analyse customer preference in order to personalise products and services, offering consumers anything and everything they want.

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Introduction

Scope

Examining three trends shaping apparel and footwear

Global Outlook

Apparel and footwear industry ranked second in global consumer goods

Global apparel and footwear industry posted a growth in 2018

Asia Pacific remains the strongest region for apparel and footwear

Womenswear drives majority of markets

Childrenswear outpaces womenswear and menswear

After overtaking the US, China will continue driving sales in the forecast

Industry players focus on omnichannel retail strategies

Leading Companies and Brands

Apparel and footwear is a highly fragmented industry

adidas shows stunning growth over 2013-2018

Chinese manufacturers benefit from strong growth in local market

Top Trends Shaping the Industry

Top trends shaping the fashion industry

Sustainability: how is it manifesting in fashion?

Sustainability claims are proliferating on the fashion agenda

Allbirds produces footwear made from sustainable materials

No Nasties is committed to local sustainability and transparent practice

Rename promotes reselling excess inventory

Germany’s Tchibo launches rental service for childrenswear

thredUP makes it easy to shop and sell second-hand clothes online

Digitalisation: how is it disrupting the fashion space?

Internet retailing aggressively took over channel penetration

Instagram shakes up the mobile shopping experience

Guess teams up with Alibaba to bring online-to-offline concept store

MsParis ventures into a subscription service for women’s dresses

Luxury brands release “dropped” products, adding further exclusivity

Nike takes on Internet of Things, offering smart-lacing shoes

Personalisation: How are brands approaching personalisation?

Picky consumers demand personalised solutions

ThirdLove focuses on personalised and inclusive experiences

Primary offers basic clothing in a variety of colours to all children

Outdoor Voices builds emotional connection with consumers

Wacoal introduces 3D body scanner to measure shoppers’ body sizes

Net-a-Porter operates its website with a highly curated approach

Market Snapshots

Global snapshot of womenswear

Global snapshot of menswear

Global snapshot of childrenswear

Global snapshot of footwear

Global snapshot of apparel accessories

Global snapshot of hosiery

Global snapshot of sportswear

Regional snapshot: Asia Pacific

Regional snapshot: North America

Regional snapshot: Latin America

Regional snapshot: Western Europe

Regional snapshot: Middle East and Africa

Regional snapshot: Eastern Europe

Regional snapshot: Australasia

Appendix

Definitions

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Megatrends

Strategy Briefing

World Market for Apparel and Footwear

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Examining three trends shaping apparel and footwear

Sustainability

Digitalisation

Personalisation

Want to find out more about this report?

Table of Contents

Introduction

Scope

Examining three trends shaping apparel and footwear

Global Outlook

Apparel and footwear industry ranked second in global consumer goods

Global apparel and footwear industry posted a growth in 2018

Asia Pacific remains the strongest region for apparel and footwear

Womenswear drives majority of markets

Childrenswear outpaces womenswear and menswear

After overtaking the US, China will continue driving sales in the forecast

Industry players focus on omnichannel retail strategies

Leading Companies and Brands

Apparel and footwear is a highly fragmented industry

adidas shows stunning growth over 2013-2018

Chinese manufacturers benefit from strong growth in local market

Top Trends Shaping the Industry

Top trends shaping the fashion industry

Sustainability: how is it manifesting in fashion?

Sustainability claims are proliferating on the fashion agenda

Allbirds produces footwear made from sustainable materials

No Nasties is committed to local sustainability and transparent practice

Rename promotes reselling excess inventory

Germany’s Tchibo launches rental service for childrenswear

thredUP makes it easy to shop and sell second-hand clothes online

Digitalisation: how is it disrupting the fashion space?

Internet retailing aggressively took over channel penetration

Instagram shakes up the mobile shopping experience

Guess teams up with Alibaba to bring online-to-offline concept store

MsParis ventures into a subscription service for women’s dresses

Luxury brands release “dropped” products, adding further exclusivity

Nike takes on Internet of Things, offering smart-lacing shoes

Personalisation: How are brands approaching personalisation?

Picky consumers demand personalised solutions

ThirdLove focuses on personalised and inclusive experiences

Primary offers basic clothing in a variety of colours to all children

Outdoor Voices builds emotional connection with consumers

Wacoal introduces 3D body scanner to measure shoppers’ body sizes

Net-a-Porter operates its website with a highly curated approach

Market Snapshots

Global snapshot of womenswear

Global snapshot of menswear

Global snapshot of childrenswear

Global snapshot of footwear

Global snapshot of apparel accessories

Global snapshot of hosiery

Global snapshot of sportswear

Regional snapshot: Asia Pacific

Regional snapshot: North America

Regional snapshot: Latin America

Regional snapshot: Western Europe

Regional snapshot: Middle East and Africa

Regional snapshot: Eastern Europe

Regional snapshot: Australasia

Appendix

Definitions

Why buy this report?

Want to find out more about this report?

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