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Strategy Briefing
World Market for Apparel and Footwear
Aug 2019
US$1,325Added to Cart
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Apparel and footwear is the second largest consumer goods industry globally. Despite its maturity and sheer size, the industry expects a positive outlook, thanks to strong growth in China and India. These two Asian powerhouses are expected to be top three markets, along with the US, by 2023. In addition to examining a top-line overview of market performance and prospects, the report also outlines three key trends within the global apparel and footwear business landscape in 2018 and beyond.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Examining three trends shaping apparel and footwear
Sustainability
Consumers become increasingly aware of the environmental impact of the fashion industry as healthy and sustainable living becomes more integral to their personal values. In developed markets, consumers seek out companies employing sustainable practices and become more comfortable wearing refurbished clothing. As sustainability and transparency are becoming a priority, resale and rental markets are also growing at a fast pace.
Digitalisation
Digital technology has evolved the way how consumers shop products as well as interact with brands. Brands and retailers will further incorporate technology into their products and services, varying from improving omnichannel capabilities to experimenting “drop” products and subscription services as well as developing smart clothing.
Personalisation
Consumers expect customisable experiences from the brands they interact with, in a way that fits with their busy lifestyles as well as their personalities and preferences. The industry players will further use big data technology along with machine learning to collect and analyse customer preference in order to personalise products and services, offering consumers anything and everything they want.
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Introduction
Scope
Examining three trends shaping apparel and footwear
Global Outlook
Apparel and footwear industry ranked second in global consumer goods
Global apparel and footwear industry posted a growth in 2018
Asia Pacific remains the strongest region for apparel and footwear
Womenswear drives majority of markets
Childrenswear outpaces womenswear and menswear
After overtaking the US, China will continue driving sales in the forecast
Industry players focus on omnichannel retail strategies
Leading Companies and Brands
Apparel and footwear is a highly fragmented industry
adidas shows stunning growth over 2013-2018
Chinese manufacturers benefit from strong growth in local market
Top Trends Shaping the Industry
Top trends shaping the fashion industry
Sustainability: how is it manifesting in fashion?
Sustainability claims are proliferating on the fashion agenda
Allbirds produces footwear made from sustainable materials
No Nasties is committed to local sustainability and transparent practice
Rename promotes reselling excess inventory
Germany’s Tchibo launches rental service for childrenswear
thredUP makes it easy to shop and sell second-hand clothes online
Digitalisation: how is it disrupting the fashion space?
Internet retailing aggressively took over channel penetration
Instagram shakes up the mobile shopping experience
Guess teams up with Alibaba to bring online-to-offline concept store
MsParis ventures into a subscription service for women’s dresses
Luxury brands release “dropped” products, adding further exclusivity
Nike takes on Internet of Things, offering smart-lacing shoes
Personalisation: How are brands approaching personalisation?
Picky consumers demand personalised solutions
ThirdLove focuses on personalised and inclusive experiences
Primary offers basic clothing in a variety of colours to all children
Outdoor Voices builds emotional connection with consumers
Wacoal introduces 3D body scanner to measure shoppers’ body sizes
Net-a-Porter operates its website with a highly curated approach
Market Snapshots
Global snapshot of womenswear
Global snapshot of menswear
Global snapshot of childrenswear
Global snapshot of footwear
Global snapshot of apparel accessories
Global snapshot of hosiery
Global snapshot of sportswear
Regional snapshot: Asia Pacific
Regional snapshot: North America
Regional snapshot: Latin America
Regional snapshot: Western Europe
Regional snapshot: Middle East and Africa
Regional snapshot: Eastern Europe
Regional snapshot: Australasia
Appendix
Definitions
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Strategy Reports
- Global Wage dynamics | Nov 2017
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets | Apr 2011
- Make Way for Generation Z: Marketing to Today’s Tweens and Teens | Feb 2011
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
- The Green (and Variegated) Consumer | Mar 2008
Country Reports
- Apparel and Footwear in Argentina | Apr 2020
- Apparel and Footwear in Australia | Mar 2020
- Apparel and Footwear in Austria | Mar 2020
- Apparel and Footwear in Brazil | Apr 2020
- Apparel and Footwear in Canada | Feb 2020
- Apparel and Footwear in Chile | Mar 2020
- Apparel and Footwear in China | Feb 2020
- Apparel and Footwear in Colombia | Mar 2020
- Apparel and Footwear in Denmark | Mar 2020
- Apparel and Footwear in Egypt | Mar 2020
- Apparel and Footwear in France | Mar 2020
- Apparel and Footwear in Germany | Feb 2020
- Apparel and Footwear in Greece | Mar 2020
- Apparel and Footwear in Hong Kong, China | Mar 2020
- Apparel and Footwear in Hungary | Mar 2020
- Apparel and Footwear in India | Mar 2020
- Apparel and Footwear in Indonesia | Feb 2020
- Apparel and Footwear in Israel | Feb 2020
- Apparel and Footwear in Italy | Feb 2020
- Apparel and Footwear in Japan | Feb 2020
- Apparel and Footwear in Malaysia | Mar 2020
- Apparel and Footwear in Mexico | Feb 2020
- Apparel and Footwear in Morocco | Mar 2020
- Apparel and Footwear in Nigeria | Mar 2020
- Apparel and Footwear in Norway | Feb 2020
- Apparel and Footwear in Poland | Feb 2020
- Apparel and Footwear in Portugal | Feb 2020
- Apparel and Footwear in Romania | Mar 2020
- Apparel and Footwear in Russia | Feb 2020
- Apparel and Footwear in Saudi Arabia | Feb 2020
- Apparel and Footwear in Singapore | Apr 2020
- Apparel and Footwear in South Africa | May 2020
- Apparel and Footwear in South Korea | Feb 2020
- Apparel and Footwear in Spain | Feb 2020
- Apparel and Footwear in Sweden | Feb 2020
- Apparel and Footwear in Taiwan | Apr 2020
- Apparel and Footwear in Thailand | Mar 2020
- Apparel and Footwear in the Czech Republic | Feb 2020
- Apparel and Footwear in the Netherlands | Feb 2020
- Apparel and Footwear in the Philippines | Feb 2020
- Apparel and Footwear in the United Arab Emirates | Apr 2020
- Apparel and Footwear in the United Kingdom | Feb 2020
- Apparel and Footwear in the US | Feb 2020
- Apparel and Footwear in Turkey | Mar 2020
- Apparel and Footwear in Ukraine | Mar 2020
- Apparel and Footwear in Venezuela | Feb 2018
- Apparel and Footwear in Vietnam | Feb 2020
Complete Catalogue
Strategy Reports
- Global Wage dynamics | Nov 2017
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets | Apr 2011
- Make Way for Generation Z: Marketing to Today’s Tweens and Teens | Feb 2011
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
- The Green (and Variegated) Consumer | Mar 2008
Country Reports
- Apparel and Footwear in Argentina | Apr 2020
- Apparel and Footwear in Australia | Mar 2020
- Apparel and Footwear in Austria | Mar 2020
- Apparel and Footwear in Brazil | Apr 2020
- Apparel and Footwear in Canada | Feb 2020
- Apparel and Footwear in Chile | Mar 2020
- Apparel and Footwear in China | Feb 2020
- Apparel and Footwear in Colombia | Mar 2020
- Apparel and Footwear in Denmark | Mar 2020
- Apparel and Footwear in Egypt | Mar 2020
- Apparel and Footwear in France | Mar 2020
- Apparel and Footwear in Germany | Feb 2020
- Apparel and Footwear in Greece | Mar 2020
- Apparel and Footwear in Hong Kong, China | Mar 2020
- Apparel and Footwear in Hungary | Mar 2020
- Apparel and Footwear in India | Mar 2020
- Apparel and Footwear in Indonesia | Feb 2020
- Apparel and Footwear in Israel | Feb 2020
- Apparel and Footwear in Italy | Feb 2020
- Apparel and Footwear in Japan | Feb 2020
- Apparel and Footwear in Malaysia | Mar 2020
- Apparel and Footwear in Mexico | Feb 2020
- Apparel and Footwear in Morocco | Mar 2020
- Apparel and Footwear in Nigeria | Mar 2020
- Apparel and Footwear in Norway | Feb 2020
- Apparel and Footwear in Poland | Feb 2020
- Apparel and Footwear in Portugal | Feb 2020
- Apparel and Footwear in Romania | Mar 2020
- Apparel and Footwear in Russia | Feb 2020
- Apparel and Footwear in Saudi Arabia | Feb 2020
- Apparel and Footwear in Singapore | Apr 2020
- Apparel and Footwear in South Africa | May 2020
- Apparel and Footwear in South Korea | Feb 2020
- Apparel and Footwear in Spain | Feb 2020
- Apparel and Footwear in Sweden | Feb 2020
- Apparel and Footwear in Taiwan | Apr 2020
- Apparel and Footwear in Thailand | Mar 2020
- Apparel and Footwear in the Czech Republic | Feb 2020
- Apparel and Footwear in the Netherlands | Feb 2020
- Apparel and Footwear in the Philippines | Feb 2020
- Apparel and Footwear in the United Arab Emirates | Apr 2020
- Apparel and Footwear in the United Kingdom | Feb 2020
- Apparel and Footwear in the US | Feb 2020
- Apparel and Footwear in Turkey | Mar 2020
- Apparel and Footwear in Ukraine | Mar 2020
- Apparel and Footwear in Venezuela | Feb 2018
- Apparel and Footwear in Vietnam | Feb 2020