Colour Cosmetics

Unilever continued to perform well, but slower than the industry average in 2018. Its growth was supported by sustained performance of its staple brands in core categories. The company’s acquisition of trendy, premium brands, such as Tatcha, ...

The Procter & Gamble Co reshaped the global beauty and personal care landscape when it divested more than 40 brands to a rival group three years ago. Since then, the company has been prioritising organic growth; a strategy which only recently began ...

Natura&Co has made another bold move and acquired Avon Products Inc. The acquisition will enable it to expand its geographic footprint, as well as increase its presence in one of the fastest categories within beauty and personal care – colour ...

Shiseido Co Ltd is accelerating its growth activities by collaborating with Asian retailers for big data-based product developments and nurturing premium brands in Europe. The company’s current geographic diversification to the Americas and Europe is...

Amidst growing competition, changing consumer demand and surging product innovation, it is challenging for Beiersdorf to match industry growth. The company is looking to become more agile to withstand competition from indie brands, with the launch of...

Estee Lauder Cos Inc has seen above-industry level growth, driven by China and emerging markets, online channels, and skincare. Most brands grew, including Estée Lauder, La Mer, and MAC, despite macro volatilities and challenges, like Brexit and ...

Despite leading fragrances globally, Coty’s reliance on mature markets to generate the majority of sales is becoming a hindrance to current performance. As a result, Coty has announced a turnaround strategy to enhance its brand portfolio and discover...

Colour cosmetics is one of the most dynamic categories within beauty and personal care in the Philippines with it benefiting from an increase in the number of products available, including more affordable options. One key reason behind this has been ...

Colour cosmetics is already a well-established category in the country, with many players, both foreign and German, offering a wide variety of products. However, there are still various avenues for growth, and its positive performance continued in ...

Mary Kay Inc is focused on improving its struggling performance in China, capitalising on growth of colour cosmetics in North America and Latin America, and rebranding to attract younger audiences. The best opportunities are in Latin America, helping...

Leading colour cosmetics companies such as L'Oréal, Coty and Estée Lauder continued to face a rising threat from niche beauty disruptors in 2018. These indie brands have constantly been taking value share from the larger players and have seized ...

Colour cosmetics recorded the most dynamic current value growth within beauty and personal care in 2018, and is set to continue to experience a solid performance over the forecast period. New exclusive brands and innovative product launches will ...

Colour cosmetics witnessed growth in Egypt in 2018. The stabilisation of the Egyptian pound and the economy was reflected in imported items in 2018 after there were many problems in 2017 in importing foreign products especially those labelled as ...

While overall volume and current value growth rates will be tempered by increasing maturity, the outlook for colour cosmetics over the forecast period is broadly favourable. The category will continue to benefit as economic development and the ...

Colour cosmetics recorded intensive growth over the review period in Hungary, along with a significant increase in new brands and product types within the category. Thanks to higher disposable incomes, Hungarian consumers can afford to spend more on ...

Consumer confidence continued to grow in 2018 thanks to ongoing improvements in the economy. This in turn led to the slight recovery of colour cosmetics during the year. Women are generally knowledgeable about colour cosmetics with younger ...

When it comes to facial make-up, women in Kenya predominantly use foundation/concealer and powder, and to a lesser extent blusher/bronzer/highlighter; these have long been considered staples in make-up. Slowly, however, brands are looking to create ...

Celebrity beauty expert Charlotte Tilbury opened her flagship store in Dubai Mall in summer 2018, and opened a second outlet in October in Yas Mall in Abu Dhabi. There was a great deal of media hype surrounding these launches, as she held ...

In Morocco, the proliferation of beauty bloggers was very important during the last three years; Dina Akesbi is one of the leading bloggers in Morocco. Several beauty professionals have built wide networks of online followers. Bloggers strongly ...

The premium colour cosmetics segment continued to display more dynamic development than mass brands in 2018. All of the leading mass brands registered declining value sales in 2018, while many, such as Lancôme and Clinique, continued to grow. ...