Colour Cosmetics

After two tight years in 2020 and 2021 due to the onset of COVID-19, 2022 proved to be a year of recovery for sales of colour cosmetics in Tunisia. During the height of the pandemic, demand recorded a significant decline because many women had to…

In 2022, colour cosmetics recorded a positive recovery stimulated by recovering tourism and returning to pre-COVID-19 lifestyles, with consumers socialising more, and attending occasions and events. The influx of tourism stimulated sales of more…

Despite poor economic conditions, colour cosmetics recorded a positive performance in 2022. However, most products saw slower retail volume sales due to weaker consumer spending power caused by high inflation, while the high increases in unit prices,…

Colour cosmetic witnessed dynamic growth in value and volume terms in 2022. The category is still far from maturity and is attracting a rising number of consumers. In particular, younger generations such as Millennials and generation Z are among the…

Colour cosmetics recorded robust volume sales rises in 2022, with in Hungary in 2022, with growth led by mascara and lipstick. The ageing population – in particular the increasing number of women above the age of 45 - has contributed significantly to…

Colour cosmetics achieved another solid performance in 2022, posting healthy growth in retail volume sales, whilst current value growth rose sharply as inflation drove up unit prices. Consumer demand continued to rebound as pandemic measures were…

Colour cosmetics was one of the best performing beauty and personal care products in 2022. While colour cosmetics took a battering during the height of the pandemic – in 2022, with society fully opened up, consumers started wearing colour cosmetics…

Lip products are starting to see a revival, following the end of the era of pandemic-related face masks which covered the mouth and nose. During this time, many consumers neglected lip care cosmetics completely, while others opted for smudge-proof…

Colour cosmetics returned to positive retail volume growth in 2022, following two years of decline in the wake of the Coronavirus (COVID-19) pandemic. Heavy restrictions on consumer mobility, work-from-home polices and few social opportunities…

For many women in Serbia, the quality of colour cosmetics remains a top priority, with over 50% of consumers valuing quality over other factors. Low-priced cosmetics are often viewed with scepticism due to doubts about their quality. As such, when…

Colour cosmetics outperformed most other categories of beauty and personal care over the course of 2022 as demand increased significantly among local consumers returning to their pre-pandemic daily routines. After recording negative sales growth at…

In 2022, the return of social gatherings, coupled with an increased focus on multifunctional products, allowed colour cosmetics in India to witness healthy growth, which ultimately drove the category beyond the pre-pandemic level of value sales.…

In 2022, both retail volume and current value sales of colour cosmetics in Germany saw a rebound. Consumers had more opportunities to spend time outside of the home and meet others, and were able to enjoy make-up once again. In many areas, wearing a…

In the nail products category, nail polish experienced the strongest growth while nail treatments/strengthener recorded the lowest demand. Innovation continues to drive growth in nail products. Nail polish has evolved. Traditional nail polish takes a…

Colour cosmetics continue to face challenges. After the removal of COVID-19 quarantine restrictions, the category gradually began to recover as the pandemic face masks were removed, and society reopened. However, due to geopolitical conflicts in…

Consumers tend to favour make-up with complementary skin care properties, with the most important products being those that clean, moisturise and hydrate. In this environment, hybrid formats that cross beauty and personal care categories, such as…

Changes in consumer habits in Chile were reflected in the performance of colour cosmetics in 2022, a category which experienced significant declines compared to the previous year, when both retail volume and value sales recorded double-digit growth.…

2021 recorded robust value sales growth for eye make-up in Israel, as people had to wear masks due to the COVID-19 pandemic, making their eyes the focal point when wearing a mask. This trend continued during the first quarter of 2022, when the mask…

The lifting of the requirement to wear face masks in public places in Malaysia at the end of 2022 helped support a partial recovery of demand for colour cosmetics, especially in categories like lip products. With COVID-19 fears subsiding and…

Colour cosmetics saw strong growth in retail value sales in 2022, buoyed by consumers returning to workplaces, out-of-home activities, and social events as governments rolled back COVID-19 safety measures and the economy reopened. With the removal of…