Gum

The main consumers of gum in India are smokers and school-going children. However, as schools and offices have been closed with classes and work performed remotely, such consumers have less demand for gum. Furthermore, due to lockdowns in the country…

Having plunged by almost a fifth during 2020, retail current value sales of gum will rebound modestly during 2021 but remain well below their pre-pandemic (2019) peak. During 2020, the fact that consumers were spending much more time at home weighed…

In 2021, both chewing and bubble gum value sales returned to positive current value growth, following decline in 2020, as COVID-19 restrictions began to ease and consumers starting to return to their pre-pandemic daily routines. Being primarily aimed…

Prior to the COVID-19 pandemic, South Africa entered a recession. Well into 2021, consumers are still under extreme financial pressure and are still cutting down on non-essential spending. Unemployment reached an all-time high in 2021 following the…

Gum in the United Arab Emirates experienced a strong decrease in demand in 2020 due to the emergence of COVID-19 and the subsequent lockdown measures across the country, resulting in work from home policies and home learning in addition to reduced…

The gum industry will continue its downward trajectory in 2021, after an unexpected plunge in 2020 due to COVID-19. Despite an expectation that wearing face masks would boost gum sales to relieve bad breath, the uncomfortableness in consumption while…

While demand for gum is set to marginally improve over 2021, retail volume levels will remain well below those prior to the pandemic due to ongoing restrictions in the first half of the year with Peru continuing to face rising cases of COVID-19. Gum,…

Gum was one of the snacks categories most heavily impacted by the pandemic outbreak in 2020. Home seclusion discouraged gum consumption due to reduced socialising occasions and, consequently, the reduced need for breath freshening products. In…

Gum sales in Singapore have been in decline for years due to low demand and high barriers to trade posed by the Regulation of Imports and Exports (Chewing Gum) Regulations. Previously only Wrigley's Orbit chewing gum has been licensed for importing…

COVID-19 restrictions on movement are set to last far longer than had been envisaged at the beginning of the pandemic. For many Germans, everyday life has changed completely, and this has affected their purchasing behaviour. Children have been…

Following a particularly tough year in 2020, the epidemiological situation in Brazil is still expected to remain severe in 2021 as COVID-19 infections will remain high and vaccinations are yet to make a considerable impact in infection rates. As gum…

Although current value growth in gum is expected to remain robust in 2021 thanks to an increase in average unit prices and some return to on the go impulse consumption, retail volume sales are set to falter as price-sensitive consumers forgo…

Lockdown measures introduced by the government in response to the emergence of COVID-19 in Ukraine resulted in declining demand for gum in 2020 due to the home seclusion trend. However, as the COVID-19 vaccine is rolled out in the country in 2021…

Sales of gum will continue decelerating in 2021 in line with a fall in usage occasions linked to the COVID-19 pandemic. Gum will thus record lower retail value growth and negative volume growth in 2021 compared to 2020. As a product, gum is…

Gum experienced significant declines in 2020 amid the pandemic, and in turn is predicted to record high growth rates in 2021 as demand gradually recovers. The pandemic and subsequent lockdowns led to large declines in consumer mobility, resulting in…

In 2021, gum is expected to post a slight recovery following the devastating impact that COVID-19 lockdown restrictions had on the category during 2020. Gum is primarily designed for on-the-go and away-from-home consumption, both of which took a hit…

Gum, as an impulse category, was severely damaged by the restrictions on consumer movement due to the Coronavirus (COVID-19) outbreak in 2020. However, the category is showing signs of recovery in 2021, mostly due to the flow back of consumer traffic…

Gum is predicted to see further declining demand in 2021, although the rate of decline will be weaker compared to 2020 when the category lost its main driving factor of impulse purchases for on-the-go consumption due to the home seclusion trend as a…

Gum continues to suffer from the long-term decline in smokers, who are a key target audience for gum, and tough competition from other snacks such as mints and pastilles, gums, jellies and chews. These challenges combined with the large number of…

After having declined in 2020, gum retail volume sales are expected to rebound rapidly in 2021, and the category also looks set to show a dramatically improved performance in current value growth terms. Gum consumption should increase as Georgians…