Gum

Market research on the gum industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
LEARN MORE
Country Report

Country Report

Gum in Cameroon

Nov 2019

Gum remained the largest category within confectionery in retail value terms in 2019, and continued to see strong growth. Gum is expected to continue to record strong retail volume and current value growth over the forecast period, although the ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Greece

Aug 2019

Gum continued to decline in both retail volume and current value terms in 2019. Sugar-free gum accounts for the bulk of sales of gum in Greece. This is particularly popular amongst people with health problems, or those looking to eat more healthily, ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Japan

Aug 2019

Gum experienced ongoing decline in 2019 as it continued to suffer from a range of challenges, including growing competition from rival categories. The decline in the smoking population, which is set to be accelerated by new regulations aimed at ...

US$990
Add to cart View details
Country Report

Country Report

Gum in the Czech Republic

Aug 2019

After retail volume declines seen earlier in the review period, a further revival in the retail consumption of gum was seen in the Czech Republic in 2019, due to the stronger purchasing power of Czech households. Gum is an impulse product, and Czech ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Algeria

Aug 2019

Gum is expected to continue to perform well, achieving a healthy volume CAGR and current value CAGR over the forecast period. This will be due to its high popularity and frequent new product launches in the category. Launches will include sugar-free ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Mexico

Aug 2019

Chewing gum outperformed bubble gum in volume and current value growth terms in 2019, and looks set to remain the more dynamic of the two categories over the forecast period. This is largely due to its healthier image and functionality, as chewing ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Vietnam

Aug 2019

Over the review period, there were three main market players in gum: Wrigley Vietnam, Lotte Vietnam and Perfetti Van Melle Vietnam. As all three of these international players have been present in the Vietnamese market for a long time and have stable...

US$990
Add to cart View details
Country Report

Country Report

Gum in Finland

Aug 2019

Like chocolate and sugar confectionery, gum is also a mature category in Finland and so manufacturers are having to find ways to maintain consumer interest and further drive value sales. This is chiefly being done through investment in innovation, ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Norway

Aug 2019

In 2018, the Norwegian government significantly increased the country’s sugar tax, leading to heavy criticism from virtually all industry associations and players. One of the main reasons for this was that the sugar tax, which was introduced on 1 ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Peru

Aug 2019

Growth in gum was driven by the health trend in 2019, although not specifically focused on oral health, as many consumers adopt this product to manage anxiety and avoid the consumption of other, more calorific snacks....

US$990
Add to cart View details
Country Report

Country Report

Gum in Ireland

Aug 2019

Retail volume sales of gum grew marginally in Ireland in 2019 due to the growth achieved by chewing gum, as bubble gum volume sales continued to decline. According to trade interviews, the sales growth of chewing gum is due to the fact that the ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Costa Rica

Aug 2019

Gum saw a continued weak performance in volume terms in 2019, with virtual stagnation, while value growth was largely the result of rising unit prices. One factor contributing to the category’s weak performance is that chewing gum is no longer seen ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Kenya

Aug 2019

Kenyan consumers are becoming more sophisticated and are constantly seeking new tastes from the confectionery they buy. This is forcing gum manufacturers to innovate in terms of flavour, in turn leading to stronger competition within the category. ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Tunisia

Aug 2019

Sugar-free chewing gum continues to gain more shelf space in supermarkets and hypermarkets, with players in this category targeting different consumer groups and looking to attract sugarised gum consumers, especially from low-income segments, via the...

US$990
Add to cart View details
Country Report

Country Report

Gum in Poland

Aug 2019

After lacklustre retail volume growth over most of the review period, sales of gum were given a boost in 2018 and 2019 by the entrances of Ferrero Polska and Mondelez Polska. Ferrero Polska launched its well-known Tic Tac brand in 2018, while ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Colombia

Aug 2019

The per capita volume consumption of chewing gum and bubble gum is very low and falling in Colombia. Furthermore, it is expected to continue to fall for bubble gum over the forecast period, although a slow rebound is anticipated in chewing gum. The ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Denmark

Aug 2019

In the past, bubble gum was criticised for containing high amounts of sugar, and gum in general was considered to cause boating and wrinkles around the mouth. However, gum received somewhat more positive media attention in 2019, which slowed the ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Egypt

Aug 2019

Sales of bubble gum suffered tremendously from devaluation of the local currency over the review period. The presence of bubble gum in Egypt was minimal, which was due to devaluation and also restrictions on imported products that further decreased ...

US$990
Add to cart View details
Country Report

Country Report

Gum in Thailand

Aug 2019

Gum continued to decline in current value and retail volume terms in 2019 with it falling out of favour. Gum has developed somewhat of a stigma in Thailand with it being punishable by law to throw used chewing gum on the ground. As a result, ...

US$990
Add to cart View details
Country Report

Country Report

Gum in the Netherlands

Aug 2019

Gum continued to suffer declining demand in the Netherlands in 2019, despite the efforts of players to launch interesting new flavours, and convenient packaging. Chewing gum fared better than bubble gum, with the latter increasingly viewed as ...

US$990
Add to cart View details

Market Research Solutions

Our Passport market research database provides market context, competitor insight and future trends analysis to help you make clear, confident decisions.

Learn More