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Filip Hoffmann-Häußler

Filip Hoffmann-Häußler Industry Manager


English, German

Passionate about supporting our clients in achieving their strategic objectives through thought leadership

About Filip

As an established industry thought leader, Filip provides data-driven, compelling insights and analysis on the home care industry globally, both through contributions to our industry and sector-specific Passport products, as well as providing expertise in support of Euromonitor's Consulting projects.



Filip is an Industry Manager at Euromonitor International with a focus on home care. Based in London, he has a background in psychology and industry experience going back to 2015. Filip advises clients across home care, consumer appliances and on the subject of the sustainable home, home automation, new business models, the product-as-a-service and smart auto-dosing - trends that all form part of the same trend, towards smart disruption.

Related to Home Care


Evolving Competitive Landscapes in US Pet Care Amidst Shifting Supply Chains

Melanie Torres Cabrera

Melanie Torres Cabrera

20 Nov 23

Despite growth and innovation across pet care, global supply chains continue to grapple with instability. Faced by climate change, labour shortages, political tensions, and more, key players across pet care are seen expanding domestic manufacturing capabilities. Expansion efforts however, fuel competitive landscapes, with industry giants scooping up facilities previously key to private label production. Consequently, private label manufacturers will face challenges meeting demand.


Top Three Trends Changing Gardening Spend

Siddharth Ganguly

Siddharth Ganguly

10 Nov 23

Gardening is more popular than ever, experiencing a renaissance over the pandemic and becoming more interesting for investment and broader export opportunities. Three trends drive gardening spend priorities. Lawn space has been giving way to growing space. Compost sales indicate regional priority gaps between the rise of growing-your-own food versus decorative plants. Peat-free claims and innovation grow, because global compost leaders face strict UK regulation in their home market.


Driving Premiumisation in Pet Care Through Value Propositions

Sahiba Puri

Sahiba Puri

27 Oct 23

The human-pet bond has been evolving over the years. From simply being viewed as guard animals to now being considered as family members, companion pets have come a long way in their relationship with humans. The pandemic further improved this bond. While pets helped in combating loneliness and isolation, pet owners started paying more attention to the health, wellness and wellbeing of their furry, feathery or even scaly companions.