AI as the Operating System for Next-Generation Innovation
8 Jun 26AI is moving from a supporting role to a system-level driver of FMCG innovation. As companies shift from high-volume launches to precision-led strategies, AI is enabling faster demand detection, more resilient formulation and new routes to visibility on the algorithmic shelf. This article explores how AI is redefining innovation advantage and why leading companies are embedding it as the engine of their innovation systems.
Alison Angus
Generative AI is Revolutionising the Digital Shopper Journey
28 Jan 26As GenAI surges in popularity, more consumers are utilising GenAI platforms in place of traditional search engines when searching for products and services to buy online. Thanks to advancements in in-chat payments, consumers are also increasingly conducting transactions directly within GenAI platforms. These developments are forcing brands and retailers to embrace GenAI to an unprecedented degree, powering an extraordinary transformation in digital commerce.
Bob Hoyler
Top Five Trends Shaping Loyalty in 2026
26 Jan 26Loyalty is evolving as brands move beyond purely transactional rewards towards more personalised, experience-driven engagement. Emerging trends such as agentic AI, immersive micro-content, choice-based rewards and wellness-led incentives are reshaping how value is created and delivered – with growing focus on high-net-worth consumers who expect tailored, premium and highly relevant experiences.
Nadejda Popova
From Search to Searchless Discovery: Competing for Visibility in AI-Led Commerce
4 Dec 25Digital commerce is undergoing a seismic shift as generative AI-powered search and emerging “agentic” commerce become new gateways between consumers and brands.
Rabia Yasmeen
Cross-Industry Trends Shaping Growth Into 2026
2 Dec 25We are excited to present Euromonitor's trending topics. Listen to our thought leaders discuss five short-term trends shaping global industries in 2025–26: market volatility, beyond affordability, healthy longevity, intentional consumption and next-gen online storefronts. Understanding them is critical for resilience and growth in today’s volatile environment.
Euromonitor International
The Future of Product Information: 2D Barcodes, Generative AI and the Evolving Digital Shopper
22 Oct 25The retail industry is at an inflection point. Consumers are looking for reliable product information through product labels and digital platforms, while new technologies – especially generative AI and conversational search – are reshaping product discovery and engagement.
Rabia Yasmeen
US Retailers Confront Uncertainty at Shoptalk Fall 2025
2 Oct 25During 17-19 September, US-based retail events organiser Shoptalk held its annual Shoptalk Fall conference in Chicago. Industry leaders gathered for keynotes, panels and interactive sessions exploring themes ranging from agentic AI to retail media to the impact of the Trump administration’s new tariff regime. Euromonitor International was in attendance and is pleased to share some of the most important takeaways.
Bob Hoyler
Trending Topics: Next-Gen Online Storefront
25 Sep 25Next-Gen Online Storefront is one of Euromonitor International’s five new Trending Topics for the year ahead. We have identified these topics as the most crucial cross-industry trends that businesses need to prioritise to remain competitive.
Michelle Evans
Trending Topics: Cross-Industry Shifts Into 2026
4 Sep 25What are trending topics? Read about the five you should prioritise to remain competitive in this report.
Euromonitor International
Introducing Euromonitor's Trending Topics
4 Sep 25Euromonitor presents five crucial trending topics across industries that businesses must understand to thrive in today's volatile environment. These topics include Market volatility, Beyond affordability, Healthy longevity, Intentional consumption, and Next-gen online storefront. By analysing these trends, companies can identify opportunities for growth and adapt their strategies accordingly. The insights provided aim to help businesses stay relevant and profitable in a rapidly changing landscape.
Euromonitor International