Consumer Finance | Payments & Services | Consumer Insights
Nienke Veerbeek is a consultant and the Consulting Team Lead in our Cape Town office.
She has vast experience in research throughout Africa to help clients in making operational and strategic decisions, with an emphasis on consumer finance and payment and services. Nienke also specialises in Consumer Insights to bring holistic analysis across markets and industries by leveraging methodologies from online ethnographies to quantitative surveys.
Nienke has conducted research in the payment sector throughout Africa, Europe and Middle East with a focus on projects investigating market size, market entry, consumer insights, competitiveness, innovation and service delivery dynamics.