Tomomi Fujikawa Consultant
tokyo
Japanese, English
About Tomomi
Tomomi is a Consultant at Euromonitor International with a focus on drinks and tobacco. Based in Tokyo, Tomomi has been with Euromonitor since 2019.
Expertise
Tomomi covers the latest market trends, prospects and competitive landscape across the drinks, nicotine and cannabis industries, as well as themes such as mindfulness and wellness. Tomomi has been quoted widely in print; some examples include Nikkei Asian Review and Tea & Coffee Trade Journal. She has also shared her insights at conferences, including Global Consumer Trends 2022, hosted by Euromonitor International. Tomomi previously worked for a governmental organisation, where she provided the latest information of foreign markets for Japanese audiences on economies, politics and market trends.
Recently Published Work
卷累了的亚洲人，决定好好爱自己
Tomomi Fujikawa
全球化加上可支配收入升高，使得亚太地区消费者向内探索，将关注重点转向自我，新冠疫情又对这一趋势进一步催化。本文将探讨当下不断发展的个人主义和自我关爱趋势所带来的三大商机。
個人主義とセルフケア意識の台頭：アジア太平洋地域におけるビジネスチャンスを考える
Tomomi Fujikawa
グローバル化と可処分所得の増加に伴い、アジア太平洋地域の消費者は「自分」を優先するようになっている。この傾向はCOVID-19によって更に加速した。本記事では、台頭する個人主義とセルフケア意識がもたらす３つのビジネスチャンスについて考える。
Unlocking Business Opportunities in Asia Pacific: Embracing Individualism and Self-Care
Tomomi Fujikawa
Globalisation and higher disposable incomes have shifted Asia Pacific consumers' priorities to a focus on the self, further exacerbated by COVID-19. This article explores three business opportunities, led by evolving individualism and the growing focus on self-care.