Tomomi is a Consultant at Euromonitor International with a focus on drinks and tobacco. Based in Tokyo, Tomomi has been with Euromonitor since 2019.
Tomomi covers the latest market trends, prospects and competitive landscape across the drinks, nicotine and cannabis industries, as well as themes such as mindfulness and wellness. Tomomi has been quoted widely in print; some examples include Nikkei Asian Review and Tea & Coffee Trade Journal. She has also shared her insights at conferences, including Global Consumer Trends 2022, hosted by Euromonitor International. Tomomi previously worked for a governmental organisation, where she provided the latest information of foreign markets for Japanese audiences on economies, politics and market trends.
Globalisation and higher disposable incomes have shifted Asia Pacific consumers' priorities to a focus on the self, further exacerbated by COVID-19. This article explores three business opportunities, led by evolving individualism and the growing focus on self-care.