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Company Profile
Midea Group Co Ltd in Consumer Appliances
Apr 2019
US$570Added to Cart
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Midea Group Co Ltd retained its position as a leading global player in consumer appliances in 2018. The company continues to strive for leadership in the development of connected appliances, and has its sights on premiumising some of its offerings through connectivity, as well as through some of its strategic brand acquisitions. The forecast period will see Midea well placed to benefit from strong volume growth in major and small appliances in its key region, Asia Pacific.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Euromonitor International's report on Midea Group Co Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Appliances market and the global economy.
Company and market share data provide a detailed look at the financial position of Midea Group Co Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Midea Group Co Ltd.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Midea Group Co Ltd provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Consumer Appliances research team, a dedicated group of analysts that knows the industry inside and out.
Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Request more informationTable of Contents
Scope of the Report
Scope
Strategic Evaluation
Key findings
Companies at a glance
Global footprint
Company overview
Midea continues to strive for leadership in connectivity
With KUKA acquisition, Midea adds industrial robots to its portfolio
Toshiba revival supports value-added strategy and market expansion
Midea attempts to rejuvenate Eureka through product innovation
Competitive Positioning
Midea, Haier in competition for market share in Japan, Southeast Asia
Midea’s rankings across top 10 countries in 2018
Air treatment products power Midea’s position in small appliances
Dishwashers: an untapped long-term opportunity in major appliances
Global expansion and premiumisation underpin future brand strategy
Global expansion: key acquisitions and joint ventures
Small Appliances Review
Midea set to benefit from additional sales in its key region
Air treatment and small cooking drive Midea’s small appliance sales
Major Appliances Review
Refrigeration and home laundry drive absolute growth in Asia Pacific…
…and remain Midea’s key categories in major appliances
Prospects
Strive for more internationalised leadership in connected appliances
Expand Southeast Asia presence beyond core small appliance categories
Appendix: Competitor Analytics
Competitor Analytics tool
Overview
Competitors
Market overlap
Treemap
Overlap matrices
Appendix: Industry Forecast Model
About Euromonitor International’s Industry Forecast Model
Soft drivers and the Industry Forecast Model
Growth decomposition explained
Significance and applications for growth decomposition
Key applications for Industry Forecast Models
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Company Reports
- Antonio Merloni SpA in Domestic Electrical Appliances | Sep 2009
- Arçelik AS in Consumer Appliances | Feb 2019
- Bosch & Siemens Hausgeräte GmbH in Consumer Appliances | Mar 2015
- BSH Hausgeräte GmbH In Consumer Appliances | Aug 2020
- Candy SpA in Consumer Appliances | Mar 2019
- ControladoraMabe SA de CV in Consumer Appliances | Sep 2017
- De’Longhi SpA in Consumer Appliances | Jul 2012
- Electrolux AB in Consumer Appliances | Apr 2017
- Fagor Electrodomésticos , S Coop in Domestic Electrical Appliances | Nov 2009
- Fisher & Paykel Industries Ltd in Consumer Appliances | Feb 2010
- General Electric Co (GE) in Consumer Appliances | Mar 2016
- Groupe SEB In Consumer Appliances | Sep 2019
- Haier Group in Consumer Appliances | Nov 2020
- Hisense Group in Consumer Appliances | Jan 2017
- Hon Hai Precision Industry Co Ltd in Consumer Appliances | Jul 2019
- Indesit Co SpA in Consumer Appliances | Sep 2013
- Jarden Corp in Consumer Appliances | Jun 2016
- Koninklijke Philips Electronics NV in Consumer Appliances | Aug 2016
- Koninklijke Philips NV in Consumer Appliances | Apr 2018
- LG Corp in Consumer Appliances | Feb 2021
- Miele & Cie KG in Consumer Appliances | Feb 2017
- Newell Brands Inc in Consumer Appliances | Aug 2019
- Panasonic Corp in Consumer Appliances | Aug 2018
- Panasonic Corp in Domestic Electrical Appliances | Nov 2009
- Procter & Gamble Co, The in Consumer Appliances | Jun 2015
- Salton Inc in Domestic Electrical Appliances | Oct 2009
- Samsung Corp in Consumer Appliances | Sep 2018
- SEB, Groupe in Consumer Appliances | May 2015
- Sharp Corp in Consumer Appliances | Jun 2016
- Spectrum Brands Holdings Inc in Consumer Appliances | Aug 2018
- Toshiba Corp in Consumer Appliances | Feb 2015
- Whirlpool Corp in Consumer Appliances | Jun 2019
- Xiaomi Corp in Consumer Appliances | Jan 2020
Complete Catalogue
Company Reports
- Antonio Merloni SpA in Domestic Electrical Appliances | Sep 2009
- Arçelik AS in Consumer Appliances | Feb 2019
- Bosch & Siemens Hausgeräte GmbH in Consumer Appliances | Mar 2015
- BSH Hausgeräte GmbH In Consumer Appliances | Aug 2020
- Candy SpA in Consumer Appliances | Mar 2019
- ControladoraMabe SA de CV in Consumer Appliances | Sep 2017
- De’Longhi SpA in Consumer Appliances | Jul 2012
- Electrolux AB in Consumer Appliances | Apr 2017
- Fagor Electrodomésticos , S Coop in Domestic Electrical Appliances | Nov 2009
- Fisher & Paykel Industries Ltd in Consumer Appliances | Feb 2010
- General Electric Co (GE) in Consumer Appliances | Mar 2016
- Groupe SEB In Consumer Appliances | Sep 2019
- Haier Group in Consumer Appliances | Nov 2020
- Hisense Group in Consumer Appliances | Jan 2017
- Hon Hai Precision Industry Co Ltd in Consumer Appliances | Jul 2019
- Indesit Co SpA in Consumer Appliances | Sep 2013
- Jarden Corp in Consumer Appliances | Jun 2016
- Koninklijke Philips Electronics NV in Consumer Appliances | Aug 2016
- Koninklijke Philips NV in Consumer Appliances | Apr 2018
- LG Corp in Consumer Appliances | Feb 2021
- Miele & Cie KG in Consumer Appliances | Feb 2017
- Newell Brands Inc in Consumer Appliances | Aug 2019
- Panasonic Corp in Consumer Appliances | Aug 2018
- Panasonic Corp in Domestic Electrical Appliances | Nov 2009
- Procter & Gamble Co, The in Consumer Appliances | Jun 2015
- Salton Inc in Domestic Electrical Appliances | Oct 2009
- Samsung Corp in Consumer Appliances | Sep 2018
- SEB, Groupe in Consumer Appliances | May 2015
- Sharp Corp in Consumer Appliances | Jun 2016
- Spectrum Brands Holdings Inc in Consumer Appliances | Aug 2018
- Toshiba Corp in Consumer Appliances | Feb 2015
- Whirlpool Corp in Consumer Appliances | Jun 2019
- Xiaomi Corp in Consumer Appliances | Jan 2020