Midea Group’s lead in global consumer appliances was cemented in 2020 by strengths in product development, channel deployment and supplies. Acquired brands Toshiba and Eureka play forefront roles in overseas battlefield while Midea and Little Swan continue to help Midea Group stay competitive across major/small appliances in China. Connectivity/smartisation and healthy living are two primary pillars of Midea’s growth strategy and are manifest in company's new product launches in 2020 and 2021
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Euromonitor International's report on Midea Group Co Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Consumer Appliances market and the global economy. Company and market share data provide a detailed look at the financial position of Midea Group Co Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Midea Group Co Ltd.
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