Nestlé SA is the second placed company in dairy products and alternatives, but with a decreasing share of the market. Its new approach to innovation is based on process simplification, an entrepreneurial culture and external collaborations. The company is focusing on high-growth categories, such as coffee whiteners and powder milk, and on enhancing proximity to consumers. Nescafé Plan 2030 will significantly increase investment in sustainability, benefiting dairy products.
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Euromonitor International's report on Nestlé SA delivers a detailed strategic analysis of the company's business, examining its performance in the Dairy Products and Alternatives market and the global economy. Company and market share data provide a detailed look at the financial position of Nestlé SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Nestlé SA.
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