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The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in China.

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    Strategy Briefing

    Restaurant Delivery in China’s Changing Digital Landscape

    Dec 2017

    As the world’s largest market for foodservice delivery, China offers a wealth of insights into how digital technology and third party involvement can drive demand. This new report offers an in-depth look at a fast-evolving market, one where highly ...

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    Megatrends

    Healthy Living: The New Face of Healthy Ageing

    Dec 2017

    A growing ageing population is both an economic challenge and a business opportunity. As populations age, life’s milestones are deferred, and more people in the later stages of life assume the typical responsibilities of their younger counterparts, ...

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    Megatrends

    Ethical Consumer: Mindful Consumerism

    Dec 2017

    Increasing awareness around ethical and environmental issues is driving the rise in mindful consumption. Although interest in ethical living is higher in emerging markets, it is still developed economies that lead the commercialisation of ...

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    Megatrends

    Experience More Across the Customer Journey

    Dec 2017

    In the age of digital transformation, consumers strive to experience more across the customer journey. To meet consumers’ expectations, brands need to take a consumer-centric view, looking at each touchpoint in the path to purchase and after, to ...

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    Country Profile

    Australasia: Regional Profile

    Nov 2017

    Real GDP growth in New Zealand and Australia will be steady in 2017. Unemployment fell in both New Zeland and Australia in 2016 and it will decrease again in 2017. Much of the region's past growth was due to China's voracious demand for commodities. ...

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    Country Report

    Baked Goods in China

    Nov 2017

    Baked goods continued to witness healthy growth in 2017. Largely thanks to the speeding up of the urbanisation process and consistently rising income levels, Chinese consumers, particularly the younger generations, are increasingly familiar with – ...

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    Country Report

    Breakfast Cereals in China

    Nov 2017

    Breakfast cereals continued to boom in 2017, witnessing 10% growth in current value terms. The increasingly fast pace of life drove consumers to increasingly prefer convenient food for breakfast, while strengthened awareness about a healthy diet ...

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    Country Report

    Processed Fruit and Vegetables in China

    Nov 2017

    Processed fruit and vegetables recorded current value growth of 10% in 2017, primarily fuelled by the stronger focus of manufacturers on the domestic market. With continual education, Chinese consumers gradually lost of their previously negative ...

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    Country Report

    Processed Meat and Seafood in China

    Nov 2017

    Sales of processed meat and seafood recovered slightly, largely thanks to the improved national economy in 2017 as well as the adjusted strategies of manufacturers to adapt to greater consumer demand for healthy and fresh food. The gradually ...

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    Country Report

    Rice, Pasta and Noodles in China

    Nov 2017

    Rice, pasta and noodles posted 4% current value growth in 2017 reaching sales of CNY203.6 billion. The gradual recovery of the national economy along with consistently rising income levels helped to encourage consumers to spend more on premium rice, ...

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    Strategy Briefing

    Global Economic Forecasts: Q4 2017

    Nov 2017

    Global economic growth is gaining pace. In Q2 2017, global real GDP increased by 3.7% year on year, which marked quarterly growth unseen since 2014. Some major economies are witnessing consumer and business sentiment at levels unseen in several ...

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    Country Profile

    Asia Pacific: Regional Profile

    Nov 2017

    Driven by China and India, Asia’s developing economies saw healthy rates of growth in 2016. Japan’s economic prospects are less favourable however. Too many of Asia’s economies are excessively dependent on exports and large inflows of foreign ...

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    Country Report

    Ready Meals in China

    Nov 2017

    In 2017, ready meals declined by another 2% in retail value, compared to 6% decline in 2016. After suffering its biggest slump in 2016, canned porridge, under shelf-stable ready meals in Euromonitor International’s research and an important category ...

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    Country Report

    Soup in China

    Nov 2017

    A moderate expansion of soup products in 2017 can be attributed to the busy city life and short meal time, leading to retail value growth of 7%. However, soup in China witnessed slower growth in 2017 than in previous review period years, mainly due ...

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    Country Report

    Spreads in China

    Nov 2017

    The retail value of spreads rose by 6% to reach CNY8.3 billion in 2017; however, the growth rate was slightly slower than that seen in 2016. The spreads category is saturated as a companion product for bread with breakfast, although it facilitates ...

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    Country Profile

    China: Country Profile

    Nov 2017

    Beijing continues its transition from an export-led economy to one driven by consumption. Private final consumption is the main driver. Both private investment and public investment in infrastructure also provide support. Progress in domestic reforms...

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    Country Report

    Financial Cards and Payments in China

    Oct 2017

    Card payments are gaining in popularity in China, mainly boosted by the strong growth of credit card transactions for convenience and various promotions by issuers and operators. Many commercial banks aim to develop and promote their credit ...

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    Country Report

    Consumer Lending in China

    Oct 2017

    The Chinese government continues to regulate the real estate market by setting limitations on real estate transactions and loans with aim of restricting the increase of mortgage/housing loans in outstanding balance. As a result, a number of local ...

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    Country Report

    Analgesics in China

    Oct 2017

    The rapidly ageing population in China continued to drive demand for analgesics, particularly topical analgesics/anaesthetic, in 2017. The elderly commonly suffer from aches and pains caused by conditions such as arthritis and rheumatism, thus ...

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