Market research for the consumer electronics industry

Euromonitor has the world’s most comprehensive research on the consumer electronics industry. We monitor and analyse industry trends in consumer electronics globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in consumer electronics include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Camcorders in Chile

Some of the most sumptuary electronics had great success in 2010. The economic recovery brought a great demand for goods that by the end of 2008 and most of 2009, in time of economic recession, would have been unthinkable for consumers to purchase. ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Cameras in Chile

Cameras had a great 2010. Prices did not increase significantly, so consumers were motivated to buy these products, in sum to a wide set of discounts in most large retailers that were put in order to reactivate demand because of the slowdown in the ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Computers and Peripherals in Chile

After the earthquake, a large number of Chileans were much more willing than before to make the purchase of computers and peripherals. A general decline in prices driven by the low price of dollar also helped this trend. In 2010, notebooks had a ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Home Audio and Cinema in Chile

Home audio and cinema products saw a great 2010 due to a better economic situation post 2008 crisis, and once the earthquake situation calmed down, many Chileans were willing to buy all kinds of electronic products that have to do with television, ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

In-Car Entertainment in Chile

In 2010 the demand for cars was quite high. After the crisis of 2008 demand for cars increased in Chile especially considering the high competition and dynamics of this sector, in addition to the increasing entry of “city” cars, which has penetrated ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Mobile Phones in Chile

The market of mobile phones grew in 2010 because of lower prices and also a strong competition. Technology prices in Chile have decreased in the last years of the decade, which has made these products affordable for all income segments. Besides, the ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Consumer Electronics in Chile

Electronics had a great year, driven by the economic recovery after 2008-2009 global crisis. All electronics’ sectors recorded growths in 2010, since Chileans had more disposable money and felt more decided to take their purchases decision than ...

Apr 2012 | US$1,900| Add to cart | View details ›

Country Report

Portable Media Players in Chile

Driven by portable multimedia players and other portable media players, this category had a good performance in 2010, increasing value sales by almost 20% in current value terms. Over the post-earthquake period Chileans were looking for sophisticated...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Televisions and Projectors in Chile

2010 was a great year for TV’s and projectors. The earthquake in February caused many televisions throughout Chile to break, and once the situation was normalized Chilean consumers generated a massive demand to replace them, creating a huge boom in ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Video Players in Chile

The decline of DVD players drove this category in 2010. People in a better economic situation after the international economic slowdown in 2008-2009 bought more BD players, since the supply of Blu-ray contents increased in Chile. Moreover, this ...

Apr 2012 | US$900| Add to cart | View details ›