Deodorants market research

Euromonitor has the world’s most comprehensive research on the deodorants category within the beauty and personal care industry. We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

Euromonitor data and market analysis cultivates your organization’s awareness of the Deodorants market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our deodorants market research answer questions such as:

What is the market size of deodorants?
What are the major brands in deodorants?
Which deodorant formats are seeing most dynamic growth?
What are the key trends in product development?

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Total: (110)

Company Profile

Natura Cosméticos SA in Beauty and Personal Care

Natura Cosméticos SA, has generated exponential growth over 2006-2011 based on the dynamism of its domestic market; it is the second largest direct seller of BPC in the world, despite its very narrow geographic range. Its exceptionally strong brand ...

Jan 2013 | US$525| Add to cart | View details ›

Country Report

Deodorants in Saudi Arabia

Saudi Arabian cities became increasingly crowded during the review period, with population growth and a housing shortage also resulting in many homes becoming increasingly crowded. Saudi Arabia’s high temperatures meanwhile resulted in many consumers...

Jan 2013 | US$900| Add to cart | View details ›

Company Profile

Avon Products Inc in Beauty and Personal Care

Avon Products Inc is the largest and best known of the world's direct sellers. However, in 2011 it began to encounter financial hardships. It has lost share in its cash cow Brazil, whose performance over the review period was still able to offset ...

Jan 2013 | US$525| Add to cart | View details ›

Country Report

Deodorants in Slovenia

Compared to other beauty and personal care categories, deodorants performed relatively well in 2011, albeit posting a decline. The main reason for this is the fact that the majority of consumers use deodorants on a daily basis, with these seen as ...

Jan 2013 | US$900| Add to cart | View details ›

Company Profile

Beiersdorf AG in Beauty and Personal Care

One of the key challenges facing Beiersdorf has been limited innovation due to budgetary constraints. The company has made a strategic decision to streamline its portfolio to drive growth in core categories. This could be expected to drive stronger ...

Jan 2013 | US$525| Add to cart | View details ›

Company Profile

Unilever Group in Beauty and Personal Care

Unilever has been a strong player in global beauty and personal care in 2012. The company’s strategy of increasingly reaching towards higher pricing segments within its key portfolio while expanding in larger developed markets paid off well. Unilever...

Jan 2013 | US$525| Add to cart | View details ›

Country Report

Deodorants in the United Arab Emirates

Economic growth and the return of many expatriate workers boosted volume sales for economy deodorant sprays in 2011. The grooming trend also had an impact on these consumers but price-sensitivity remained high. Consequently, there was growing ...

Jan 2013 | US$900| Add to cart | View details ›

Company Profile

Amway Corp in Beauty and Personal Care

Amway Corp, a US-based direct seller of a broad variety of consumer goods, is looking to develop share in emerging markets to offset market maturity. It is investing heavily in production in Asia Pacific, and has adopted a flexible branding strategy ...

Jan 2013 | US$525| Add to cart | View details ›

Company Profile

Coty Inc in Beauty and Personal Care

Coty is undergoing significant changes. Originally relying on fragrances to generate most of its revenue, the company is now seeking to diversify its portfolio both in terms of category and regions. It has embarked on a number of acquisitions in the ...

Dec 2012 | US$525| Add to cart | View details ›

Company Profile

Oriflame Cosmetics SA in Beauty and Personal Care

Oriflame Cosmetics SA has grown share strongly over the review period thanks to its success in Russia and Eastern Europe. However, underlying weakness in these markets, especially Russia where direct sales are beginning to diminish in importance, has...

Dec 2012 | US$525| Add to cart | View details ›