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Drinking Milk Products

Euromonitor International publishes the world's most comprehensive market research on the drinking milk products industry.  Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.

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Country Report

Drinking Milk Products in Bolivia

Nov 2017

In 2017 the performance of drinking milk products was affected by a crisis in the Bolivian dairy industry. The main factor behind the crisis was the overproduction of raw milk. In late 2014 the Bolivian government announced that the price of raw milk...

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Drinking Milk Products in Sweden

Nov 2017

In Sweden, the fortification of fat-free and semi-skimmed milk (mini-, lätt- och mellanmjölk), and margarine and spreadable fats and oils with vitamin D is required by law. Fortification is regulated by EU directive 1925/2006, which regulates the ...

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Country Report

Drinking Milk Products in the US

Nov 2017

Following a year of significant struggles in 2016, drinking milk products experienced some mild relief in 2017, as commodity prices began to rebound from the significant declines of 2016 on the back of stabilising supplies, ushering in negligible ...

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Country Report

Drinking Milk Products in Romania

Nov 2017

The current retail value sales growth of 3% for drinking milk products in 2017 was the result of the improvement of available incomes, which created the premises for the switch from the purchase of unpackaged, fresh milk from different sources, to ...

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Country Report

Drinking Milk Products in Slovenia

Oct 2017

Many Slovenian consumers are changing their purchasing habits in accordance with the nascent health and wellness trend. This has also influenced drinking milk products and the trend continued in 2017. The main consequences of this trend are increased...

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Country Report

Drinking Milk Products in Belarus

Sep 2017

In Belarus, demand for milk is already saturated and in order to maintain stable sales, the main players in drinking milk products must constantly experiment with new flavours and ingredients, taking up the challenge of offering new products with ...

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Country Report

Drinking Milk Products in Guatemala

Sep 2017

In Guatemala, there are some brands positioned as milk that are generating controversy because they are not 100% milk, but actually “combined dairy products”, also called dairy formulas. This means that they are made from milk components with the ...

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Country Report

Drinking Milk Products in Venezuela

Sep 2017

A negative trend in the domestic production of cow’s milk that started during the review period continued into 2017. The production of milk is a heavily price-regulated activity which also has the government playing actively the role of importer and ...

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Country Report

Drinking Milk Products in Germany

Sep 2017

Drinking milk products performed well in current value terms in 2017, primarily because unit prices recovered from the steep declines seen in 2016. In terms of volume sales, there was a mixed performance, with flavoured milk drinks and soy milk ...

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Country Report

Drinking Milk Products in Azerbaijan

Sep 2017

Drinking milk products continued to exist in both packaged and non-packaged formats in Azerbaijan. In 2017, with consumers’ disposable incomes reduced after currency fluctuations in 2015 and 2016, as well as their increasing scepticism about the ...

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Country Report

Drinking Milk Products in Singapore

Sep 2017

To cater to consumers with hectic lifestyles, players have continued to launch smaller pack sizes, providing greater convenience for on-the-go consumption. For instance, F&N Foods launched a 500ml pack size of Magnolia Plus Oats Milk and Delamere ...

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Country Report

Drinking Milk Products in the United Kingdom

Sep 2017

Milk, which accounted for 84% of value sales of drinking milk products, drove the downward trend in the overall category due to significant price decreases. The price war amongst modern grocery retailers continued in 2017, although manufacturers ...

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Country Report

Drinking Milk Products in Kazakhstan

Sep 2017

Cow’s milk remains the most popular and largest drinking milk product in Kazakhstan as consumers traditionally drink black tea with cow’s milk, as well as adding milk during cooking. Cow’s milk is a mature category, which is characterised by a large ...

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Drinking Milk Products in New Zealand

Sep 2017

Health and wellness trends continued to influence drinking milk products in a multitude of in 2017. Strong new product development continued to focus on added-value products that cater to the health and wellness concerns among consumers. Consumer ...

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Country Report

Drinking Milk Products in Georgia

Sep 2017

A major proportion of drinking milk products in Georgia is manufactured from imported milk powder. Awareness of the category is increasing amongst local consumers and an increasing number are searching for drinking milk products made from raw, local ...

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Country Report

Drinking Milk Products in Macedonia

Sep 2017

Drinking milk products is an important staple food category and as such witnessed significant new product developments including private label development in 2016 and 2017, with these products targeting vulnerable groups and price sensitive ...

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Country Report

Drinking Milk Products in Ukraine

Sep 2017

In 2017, sales of fresh milk remained dependent on a dairy company’s own resources and the purchasing of large volumes directly from production farms or from open markets. The high sales of loose milk are the result of the perception of loose milk as...

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Country Report

Drinking Milk Products in Estonia

Sep 2017

The ongoing restructuring of Tere had a negative impact on the dairy industry in Estonia in 2017. The large-scale restructuring focused media attention on the financial side of the dairy industry. Tere’s debts extend from banks to small farmers, who ...

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Country Report

Drinking Milk Products in Australia

Sep 2017

Dairy only flavoured milk drinks grew by 6% in value in 2017 driven by the growth in indulgent and premium products. This includes the success of The Coach House Dairy range, manufactured by NuLac Foods, with chocolate milk made from fresh milk and ...

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Drinking Milk Products in France

Sep 2017

Even though milk consumption remained on a downward trend in 2017, affected by changing breakfast habits, the negative trend was limited thanks to the success of goat milk and milk alternatives. Many farmers migrated towards organic agriculture and ...

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