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France

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in France.

France StatisticsConsumer Lifestyles in France

France Country BriefingsFuture Demographics: France in 2030

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    Country Briefing

    Natural Resources: France

    Jul 2017

    France is a net food exporter, while its food products are in high demand in the regional and emerging Asian markets. The country has limited hydrocarbon resources, but it remains a net electricity exporter thanks to its high nuclear power generation...

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    Country Briefing

    Households: France

    Jul 2017

    The French household market is one of the largest and most lucrative in Europe, even in spite of its recent economic and political troubles. Unemployment among household heads is high by regional standards, while the number of couple-with-children ...

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    Country Report

    Tobacco in France

    Jul 2017

    Tobacco industry players faced stricter regulations in France in 2016 due to the revised EU Tobacco Products Directive (TPD2) being transposed into national legislation. Both demand and supply side regulations impacted volume sales in most ...

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    Country Report

    Cigarettes in France

    Jul 2017

    With the implementation of the EU’s revised Tobacco Products Directive, cigarette manufacturers in France had to operate in a stricter legislative environment in 2016, with this contributing to the category recording a volume decline of 1% following ...

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    City Review

    Lyon City Review

    Jul 2017

    Lyon is the second most affluent city in France with a GDP of USD87 billion in 2016. Lyon benefits from a highly service-orientated economy, which thrives in the fields of finance, life sciences, biotechnology and IT. Prevalence of high-value ...

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    Country Profile

    France: Country Profile

    Jun 2017

    The French economy will grow at a modest pace in 2017. An increase in fixed investment should be the main driver. Growth of private final consumption will be feeble although government consumption will pick up. Exporters continue to struggle. ...

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    Country Report

    Bags and Luggage in France

    Jun 2017

    The static current value growth recorded in sales of bags and luggage in France in 2017 represents an improvement on the -1% current value growth recorded in the category during 2016. This negative performance can be attributed to the terrorist ...

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    Country Report

    Jewellery in France

    Jun 2017

    2016 was a difficult year for sales of jewellery and France as it was marked by the spectre of terrorist attacks and declining inbound tourism flows from Asia, with sales of jewellery also were negatively impacted by falling sales of luxury ...

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    Country Report

    Personal Accessories in France

    Jun 2017

    After the black year of 2016, when sales declines were recorded across the industry, personal accessories recorded only a partial recovery in 2017. During 2016, sales of luxury personal accessories, in particular, were strongly suppressed by the ...

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    Country Report

    Watches in France

    Jun 2017

    Sales of watches in France bounced back partially in 2017 after the black year for the category in 2016, when volume sales fell by 6% in current value sales fell by 7%, with high-end watches recording a particularly unfavourable performance as volume...

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    Country Report

    Writing Instruments in France

    Jun 2017

    Despite the unfavourable economic situation in the country, 2017 saw sales of writing instruments in France continue to benefit from dynamism in sales, with growth significantly pushed by rising demand among children of school age. The back-to-school...

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    Country Report

    Eyewear in France

    Jun 2017

    The French eyewear market posted a solid increase in volume terms in 2017 due to the ageing of the country’s population and the increased use of electronic devices with screens, which has led to the greater prevalence of eye conditions, including ...

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    Country Report

    Spectacles in France

    Jun 2017

    Government legislation on public optical reimbursements once every two years instead of once a year and caps on reimbursement amounts from private health insurance companies had a significant impact on the performance of spectacles, especially ...

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    Country Briefing

    Business Dynamics: France

    Jun 2017

    France enjoys a quality physical and information and communications technology (ICT) infrastructure. Further, backed by reforms, France has improved its business regulatory environment making it more conducive to investments. However high tax burden ...

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    Country Briefing

    Income and Expenditure: France

    Jun 2017

    Growth of France’s per capita gross income and spending accelerated in 2016, supported by monetary stimulus from the European Central Bank (ECB), low inflation, and improving consumer confidence. Nevertheless, high tax rates and elevated housing ...

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    Country Report

    Toys and Games in France

    Jun 2017

    Compared to the previous year, toys and games current value sales grew at a slower rate in France in 2016 due to demographic trends, evolving consumption patterns and increasing saturation. In video games, double-digit growth for digital software was...

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    Country Report

    Traditional Toys and Games in France

    Jun 2017

    Traditional toys and games posted current value growth of just 1% in 2016, primarily due to three factors: slower licensed product value growth, the declining birth rate and growing saturation within construction. Indeed, the latter category, which ...

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    Country Report

    Video Games in France

    Jun 2017

    Although hardware current value sales fell by 6% in 2016, software sales grew by 10%, with overall video games value sales therefore rising by 4%. Additional growth also came from gaming accessories (17%), notably thanks to the boom in AR/VR headsets...

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    City Review

    Marseille City Review

    Jun 2017

    Marseille is a dynamic and competitive French city, with a natural gateway to the Mediterranean Sea. Economic development in Marseille is characterised by robust growth in cutting-edge industries and business clusters. In general, Marseille's economy...

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    Country Report

    Beer in France

    Jun 2017

    In 2016, beer was once again the most dynamic category in alcoholic drinks in France. Although receiving some support from the European Football Championships in June and July and good weather in August, category growth was largely driven by the ...

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