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Health and Wellness

Euromonitor International publishes the world's most comprehensive market research on the health and wellness industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends and sub-category level information.

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Country Report

Health and Wellness in India

Jun 2017

Growing health consciousness over the review period continued to drive demand for HW food and beverages in India. In recent years consumers have increasingly opted for naturally healthy packaged foods and beverages as these are perceived as offering ...

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Country Report

Health and Wellness in New Zealand

Jun 2017

Health and wellness beverages showed similar current value growth in 2016, only slightly down on 2015. However, growth remained stronger in 2016 than the CAGR seen over the review period, in current value terms. Health and wellness continued to be a ...

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Country Report

Health and Wellness in Morocco

Jun 2017

Moroccan consumers continued to focus on ways to achieve a healthier lifestyle in 2016. Much of this was stimulated by changing lifestyles and spending habits as well as rapid urbanisation and health and wellness concerns. Their changing focus ...

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Country Report

Health and Wellness in Saudi Arabia

Jun 2017

Health and wellness displayed an improved performance in 2016 compared to the review period volume CAGR. The growth was due to various public awareness campaigns by the government, as well as manufacturers’ activity centred on new product development...

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Strategy Briefing

Healthy Ageing: Opportunities In Cardiovascular and Bone Health Positioned Foods and Beverages

May 2017

Life expectancy is dramatically rising around the globe and therefore, there is an increasing need to tackle the ageing generation. However, key ageing-related positionings, such as cardiovascular health and bone and joint health, need ...

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Country Report

Health and Wellness in Peru

May 2017

With an increase in the obesity rate in Peru, the Ministry of Health, as well as local and regional authorities are promoting healthier lifestyles and better eating habits. Therefore, local consumers are becoming increasingly aware of the risks of ...

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Country Report

Health and Wellness in France

May 2017

Health and wellness continued to develop in 2016 in line with the review period. This trend was driven by the growing consumer consciousness around their diet. Indeed, the ageing of the population means that consumers are becoming more concerned ...

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Country Report

Health and Wellness in Turkey

May 2017

In 2016, health and wellness (HW) beverages in Turkey saw double digit value growth, which was better than the review period CAGR. Rising urbanisation and increased education in the country helped to stimulate growth. Growth was also supported by ...

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Country Report

Health and Wellness in the United Arab Emirates

May 2017

The rising health awareness of the country’s consumers remained the key driver of growth in sales of health and wellness products in 2016. The softening performance of numerous health and wellness beverages categories during early 2016 had a positive...

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Country Report

Health and Wellness in Portugal

May 2017

The Portuguese economy began to emerge from a prolonged recession in 2014 and in the years since has continued to recover. Modest gains in private consumption have been supporting economic growth and are aiding gradual recovery. However, although ...

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Country Report

Health and Wellness in Romania

May 2017

Health and wellness in Romania remains a miniscule market, with 66% of value sales in health and wellness beverages comprised of naturally healthy bottled water in 2016. This situation can be attributed primarily to the suppressed demand for health ...

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Country Report

Health and Wellness in Singapore

May 2017

As the government intensified its efforts to promote healthy consumption and living, health and wellness products continued to perform well in 2016, posting off-trade value growth of 2%. Moreover, consumers were increasingly informed and discerning ...

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Country Report

Health and Wellness in Slovakia

May 2017

An ageing population, rising health awareness in the country and the slowly strengthening purchasing power positively impacted demand for health and wellness products in Slovakia in 2016. The growing number of consumers who prefer living a healthier ...

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Country Report

Health and Wellness in Vietnam

May 2017

Most health and wellness categories recorded positive growth over the review period due to increasing health awareness. With rising average disposable incomes, many consumers were more willing to pay extra for products which are healthy for ...

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Country Report

Health and Wellness in Bulgaria

May 2017

Health and wellness in Bulgaria is growing in a stable and sustainable manner, with growth driven mainly by an active urban population with higher living standards and who are more conscious about their quality of life, longevity and wellbeing. ...

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Country Report

Health and Wellness in the Philippines

May 2017

Health and wellness packaged food and beverages in the Philippines continued to develop positively in 2016 thanks to increasing health-consciousness and rising disposable incomes among consumers. Growing access to online information about diet and ...

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Country Report

Health and Wellness in Australia

May 2017

Health and wellness concerns remain a key focus guiding the food and beverage purchasing decisions of Australian consumers. Within food, this was reflected in a focus on natural ingredients and a switch to low-sugar varieties. Meanwhile, concerns ...

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Country Report

Health and Wellness in Ukraine

May 2017

Health and wellness recorded steady value growth in 2016, in line with the review period CAGR. On the one hand, some categories, particularly those which mostly comprise imported goods, suffered from a decline in sales due to the shift towards ...

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Country Report

Health and Wellness in Israel

May 2017

Health and wellness continued growing steadily in 2016, with an increasing variety of healthier foods and beverages becoming available. As consumers are becoming more aware of the ingredients in the foods and beverages they consume, they are ...

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Country Report

Health and Wellness in Malaysia

May 2017

Health and wellness packaged food and beverages continued to gain popularity in Malaysia in 2016 thanks to rising health awareness among consumers. The latter trend remained strongest in urban areas, but was also increasingly influential in rural ...

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