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Malaysia

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Malaysia.

Malaysia StatisticsConsumer Lifestyles in Malaysia

Malaysia Country BriefingsFuture Demographics: Malaysia in 2030

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    Country Report

    Air Care in Malaysia

    Feb 2018

    Reports and articles on the hazardous chemicals found in air fresheners have been in the public spotlight in Malaysia. The report that was sent by Malaysian Association of Standard Users to the government bodies highlighted four dangerous chemicals ...

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    Country Report

    Bleach in Malaysia

    Feb 2018

    Bleach’s performance was affected towards the end of the review period due to the proliferation of bleach-based products in bathroom cleaners, toilet liquids/foam and multi-purpose cleaners, which suppressed the growth of bleach. The introduction of ...

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    Country Report

    Dishwashing in Malaysia

    Feb 2018

    Malays are reportedly becoming increasingly health conscious and the healthy lifestyle trend remains popular with the mushrooming of fitness centres, increasing participation in sporting events and growing demand for healthy food options. Due to the ...

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    Country Report

    Home Insecticides in Malaysia

    Feb 2018

    Dengue cases and deaths continued to rise in Malaysia, as the number of cases reported steadily increased in 2017. This fever is regarded as the most prevalent disease in Malaysia, causing the government to be more proactive in implementing ...

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    Country Report

    Laundry Care in Malaysia

    Feb 2018

    Laundry care recorded stable value growth in 2017, driven by the performance from concentrated liquid detergents. Due to the growing popularity of liquid detergents among consumers, an increasing number of brands have entered including Mahkota, ...

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    Country Report

    Home Care in Malaysia

    Feb 2018

    Home care’s value growth remained stable in 2017 as consumer sentiment remained weak amid the rising cost of living in Malaysia and economic uncertainty from the upcoming general election. The purchasing power of consumers continued to fall as ...

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    Country Report

    Polishes in Malaysia

    Feb 2018

    Furniture polish maintained stable value growth in 2017. This is largely due to the lack of substitutes available for furniture polish within home care, forcing consumers to continue relying on the product. Although furniture polish is not considered...

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    Country Report

    Surface Care in Malaysia

    Feb 2018

    Surface care recorded steady growth in 2017, driven by a strong performance by bathroom cleaners, standard floor cleaners and multi-purpose cleaners. This is largely due to consumers being attracted more to surface care products that are ...

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    Country Report

    Toilet Care in Malaysia

    Feb 2018

    The property market in Malaysia was lacklustre towards the end of the review period, with affordable housing continuing to be a challenge as house prices continued to increase, making it unattainable for low- to mid-income groups. However, efforts by...

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    Country Profile

    Malaysia: Country Profile

    Feb 2018

    Malaysia continues to enjoy healthy rates of growth. Growth of private consumption and an increase in private investment spending are the main drivers. Exports will also see steady gains though public investment will ease. The ongoing financial and ...

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    Country Report

    Designer Apparel and Footwear (Ready-To-Wear) in Malaysia

    Feb 2018

    The sluggish economy in Malaysia is reducing consumer confidence, with demand for affordable entry level luxury brands in designer apparel and footwear (ready-to-wear) increasing. Brands like Calvin Klein and Alfred Dunhill posted a stronger ...

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    Country Report

    Fine Wines/Champagne and Spirits in Malaysia

    Feb 2018

    The surge in the number of fine dining restaurants in Malaysia has helped stimulate interest in fine wines/ champagne and spirits. Kuala Lumpur remains the main location for a huge number of fine dining restaurants since it is home to many ...

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    Country Report

    Luxury Eyewear in Malaysia

    Feb 2018

    Entry level luxury eyewear brands like Oakley and Ray-Ban continue to enjoy strong demand among consumers in Malaysia. Softening consumer sentiment in Malaysia did not affect demand for entry-level pricing luxury eyewear brands as such products are ...

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    Country Report

    Luxury Jewellery in Malaysia

    Feb 2018

    Spending on luxury jewellery in Malaysia was affected by the slowdown in consumer purchasing confidence during 2017. While exclusive luxury jewellery brands like Bvlgari and Cartier are targeting higher income consumers with extremely high spending ...

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    Country Report

    Luxury Leather Goods in Malaysia

    Feb 2018

    Female consumers continue to be targeted by leading luxury leather goods brands in Malaysia. New product launches by luxury leather goods brands such as Louis Vuitton, with its new Masters II collection, and Prada mainly target women’s luxury bags ...

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    Country Report

    Luxury Portable Consumer Electronics in Malaysia

    Feb 2018

    Luxury wearables remains a niche area in Malaysia. Smartwatches have been seeing growing demand in Malaysia, especially among younger technologically-savvy consumers. Tag Heuer Connected and Apple Watch Hermès are two leading luxury wearables ranges ...

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    Country Report

    Luxury Timepieces in Malaysia

    Feb 2018

    The economic slowdown, accompanied by a volatile currency exchange rate, limited sales within luxury timepieces in Malaysia in 2017. Both men’s and women’s luxury timepieces experienced slower current value growth in 2017 than in 2016 due to falling ...

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    Country Report

    Luxury Writing Instruments and Stationery in Malaysia

    Feb 2018

    Demand for luxury writing instruments and stationery remains very low in Malaysia, with the area still being a niche segment. Consumers perceive products in this area to be less worthy of spending large sums on compared to other luxury goods like ...

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    Country Report

    Luxury Goods in Malaysia

    Feb 2018

    Demand for luxury goods in Malaysia continues to vary strongly by location and income group, with a large number of products in this area being found in premium shopping locations in Kuala Lumpur, Penang and Johor. Most premium outlets are also ...

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    Country Report

    Super Premium Beauty and Personal Care in Malaysia

    Feb 2018

    Luxury fashion brands continue to penetrate super premium beauty and personal care areas in Malaysia. In 2017, highly renowned luxury brands like Burberry and Louis Vuitton launched their own super premium beauty and personal care products under ...

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