Malaysia

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Malaysia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Malaysia StatisticsConsumer Lifestyles in MalaysiaMalaysia Country BriefingsFuture Demographics: Malaysia in 2030

Filters
Industry
    Product Type
    Country Report

    Country Report

    Toys and Games in Malaysia

    Jun 2018

    In 2017 Malaysia’s toys and games industry continued to post positive growth in value sales, driven by the positive performance of both traditional toys and games and video games. In traditional toys and games, categories with a strong portfolio of ...

    US$2,100
    Add to cart View details
    Country Report

    Country Report

    Traditional Toys and Games in Malaysia

    Jun 2018

    In 2017 licensed properties continued to be a key driver of sales in key traditional toys and games categories. As purchase trends in traditional toys and games are fast-moving, and consumers are quick to move on to the next big trend, the ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Video Games in Malaysia

    Jun 2018

    Static consoles represented the fastest growing category within video games hardware in 2017, boosted by the launch of Nintendo Switch, which quickly became one of the leading static console brands in Malaysia. The Nintendo Switch launch propelled ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Beer in Malaysia

    Jun 2018

    In 2017 beer continued to see premiumisation, undeterred by the weakening of the ringgit. The demand for premium wheat beer grew as a result of rising awareness and consumers’ pursuit of quality alcoholic drinks, also encouraged by growing incomes ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Cider/Perry in Malaysia

    Jun 2018

    Cider/perry saw strong double-digit growth in 2017, mainly driven by off-trade volume sales. Leading players in cider led frequent and aggressive in-store activation campaigns to enhance their brand presence and awareness. For instance, Strongbow’s ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Alcoholic Drinks in Malaysia

    Jun 2018

    Recovering from the impact of the GST and excise tax adjustments in 2015 and 2016 respectively, alcoholic drinks registered moderate total volume growth in 2017. Despite the weak performance of the ringgit and soft consumer sentiment in 2017, demand ...

    US$2,100
    Add to cart View details
    Country Report

    Country Report

    Rtds/High-Strength Premixes in Malaysia

    Jun 2018

    Spirit-based RTDs faces strong competition from cider/perry, and saw a slowing performance compared with the review period CAGR. Both categories target similar consumers – young drinkers, and especially discerning women. Consumers now have a vast ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Spirits in Malaysia

    Jun 2018

    2017 continued to witness strong marketing activation campaigns by leading players in the whiskies category, to increase brand awareness and attract consumers. Amongst these, Macallan was in the limelight, inviting social movers and shakers to its ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Wine in Malaysia

    Jun 2018

    In 2017, wine recorded the first positive performance since 2014 in total volume terms. Although dampened by tax restructuring and slow consumer sentiment in the previous two years, sales managed to gain traction in 2017 and registered moderate ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Better For You Beverages in Malaysia

    Jun 2018

    April 2017 saw the Ministry of Health launch the Healthier Choice Logo in a bid to help consumers make informed choices when purchasing packaged food and drinks, therefore helping to combat the country’s obesity and other health issues. As the ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Better For You Packaged Food in Malaysia

    Jun 2018

    Rising obesity rates are causing concern among Malaysian consumers about their health and image. Slim celebrity ambassadors and healthy slimming recipes on social media are affecting consumers’ body confidence. Hence, to stay fit and healthy, ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Fortified/Functional Beverages in Malaysia

    Jun 2018

    FF beverages’ performance took a turn for the worse in 2017. Besides the poor consumer sentiment and the weakening of the Malaysian Ringgit, consumers were increasingly sceptical about the offerings of FF beverages, such as the content of sugar and ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Fortified/Functional Packaged Food in Malaysia

    Jun 2018

    Consumers are increasingly influenced by healthy lifestyle advertisements in social media. Online recipes use olive oil instead of palm oil in cooking and celebrity chefs such as Gordon Ramsay encourage consumers to use olive oil to prepare meals. FF...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Free From in Malaysia

    Jun 2018

    Free from dairy soy milk is increasingly demanded by consumers, especially those with lower tolerance to dairy products. Marketing strategies such as revamping packaging and active advertising increased awareness and sales of free from dairy over the...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Naturally Healthy Beverages in Malaysia

    Jun 2018

    NH beverages’ current value growth slowed down significantly during 2017 as a result of the current value decline in NH fruit/vegetable due to weak consumer sentiment. Despite this, manufacturers continued to launch new variants in NH fruit/vegetable...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Naturally Healthy Packaged Food in Malaysia

    Jun 2018

    Naturally healthy packaged food experienced stagnant growth in 2017 due to a lack of new product launches and players organising fewer marketing campaigns. However, Golden Churn Butter (Ballantyne Foods Pty Ltd) launched two new margarine and spreads...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Organic Beverages in Malaysia

    Jun 2018

    Organic beverages remained a negligible category in Malaysia in 2017, with relatively few organic beverages available in the country, and demand limited by their high prices....

    US$990
    Add to cart View details
    Country Report

    Country Report

    Organic Packaged Food in Malaysia

    Jun 2018

    Organic packaged food is mainly represented by organic baby food which experienced slower growth in 2017. There are few product education and brand awareness campaigns organised by players. Limited distribution and product variants such as Gerber ...

    US$990
    Add to cart View details
    Country Report

    Country Report

    Health and Wellness in Malaysia

    Jun 2018

    Consumers’ health consciousness continued to increase during 2017, with the government’s healthy living campaign and consumers’ increased exposure to international health trends via the internet and other media. This benefitted health and wellness in...

    US$2,100
    Add to cart View details
    Country Briefing

    Country Briefing

    Natural Resources: Malaysia

    Jun 2018

    Malaysia is a key energy producer in the Asia Pacific region, while the country is also the world’s second-largest palm oil producer. Although Malaysia plans to become a regional hub for oil and gas storage and trading, the government is also trying ...

    US$250
    Add to cart View details

    Market Research Solutions

    Our Passport market research database provides market context, competitor insight and future trends analysis to help you make clear, confident decisions.

    Learn More