Consumer demand for other dairy is set to remain stable over the forecast period, mainly dictated by the success of the chilled snacks and evaporated milk categories, and the stability of its largest product category – cream. Innovation, convenience and new product launches will compensate for the ongoing decline in the consumer base amidst the falling population.
Brand and product portfolios within other dairy will continue to diversify in the upcoming period. New evaporated milk brands are set to continue to emerge and will contribute to the category’s strong constant value growth over the forecast period.
Chilled snacks is a category in which innovation is a constant presence, with the category leaders regularly launching new products and brands to remain relevant to a consumer base comprising largely children and teenagers. Many of these new products have a short lifespan as they often respond to ephemeral trends, given the rapid change that can be seen in demand trends and preferences among children and teenagers.
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This is the aggregation of chilled and shelf stable desserts, chilled snacks, coffee whiteners, condensed/evaporated milk, cream, and fromage frais and quark.
See All of Our DefinitionsThis report originates from Passport, our Other Dairy research and analysis database.
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