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Euromonitor International publishes the world's most comprehensive market research on skin care, within the beauty and personal care industry. We provide data and analysis on everything from total market sizes and market shares to industry trends and specific sub-category level information.

As well as in-depth data and statistics on: consumer lifestyles, income and expenditure, cities, the digital consumer, economy, finance and trade, as well as commercial business dynamics and industrial supply chains.

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        Company Profile

        Unilever Group in Beauty and Personal Care

        Aug 2016

        Unilever’s strategy of increasingly focusing on higher priced premium segments and dynamic categories continued in 2016, with the acquisition of Dollar Shave Club, while expanding in larger developed markets is delivering positive results. Unilever ...

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        Country Report

        Skin Care in Egypt

        Jul 2016

        Demand for skin care products saw continued steady growth in 2015. Consumers are increasingly aware of such products, and interested in achieving healthy and youthful-looking skin. Consumer demand for facial cleansers, anti-ageing creams, lotions, ...

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        Company Profile

        Mary Kay Inc in Beauty and Personal Care

        Jul 2016

        Mary Kay Inc enjoyed spectacular growth in comparison to other direct sellers over 2010-2015. This is largely thanks to its success in China, where a stripped-down portfolio and a focus on skin care and consumer education drove growth. The brand’s ...

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        Country Report

        Skin Care in the United Kingdom

        Jul 2016

        Consumers today are savvier than in the past, as they know what they want from their skin care products. More and more consumers are aware of their skin properties, and which ingredients are contained in products. There is a global trend towards ...

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        Company Profile

        Nu Skin Enterprises Inc in Beauty and Personal Care

        Jul 2016

        Nu Skin Enterprises Inc has had a tumultuous few years. It achieved substantial sales growth in the highly coveted Chinese beauty market, only for its success to come tumbling down after investigations into its Chinese business forced a temporary ...

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        Company Profile

        Amway Corp in Beauty and Personal Care

        Jul 2016

        US-based direct seller Amway Corp now generates most of its sales in Asia Pacific, with China at the heart of its business. But, rising competition and changing consumer habits have seen it lose share in most of its global markets over 2010-2015. In ...

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        Strategy Briefing

        Dermocosmetics Encouraging a Health-Focused Transition in Skin Care

        Jul 2016

        Dermocosmetics benefit from a holistic wellness drive that is also enabling other industry segments to progress, including organic beauty, anti-pollution and neurocosmetics. As focus shifts onto prevention, dermocosmetics offer an ideal switch from ...

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        Country Report

        Skin Care in New Zealand

        Jul 2016

        After a number of introductions of oil-based skin care products towards the end of 2014, their momentum continued throughout 2015. Oils became the main trend within beauty and personal care, seen throughout a range of categories including baby care, ...

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        Company Profile

        Oriflame Cosmetics SA in Beauty and Personal Care

        Jul 2016

        Oriflame Cosmetics SA, the Swedish producer and direct seller of beauty products, has seen its sales heavily impacted by falling values in Russia, its largest single market. This has pushed the company to develop new international markets, and it has...

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        Country Report

        Skin Care in Iran

        Jul 2016

        As a result of the awareness created by key suppliers, many Iranians were looking for “professional” skin care products with specific functions in 2015. This initiated serious competition amongst key players. In addition, from the middle of review ...

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        Country Report

        Skin Care in Indonesia

        Jun 2016

        Skin care recorded slightly slower current value growth in 2015 than in 2014, although sales continue to rise rapidly. Rising consumer image consciousness is boosting demand for skin care products among consumers wanting to look their best at all ...

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        Country Report

        Skin Care in Sweden

        Jun 2016

        Skin care research advanced rapidly throughout the review period. Whilst some producers are advertising with pseudo-scientific products, others do have large investments in research activities and implement results into their products. This ...

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        Country Report

        Skin Care in Georgia

        Jun 2016

        The trend of consuming more skin care products is on the rise in Georgia. However, the uncertain economic situation in 2015 limited the growth in consumption of premium products and boosted sales of mass skin care products. The fluctuations of the ...

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        Country Report

        Skin Care in Japan

        Jun 2016

        There were two main factors benefiting sales of skin care in Japan at the end of the review period. Firstly, there was a growing tendency towards more elaborate multi-step skin care regimes, with this partly encouraged by the South Korean trend for a...

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        Country Report

        Skin Care in Brazil

        Jun 2016

        All categories within facial skin care were impacted by the changes to IPI taxes on certain cosmetic products from May 2015. Consequently, almost all the largest categories within mass facial care showed declines in volume sales as well as value ...

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        Country Report

        Skin Care in Cameroon

        Jun 2016

        Growth in skin care in 2015 was driven by intense marketing activities by players, as they competed for value share using discounted prices, advertising and wider distribution networks, leading to current value growth of 8%. The environment was ...

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        Country Report

        Skin Care in Kenya

        Jun 2016

        2015 saw numerous affordable skin care products become available in Kenya and these are being retailed through both traditional and modern retail outlets. Manufacturers remain engaged in active marketing campaigns with the aim of expanding their ...

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        Country Report

        Skin Care in the United Arab Emirates

        Jun 2016

        With a growing emphasis on being fashionable and looking well-groomed in daily life, the population of the United Arab Emirates continues to invest in skin care products. Consumers are constantly connected to social media sites through their ...

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        Country Report

        Skin Care in Poland

        Jun 2016

        Skin care maintained strong growth in 2015, with a 4% increase in current value sales to reach PLN2.8 billion. Product and packaging innovations were the main growth drivers. For consumers, it was important to use products with stronger revitalising ...

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        Country Report

        Skin Care in Australia

        Jun 2016

        The strongest-performing products in skin care in 2015 included those from smaller manufacturers, those naturally positioned and those containing active ingredients. Furthermore, premium brands outperformed mass ones, with consumers willing to ...

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