RSS print

Skin care market research

Euromonitor has the world’s most comprehensive research on the skin care category within the beauty and personal care industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the skin care market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our Skin Care market research answer questions such as:

  • What is the market size of skin care products?
  • What are the major brands in skin care?
  • In which facial care category are skin whitening benefits most pronounced?
  • How are sales of mass versus premium anti-agers evolving?

results

 

Country Report

Skin Care in the US

New product innovations drove value growth in skin care in 2013. Items such as blur creams and face oils promising to make skin look better proved popular with consumers. Blur creams are a skin care and colour cosmetics hybrid, as they contain both ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Pakistan

2013 saw international brands continue with their extensive marketing campaigns. Unilever was once again at the forefront in terms of advertisements and consumer engagement. It also invested heavily on making its products available at all retail ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in India

Driven by the commercials and new claims on the product packaging, consumers started to pay more attention to their skin care needs in 2013. In addition, many consumers started to switch from mass to masstige brands which were claimed to be better ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Argentina

Due to very hectic lifestyles, local consumers had increasingly less time to devote to personal care and demanded products with quick and effective solutions. Beiersdorf (Argentina) SA launched an innovative product, Nivea Shower Bajo la ducha, a ...

Jul 2014 | US$900 | Add to cart | View details

Company Profile

Procter & Gamble Co, The in Beauty and Personal Care

Procter & Gamble, despite being the leading beauty and personal care player, is losing ground due to not adapting to market shifts quickly enough. Going forward, its success will depend on creating new segments as it has lost ground to its key ...

Jul 2014 | US$525 | Add to cart | View details

Country Report

Skin Care in Morocco

Overall skin care enjoyed ongoing consumers’ demand in Morocco. The growing urbanisation and higher employment in urban areas led consumers to pay more attention to their personal appearance. Furthermore, the wider availability of skin care products ...

Jul 2014 | US$900 | Add to cart | View details

Company Profile

Nu Skin Enterprises Inc in Beauty and Personal Care

Nu Skin is a US-based direct seller of premium BPC products. It saw explosive growth in the Chinese market in 2012/2013. However, in early 2014 it became the subject of an investigation by Chinese authorities into its practices in the country. The ...

Jul 2014 | US$525 | Add to cart | View details

Country Report

Skin Care in Kenya

Growing interest in natural products among consumers saw manufacturers develop and enhance their products by including natural ingredients, such as shea butter, coconut oil, jojoba oil, neem and aloe vera, in their end products with an aim of tapping...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Spain

In 2013 value sales of skin care declined by 1% in current value terms. Little movement took place in the category during the year. The fact that the good economic indicators have not yet been felt by the average Spanish consumer supported the ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Denmark

The 3% current value growth recorded by skin care in 2013 was largely a result of new product innovations. There has been a trend towards increased segmentation between products focusing on natural/organic ingredients and multi-functional products in...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Slovakia

Skin care in Slovakia performed well during 2013 as product innovation led to robust positive growth. The increasing number of products available in the category led to many consumers finding it difficult to find exactly the right product for them ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Peru

Facial care continues to be the focus in skin care, holding a 67% value share of overall sales in 2013. The category benefits from the trend towards taking better care of personal appearance. As facial care has a remarkable impact on obtaining a ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Cameroon

The skin care category was very active in 2013, especially in terms of marketing and advertising activities, leading to growth of 11%. This was encouraged by a wide range of mainly mass brands present in the category, to satisfy the demands of a ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Bosnia-Herzegovina

Although skin care continued to decline during 2013 by 1% in current value terms, the category performed better compared to the average decline of the review period of 4%. Sales value continued to be affected by consumers’ weak financial state and ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Slovenia

Despite the traditionally high number of new products launched in the category, skin care suffered from the recessionary environment in Slovenia in 2013. However, as demand for natural ingredients continued to grow, many new natural lines of products...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Guatemala

In 2013, skin care recorded 8% current value growth to reach GTQ466 million. General purpose body care still accounted for the largest proportion (36% value share) of sales in 2013. Consumers favour fragrance, good hydration but also price when ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Germany

The increasingly fast-paced and hectic lifestyles many German consumers lead nowadays bear a lot of challenges, especially in terms of scheduling their everyday-lives for them, also leaving signs of stress and exhaustion on many of their faces. ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Algeria

Skin care recorded value growth of 14% in 2013, reflecting the fact that in Algeria, 50% of the population is young (below the age of 30 years old) and becoming more aware of skin conditions and the impact that fluctuations in the weather can have on...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Croatia

2013 witnessed a flood of new launches claiming to have natural and organic features. It is very important for a skin care product to be able to claim to be additive-free, paraben-free or not tested on animals. Croatian consumers, previously ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Bulgaria

Both international and local companies aimed to reduce the chemical content of their products and avoid usage of parabens. The huge European scandal over the perils of parabens in cosmetics echoed in Bulgaria and round tables gathered representatives...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in South Korea

Brands’ performance was different depending on channel in 2013. Generally, premium channels such as department stores and direct selling recorded weak performance; on the other hand, beauty specialist retailers and internet retailing increased at a ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Costa Rica

Manufacturers of mass skin care products continued to adopt the main skin care trends and re-position their brands by adding value and re-inventing their formulations using natural ingredients. In 2013, consumers found an increasing availability of ...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Venezuela

Current value growth of skin care was strong at 49% in 2013 but growth was a result of large price increases. Since price controls do not include skin care many firms compensate for losses sustained in regulated categories with larger price movements...

Jul 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Singapore

2013 saw the openings of several new shopping centres in city centre and heartland areas. This saw the entrance of more beauty specialist retailers and department stores. In addition, more skin care brands have set up stand-alone outlets in ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Dominican Republic

Economic conditions slowed momentum in skin care in 2013. A 1% increase in value sales at constant 2013 prices was slower than the 2012 performance. Mass firming/anti-cellulite body care, acne treatments and facial moisturisers registered significant...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Egypt

Consumers sought to find products that were subjected to price promotions and limited their search to products that provided the minimum value added benefits in order to economise. Many women consider skin care regimes as everyday essentials; ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Poland

While the economic downturn continued to have an impact on the industry, consumers continued to spend on skin care. A newly purchased anti-ager, facial moisturiser or face mask is often treated as a recompense for other more expensive forgone ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Hungary

Skin care continued to recover from crisis in 2013. Although some categories, e.g. body care, still suffered from volume sales declines, most others recorded increasing volume sales indicating that skin care could benefit from rising household ...

Jun 2014 | US$900 | Add to cart | View details

Company Profile

Yves Rocher SA in Beauty and Personal Care

Yves Rocher SA, a France-based producer and retailer of beauty and personal care products, is emerging solidly from a difficult period following its over-exposure to poor market conditions in the Eurozone. Acquisition of the Turkish brand Flormar in ...

Jun 2014 | US$525 | Add to cart | View details

Company Profile

Shiseido Co Ltd in Beauty and Personal Care

While retaining its top 10 place, Shiseido’s sluggish performance was due to ongoing economic issues in Japan, boycotting of Japanese products in China and currency fluctuations. The new CEO Masahiko Uotani takes over after the sale of Carita and ...

Jun 2014 | US$525 | Add to cart | View details

Country Report

Skin Care in Lithuania

During 2013, there was a movement noted towards more sophisticated skin care products in Lithuania. Improving economic conditions encouraged more Lithuanian people to spend more on higher quality skin care products. In addition, the increasing levels...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Latvia

Skin care had a healthy performance in 2013 due to further strengthening of consumer purchasing power. An increase in disposable income was clearly mirrored in consumption patterns emerging in 2012 and 2013. Higher spending was observed on different ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Georgia

Skin care greatly benefited from a rise in economic confidence at the end of the review period. The first half of the review period saw value sales decline at constant 2013 prices, as consumers sought out the cheapest options and cut back on their ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Mexico

[Q: PA – for the heading here, I’d go with: Royal Jelly. If this image is going to be a problem to add here (we don’t usually have photos in the Trends section) then OK to just delete it]

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Australia

Skin care products with several benefits are driving demand in skin care as consumers seek out functional, affordable products that save both time and money. The desire for multifunctional products is resulting in the cannibalisation of both skin ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in South Africa

Skin care continued to perform well in 2013, reflecting value growth of 10%. Leading mass players continued to innovate within the category, launching new products over the review period; the demand for value-for-money and value-added products drove ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Ecuador

Despite the fact that money is still an important purchase decision factor, Ecuadorians are spending more to take care of their appearance. They are quite concerned about taking proper care of their skin, as the country’s extreme climate segmentation...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Bolivia

Skin care in Bolivia continues to benefit from consumer interest in moisturising and added benefits. In addition, Bolivians have higher disposable income that they use to purchase skin care products. The majority considers it essential to have at ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Estonia

Skin care continued to see healthy growth in 2013. Improvements in living standards, changing climatic conditions and greater demand for beautiful skin encouraged Estonians to increase their spending on skin care products. Besides, as demand for ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Israel

Due to rising awareness of the importance of maintaining a comprehensive skin care routine, many Israeli consumers are beginning to care more about which skin care brand they use. As a result, premium skin brands are becoming more popular in skin ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Italy

Skin care in Italy is a highly competitive category in which developments are generally driven by the development of new concepts and ongoing technological innovation. In line with the consistent ageing of the Italian population, the major trend in ...

Jun 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Austria

Although skin care signifies indulgence to many Austrian women, this has not has proved no impediment to the category becoming a vital component in the beauty routines of many Austrian women, especially those with the ambition of having beautiful ...

May 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in Turkey

In 2013 value growth in skin care was stimulated by an increasing number of new product developments, such as Nivea Cellular Anti-Age Facial Day Care, within anti-agers, launched by Nivea Beiersdorf Turkey Kozmetik at the end of the review period. ...

May 2014 | US$900 | Add to cart | View details

Country Report

Skin Care in China

Active new launches in skin care are one of the important factors that fuelled value growth in 2013. Manufacturers managed to address consumers’ desire for younger and more beautiful skin with the incorporation of high-tech ingredients or plant ...

May 2014 | US$900 | Add to cart | View details

Company Profile

Chanel SA in Beauty and Personal Care

Chanel SA’s eponymous brand is one of the best known luxury brands in the world. Over half of Chanel’s sales come from its beauty business, which includes classic fragrances like Chanel N°5. While Chanel leads the premium fragrances rankings globally...

May 2014 | US$525 | Add to cart | View details

Country Report

Skin Care in Greece

Skin care remains the biggest single market within beauty and personal care in Greece. Faced with a plethora of choices, Greek consumers have come to look for products with specific features that fit their needs. At the same time, the on-going ...

Apr 2014 | US$900 | Add to cart | View details

Passport

Passport Skin Care Americas

All current Skin Care category data and analysis for 15 North and Latin American countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2014 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Asia Pacific and Australasia

All current Skin Care category data and analysis for 18 Asia Pacific and Australasia countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and ...

Mar 2014 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Eastern Europe

All current Skin Care category data and analysis for 18 Western European countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2014 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Middle East and Africa

All current Skin Care category data and analysis for 12 Middle East and African countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2014 | US$9,500 | Add to cart | View details
Page 

Recently Viewed Items more ›

    Custom research projects

    Passport: Market Intelligence Systems

    Passport: Skin Care is the leading online market intelligence system for strategic, corporate and marketing planning.

    Passport Skin Care Americas
    Passport Skin Care Asia Pacific and Australasia
    Passport Skin Care Eastern Europe
    Passport Skin Care Middle East and Africa
    Passport Skin Care Western Europe

    A regional subscription offers intuitive navigation to millions of statistics and reports, helping you make clear, confident decisions.

    Books more ›

    Statistical Reference Handbook