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Skin care market research

Euromonitor has the world’s most comprehensive research on the skin care category within the beauty and personal care industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the skin care market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our Skin Care market research answer questions such as:

  • What is the market size of skin care products?
  • What are the major brands in skin care?
  • In which facial care category are skin whitening benefits most pronounced?
  • How are sales of mass versus premium anti-agers evolving?

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Country Report

Skin Care in Bolivia

Bolivians continued to look for additional benefits in their skin care products in 2014. Moisturising properties are no longer enough for consumers and skin care products must now also offer sun protection or other benefits. Products that offer ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Georgia

Facial care was the key category in 2014, accounting for 63% of skin care value sales that reached GEL22 million. The high variety of products stimulates purchases of more than one product; one who buys day care products is likely to buy products for...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Macedonia

Skin care achieved 2% current value growth in 2014, reaching sales of MKD813 million. This growth was indicative of stagnant population numbers and because consumers were trading down and reducing their spending on skin care products due to limited ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Bosnia-Herzegovina

Relative to the review period’s current value CAGR of -2%, stagnation in 2014 indicates things may be looking up for skin care in Bosnia-Herzegovina. The economy did not make any significant recovery during 2014, but body care in particular managed ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Canada

Skin care reached sales of C$1.8 billion in 2014, following a 4% increase from 2013. With the economic climate showing some progress, consumer confidence started improving. The Canadian skin care market saw healthy growth over the review period. ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Denmark

An emerging trend across beauty and personal care, not least in skin care, is the growth in use of oils in product launches. This trend however necessitates the need to educate consumers in the benefits of oil usage as many consumers have negative ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Croatia

The hype about anti-agers seems to be over; their fast growth has now turned into a decline in current value terms. It, however, does not mean that volume sales of anti-agers are declining as well: The number of new launches shows that there is ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Estonia

Skin care saw growth in 2014 as consumers in Estonia were becoming more confident in economic terms and started to purchase more expensive and premium brands. Estonians’ awareness about different skin care products and ingredients increased. This led...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Uruguay

Facial care remained the largest and most dynamic skin care category in Uruguay during 2014, accounting for 65% of total skin care retail value sales and increasing in current value by 10%. Anti-agers continued to account for the highest proportion ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Iran

Thanks to the widespread advertising of skin care brands on national and satellite television and in printed media such as newspapers and magazines, Iranians became more eager to purchase these products in 2014. Many domestic and international ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Latvia

The growing popularity of multifunctional oils was one of the main trends observed in skin care in Latvia in 2014. Buyers particularly appreciated the dry oils, which are absorbed almost immediately and do not make skin greasy. Moreover, oils and ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Tunisia

The main trend in 2014 was the increasing demand for skin care products with several benefits. Consumers sought functional and affordable products in order to save time and money. Manufacturers focused on products including different benefits, such ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Lithuania

Skin cares performed strongly in 2014, uninhibited by the large starting base. A combination of factors were at play. Economic improvement was crucial to sales growth, as were innovative new launches by companies and increasing supply of (and demand ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Israel

As consumers became more aware of health and wellness in recent years, this trend also slowly shifted to skin care. In 2014 consumers began to look for more natural products, and therefore companies tried to meet this need. For example, in 2014 ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Norway

With solid growth recorded in skin care in Norway over the review period, manufacturers faced stiff competition in gaining market share in what was an increasingly lucrative market. This resulted in a range of product innovations within leading ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in the United Arab Emirates

The United Arab Emirates is experiencing an economic boom, which led to strong demand for expatriate workers from all over the world. This, coupled with rising disposable incomes amongst the existing residents of the country, led to healthy growth in...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Turkey

In 2014, skin care was one of the most dynamic categories within beauty and personal care, growing by 16% in current value terms, slightly higher than the CAGR of 14% achieved over the review period. Growth in 2014 was primarily stimulated by a high ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in China

Young consumers, born in the 1980s and 1990s, with their rising consumption power, are more willing to spend money on facial care at an earlier age, compared to the post 1970s generations, who may have higher disposable incomes. Skin care, such as ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Colombia

After the boom of BB (“blemish balm”) multifunctional creams, consumer interest is increasing for CC (“colour correction”) creams, which have been considered a non-disruptive evolution of BB creams. Manufacturers like Belcorp claim they offer a ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Russia

The economic and political situation in the country in 2014 affected consumer preferences regarding skin care products, as well as their purchasing decisions. On the one hand, due to growing inflation, consumers’ purchasing powers declined and they ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Saudi Arabia

There was continued growing interest in following a daily skin care regime amongst Saudis at the end of the review period. This trend was encouraged by rising disposable incomes, but also by a growing focus on grooming amongst both men and women, and...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Greece

Skin care remains the biggest single category within beauty and personal care in Greece. Faced with a plethora of choices, Greek consumers have come to look for products with specific features that fit their needs. At the same time, amidst the ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Austria

Many Austrian women strive to maintain and enhance the natural suppleness of their skin. Therefore, having a good looking complexion is considered important for a great number of Austrian consumers. Moreover, many Austrian women use skin care ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Ireland

Skin care experienced another positive year in 2014, with value sales growing by 2% in current terms to €125 million. The category continued to remain resilient to the economic downturn as consumers saw skin care as an essential part of their beauty ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Finland

While value sales in skin care were sluggish in times of economic instability in the country, several trends took place to shape the landscape in Finland. Many more products entered with natural ingredients, such as fashionable plant-based oil ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Venezuela

Like the majority of other beauty and personal care categories in Venezuela, skin care continued to suffer from weak levels of innovation and a lack of new product launches during 2014. The companies present in the category faced major difficulties ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Sweden

Skin care is mature, dominated by mass positioned brands and competition is intense. As a result current value growth was rather modest in 2014. The small growth was mainly due to growing sales of premium products. However, in addition to increasing ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in Ukraine

Whilst the economic downturn had an impact on the industry, consumers have continued to spend on skin care. A newly purchased anti-ager, facial moisturiser or face mask is often treated as a recompense for other more expensive forgone pleasures. Oils...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Skin Care in the US

As sales of premium skin care slowed down in 2014, the total US skin care category grew by a lower rate in 2014 than in 2013. After growing by 10% in 2012 and by 8% in 2013, the premium skin care category grew by a lower 4% in 2014. Consumer demand ...

May 2015 | US$1,000 | Add to cart | View details

Global Briefing

Blurring Lines in Beauty: Current and Future Implications

The process of developing white spaces to drive growth in the beauty industry increasingly involves incorporating claims from other categories. This appears to be blurring the lines between the segments in which these products are positioned. The ...

Mar 2015 | US$1,325 | Add to cart | View details

Passport

Passport Skin Care Americas

All current Skin Care category data and analysis for 15 North and Latin American countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2015 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Asia Pacific and Australasia

All current Skin Care category data and analysis for 18 Asia Pacific and Australasia countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and ...

Mar 2015 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Eastern Europe

All current Skin Care category data and analysis for 18 Western European countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2015 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Middle East and Africa

All current Skin Care category data and analysis for 12 Middle East and African countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2015 | US$9,500 | Add to cart | View details

Passport

Passport Skin Care Western Europe

All current Skin Care category data and analysis for 17 Western European countries. Includes access to advanced data modelling tools, specialized research teams, competitor insight, plus trends, historic and forecast data, reports and more

Mar 2015 | US$12,500 | Add to cart | View details

Passport

Passport Skin Care Global

All of our data and analysis for Skin Care in 80 countries. Includes historic and forecast data from 1997-2016, advanced modelling tools, global and regional analysis, company profiles, strategic briefings, articles, datagraphics, videos and ...

Mar 2015 | US$50,000 | Add to cart | View details

Global Briefing

Digital Strategies Serve All Aspects of Operations in Global Beauty

Beauty companies have a growing focus and rising investments into developing their digital strategies and online presence. The objective of these strategies does not only include online sales but also to build strong brand image, raise brand ...

Mar 2015 | US$1,325 | Add to cart | View details

Global Briefing

Staple Personal Care: Upholding Demand Through Reinvention

The basic nature of staple toiletries is set to shift, as more consumers develop a penchant for novelties that support their personal image and wellbeing. While developing markets hold the strongest prospects in standard staples, even here, these ...

Mar 2015 | US$1,325 | Add to cart | View details

Country Report

Skin Care in Kazakhstan

Development trends were rather mixed in skin care in 2013. While some skin care types showed maturity and, as a result, increasing price competition, others attained a higher level of consumer attention and expanded in terms of product variety and ...

Feb 2015 | US$1,000 | Add to cart | View details

Global Briefing

Assessing Key Prospects for Fashion Brands in the Beauty Space

Beauty’s relative resilience to economic instability and its more affordable nature continues to attract fashion players that wish to tap into rising disposable incomes in emerging markets and maintain growth in the developed world, where consumers ...

Feb 2015 | US$1,325 | Add to cart | View details

Global Briefing

Beauty and Personal Care Packaging in Asia Pacific: Examining the Opportunities

Growth from India, China and Indonesia drives Asia Pacific to lead packaging demand in the global beauty and personal care industry. Manufacturers launch in innovative pack formats, sizes and functionality with leading pack types of squeezable ...

Feb 2015 | US$1,325 | Add to cart | View details

Global Briefing

Global Trends in Beauty and Personal Care Surfactants

Surfactants are an important ingredient in many beauty and personal care products, and to this end have maintained steady growth worldwide. However, the market in Western regions is very weak and in developing regions demand is dampened. There is ...

Jan 2015 | US$1,325 | Add to cart | View details

Country Report

Skin Care in Azerbaijan

At the end of the review period the main trends in skin care included the increasing popularity of chained supermarkets/hypermarkets and desire to select good-quality products at affordable prices. The former trend was driven by retailers offering ...

Jan 2015 | US$1,000 | Add to cart | View details

Company Profile

Johnson & Johnson Inc in Beauty and Personal Care

Johnson & Johnson defines itself as a health-focused company, and this strongly informs its beauty and personal care offer. The company benefits from a broad geographic spread, and has developed a strong base for development in key growth categories ...

Dec 2014 | US$575 | Add to cart | View details

Global Briefing

Unlocking Diverse Opportunities in Beauty in Asia Pacific

The Asia Pacific region encompasses countries with diverse economies. While China remains a global growth engine, Japan’s beauty market continues to contract. However, opportunity areas are clearly showing demand for product customisation, mass ...

Dec 2014 | US$1,325 | Add to cart | View details

Global Briefing

Global Fragrances: Maintaining Momentum in an Uncertain Market

The average 3% CAGR forecast for fragrances over 2013-2018 is shaped by two distinct trends. Firstly is the move beyond traditional perfumery, stretching into alternative product forms to remedy spending cuts and tap into aspiring consumers in ...

Dec 2014 | US$1,325 | Add to cart | View details

Company Profile

Henkel AG & Co KGaA in Beauty and Personal Care

While Henkel recorded %4 growth in beauty in 2013, the company is faced with two major challenges. Firstly, it has a narrow beauty focus with hair care generating almost 60% of its total beauty sales and, secondly, the company’s regional balance is ...

Dec 2014 | US$575 | Add to cart | View details

Company Profile

LVMH Moët Hennessy Louis Vuitton SA in Beauty and Personal Care

LVMH is the world’s largest luxury goods company. Despite beauty being one of its smallest divisions, it has increased its investment in the category, and it aspires to become a top 10 beauty player globally. While its revenues derive primarily from ...

Nov 2014 | US$575 | Add to cart | View details

Company Profile

Coty Inc in Beauty and Personal Care

Coty is undergoing significant changes. Originally relying on fragrances to generate most of its revenue, the company is now seeking to diversify its portfolio in terms of both category and region. It has embarked on a number of acquisitions in 2012 ...

Nov 2014 | US$575 | Add to cart | View details

Country Report

Skin Care in Uzbekistan

In 2013, direct selling channel ceased to exist after all direct selling companies failed to fulfil new requirements set by the government in terms of transparent sales and requirements for taxes and retailer certification. As it was dependent on ...

Nov 2014 | US$1,000 | Add to cart | View details
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    Passport Skin Care Americas
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    Passport Skin Care Eastern Europe
    Passport Skin Care Middle East and Africa
    Passport Skin Care Western Europe

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