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Market research for skin care

Euromonitor International has the world's most comprehensive research on skin care within the beauty and personal care.

We monitor and analyse the skin care category trends, within the global beauty and personal care market; from in-depth total market size and share data and analysis , to specific category level information. Our products are a resource for your entire organisation, helping you with planning, strategic development, marketing, mergers and acquisitions and brand management.

Categories in beauty and personal care include:

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    Country Report

    Skin Care in Algeria

    Skin care in Algeria has been experiencing positive growth, of 8% in value terms in 2014. This high growth rate was even one percentage point higher than the CAGR recorded over the review period.

    Aug 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Belarus

    Naturalness is the most important factor in consumers’ purchasing decisions in beauty and personal care. Buying skin care, Belarusians pay particular attention to a product’s contents and ingredients. This is why products with natural components, ...

    Aug 2015 | US$990 | Add to cart | View details

    Company Profile

    Unilever Group in Beauty and Personal Care

    Unilever’s strategy of increasingly reaching towards higher-priced premium segments while expanding in larger developed markets is delivering positive results. Under its ongoing premiumisation strategy, Unilever is intensifying activities to ...

    Aug 2015 | US$570 | Add to cart | View details

    Company Profile

    Estée Lauder Cos Inc in Beauty and Personal Care

    Estée Lauder made multiple purchases across a range of categories to benefit from diverse trends: exclusive fragrances, oil-based formats and the increasing use of face masks. Since October 2014, Estée Lauder has purchased Le Labo, Rodin Olio Lusso, ...

    Aug 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in the Philippines

    Skin care increased in current value by 4% in 2014, a superior performance to the 3% current value growth recorded in 2013. This is due to improvements in value growth in both body care and facial care. The continuous innovation undertaken by the ...

    Aug 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Thailand

    Skin care registered a slightly slower current value growth in 2014 than in 2013, though remaining on a satisfactory pace. Manufacturers’ continued push in marketing campaigns coupled with consumers’ exposure to international beauty trends boosted ...

    Aug 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Taiwan

    Growth in skin care sales slow down slightly in 2014 but overall remained healthy. Growth was driven by younger consumers starting their beauty routine earlier. Manufacturers have been keen to target this group, and there is also increasing peer and ...

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    Country Report

    Skin Care in Hong Kong, China

    Skin care recorded strong value growth in 2014, increasing by 6% in current terms. Consumers in Hong Kong generally place strong emphasis on the appearance of the skin and they are often prepared to invest serious time and money into maintaining ...

    Aug 2015 | US$990 | Add to cart | View details

    Company Profile

    Chanel SA in Beauty and Personal Care

    Chanel SA, with its eponymous brand, is one of the most well-known luxury brands in the world. Over half of its sales come from its beauty business which includes classic fragrances such as Chanel No5. While Chanel rules the premium fragrances ...

    Aug 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in Slovenia

    Skin care suffered from the adverse economic environment, which lasted in Slovenia for several years. Consumers’ frugality increased and thus they were more reluctant to buy non-essential items and typically waited for some discounts and promotions. ...

    Aug 2015 | US$990 | Add to cart | View details

    Company Profile

    Procter & Gamble Co, The in Beauty and Personal Care

    Following its divestment of beauty brands, Procter & Gamble will be losing its spot as the number one beauty and personal care player, but a streamlined portfolio is expected to yield positive results for the company.

    Aug 2015 | US$570 | Add to cart | View details

    Company Profile

    L‘Oréal Groupe in Beauty and Personal Care

    L'Oréal is soon to become the leader in the beauty and personal care industry. In 2014, however, the company came under some pressure in the mass segment. It is reinforcing its position through strategic acquisitions and a stronger digital drive: the...

    Aug 2015 | US$570 | Add to cart | View details

    Company Profile

    Puig SL in Beauty and Personal Care

    Puig SL is seeking to expand its geographic footprint to reduce its reliance on the flagging Western European market, but also to exploit rising spending power in frontier markets. As it continues to fortify its premium positioning, specifically in ...

    Aug 2015 | US$570 | Add to cart | View details

    Company Profile

    Henkel AG & Co KGaA in Beauty and Personal Care (world)

    While Henkel recorded good year-on-year growth in beauty and personal care in 2014, the company is faced with two major challenges. Firstly, the company has a narrow beauty focus with hair care generating most of its total beauty and personal care ...

    Aug 2015 | US$570 | Add to cart | View details

    Company Profile

    GlaxosmithKline Plc in Beauty and Personal Care

    GSK has made solid gains in oral care over 2009-2014. Sensodyne, through its advanced dentist-inspired results and wide global coverage, pushed growth ahead, making it a power brand in the field. Conversely, its staple brand Aquafresh saw slower ...

    Aug 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in Brazil

    Skin care recorded current value growth of 8% in 2014, reaching BRL10.2 billion. This moderate growth was slightly higher compared with the previous year. However, this value growth was in part due to the rise in the average unit price of skin care ...

    Aug 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Bulgaria

    Rising consumer concerns about cosmetic ingredients and their effects shaped the dynamics of skin care in 2014. Consumers focused on milder and safer products. This led to increasing interest in premium brands and, at the same time, due to the ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Switzerland

    Skin care players continue to strive to drive growth through developing a presence in specific niches based on age, gender and ethnicity. They seek to offer more customised benefits to a diverse consumer base, an objective that has led to a stronger ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Belgium

    With more and more external aggressive factors, the skin can get dehydrated and sensitive. Therefore, manufacturers again emphasised skin moisturisation in 2014. Even in the most basic cleaning category, bath and shower, skin care is becoming ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in France

    One of the main stories in skincare during 2014 was the growing availability and penetration of multifunctional products. Consumers have been receptive to these innovations, as evidenced by the success of Nivea Lait Sous la Douche by Beiersdorf ...

    Jul 2015 | US$990 | Add to cart | View details

    Company Profile

    Natura Cosméticos SA in Beauty and Personal Care

    Natura Cosméticos SA has built global share in the BPC market due to its success in Brazil; this underlines the importance of direct selling in the company’s domestic market. However, it has started to lose share to store-based retailers in Brazil ...

    Jul 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in India

    Facial care continued to be the biggest contributor to sales in skin care in 2014, with 90% of all skin care sales being generated by facial care. Facial care contains the highest number of brands and products in the country, and these products are ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in the Czech Republic

    Czech consumers showed a strong interest in highly effective skin care products and focused more on skin care products made from natural ingredients such as floral and herbal extracts in 2014. More Czech women started to seek out and use the specific...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Singapore

    Skin care registered slightly slower current value sales growth in 2014 compared to 2013, in view of the already high penetration achieved by some categories. Consumers were also increasingly exposed to international beauty and grooming trends via ...

    Jul 2015 | US$990 | Add to cart | View details

    Company Profile

    Amway Corp in Beauty and Personal Care

    Amway Corp, the largest direct seller in the world, is increasingly focusing on consumer health. Nevertheless, within BPC, it is investing in new production sites to supply emerging markets in Asia Pacific. Globally, 64% of its 2014 BPC sales were ...

    Jul 2015 | US$570 | Add to cart | View details

    Company Profile

    Coty Inc in Beauty and Personal Care

    Coty is undergoing significant change. Originally relying on fragrances to generate most of its revenue, the company is now seeking to diversify its portfolio in terms of both category and region. In June 2015, Coty announced that its US$12 billion ...

    Jul 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in Peru

    In 2014 skin care grew by 5% in retail value sales, to reach PEN810 million. Anti-agers, anti-cellulite and firming creams were the most important products in skin care among Peruvian women, and as such these categories continued growing rapidly, ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Hungary

    Skin care continued to benefit from strengthening demand due to the improving economic conditions in 2014. As consumer habits are developing, and being well-groomed is becoming increasingly important for Hungarians, more and more people, especially ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Poland

    Growing disposable incomes enabled increasing numbers of customers to observe better self-care, which stimulated increasing interest and demand for more sophisticated skin care. Moreover, constantly expanding product ranges with heavy marketing ...

    Jul 2015 | US$990 | Add to cart | View details

    Company Profile

    Yves Rocher Sa in Beauty and Personal Care

    Yves Rocher, a France-based producer and retailer of beauty and personal care products, posted 4% growth in 2014. Its performance was constrained by heavy reliance on Western Europe and particularly on France. The acquisition of the Turkish brand ...

    Jul 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in Spain

    Skin care in Spain recorded a marginal current value decline in 2014, with sales falling to €1.3 billion. Even the general fall recorded in the average unit price of in almost all skin care categories in 2014 was not enough to sustain volume sales. ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in the Netherlands

    Sales of skin care continued to be affected by declining unit prices in 2014, which put significant strain on overall turnover. Skin care in the Netherlands is a highly mature category, and sales have lingered at near saturation levels and been ...

    Jul 2015 | US$990 | Add to cart | View details

    Company Profile

    Revlon Inc in Beauty and Personal Care

    Despite Revlon’s high profile label and multinational presence, the brand remains heavily reliant on the mature US market, limiting its growth potential. Moreover, a slow innovation pipeline has side-lined its eye and facial make-up business, ...

    Jul 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in Pakistan

    A movement, solely sponsored by Unilever Pakistan Ltd, called Pakistan’s Top 100 Miracle Workers, was launched in 2014 to celebrate 100 accomplished women across Pakistan. The core aim of the movement is to educate female consumers about the demands ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Japan

    Following the positive performance recorded in 2013, skin care in Japan continued to grow in 2014, posting a current value increase of 3% to reach sales of ¥1,633 billion. VAT was raised from 5% to 8% in April 2014, which led to changes in consumers’...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Nigeria

    The skin care category is quite active, with a wide range of brands, mainly mass, present to satisfy the demands of a growing population, which is also seeing a growing middle-class. Many mass brands now claim to have added benefits, such as skin ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Germany

    The trend for in-shower body lotions, pioneered by Beiersdorf’s Nivea brand in 2013, remained influential in 2014, with more brands launching similar in-shower products, such as Eucerin as well as private label lines, for example dm’s Balea ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Romania

    During 2014, Romanian consumers became more educated in their attempts to make the best acquisition choices within their available budgets. The growing understanding of the importance of using healthier beauty and personal care products with natural ...

    Jul 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Kenya

    In addition to the growing interest in natural products among Kenyan consumers, which saw manufacturers develop and enhance their products by including natural ingredients such as shea butter, coconut oil, olive oil, jojoba, neem and aloe vera ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Portugal

    Skin care in Portugal is a highly competitive category in which developments are generally driven by the development of new concepts and ongoing technological innovation. In line with the constant ageing of the Portuguese population, the major trend ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in South Korea

    Unit price showed a moderate growth across most of the category except for products where mass brands showed a strong presence. For instance, the unit price of anti-agers declined by 5% in 2014 due to the high popularity of mass brands.

    Jun 2015 | US$990 | Add to cart | View details

    Global Briefing

    Health-based Beauty Resetting Industry Standards

    The beauty-health alignment is progressing, with the proliferation of multifunctional and cross-industry inspired innovation, reaffirming the space for products like dermocosmetics and nutricosmetics. In parallel, industry players are exploring new ...

    Jun 2015 | US$1,325 | Add to cart | View details

    Country Report

    Skin Care in Morocco

    Skin care benefited from ongoing consumer demand in 2014. Thus, value sales of skin care increased by 9% in 2014. Growing consumer preoccupation with a healthy skin and presentable appearance boosted value sales. Furthermore, the wide regional ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Serbia

    There were many new launches within Serbian skin care in 2014, but almost all of them came from Beiersdorf. The producer lost its leading position to L’Oréal back in 2013 and made a concerted effort to regain it.

    Jun 2015 | US$990 | Add to cart | View details

    Company Profile

    Kao Corp in Beauty and Personal Care

    Kao faces challenging prospects on account of being overly reliant on its home market, Japan, which has limited growth prospects. It is necessary for the company to pursue global expansion more actively, while continuing to focus on Japan; however, ...

    Jun 2015 | US$570 | Add to cart | View details

    Country Report

    Skin Care in Slovakia

    Skin care remained in positive value sales growth in 2014, as a 1% increase was seen. Product and packaging innovations were the main factors that fuelled the growth of the category. For consumers it was important to use products with stronger ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Australia

    Cosmeceutical skin care brands are gaining popularity in Australia, as consumers seek innovative and effective products that contain active ingredients. Cosmeceuticals combine cosmetic and pharmaceutical ingredients and their popularity comes as ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Argentina

    Skin care grew by 31% in terms of current value sales in 2014. The global trend is an increasing awareness about skin care. Sun protection, anti-age treatments, anti-cellulite treatments etc are more important among the Argentinian population than ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Dominican Republic

    Dominicans are quite concerned about taking proper care of their skin despite the fact that money is still an important factor influencing purchasing decisions. The wider availability of skin care products in modern and traditional channels enables ...

    Jun 2015 | US$990 | Add to cart | View details

    Country Report

    Skin Care in Guatemala

    Skin care in Guatemala has a limited consumer base of middle-to-upper-income consumers, since people living in poverty do not use these products since they cannot afford them. However, mass brands such as Avon, Nivea and L’Oréal registered stronger ...

    Jun 2015 | US$990 | Add to cart | View details
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