United Arab Emirates

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the United Arab Emirates. Includes comprehensive data and analysis, tables, charts, with five-year forecasts.

United Arab Emirates StatisticsConsumer Lifestyles in the United Arab EmiratesUnited Arab Emirates Country BriefingsFuture Demographics: United Arab Emirates in 2030

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    Better For You Beverages in the United Arab Emirates

    May 2018

    The young population in the United Arab Emirates remains a significant driver of sales growth in BFY beverages and overall health and wellness due to the influx of expatriates into the country, most of whom prefer the dual proposition of leisure and ...

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    Better For You Packaged Food in the United Arab Emirates

    May 2018

    The obesity rate in the United Arab Emirates reached 35% of the total population in 2017. Moreover, according to the International Diabetes Federation, almost 20% of people aged 20-79 years in the country have Type 2 diabetes. Both public and private...

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    Fortified/Functional Beverages in the United Arab Emirates

    May 2018

    The rising interest in maintaining a healthy weight and leading a healthier lifestyle supported the value growth of all products that contain less sugar and carbohydrates, especially those that are organic and/or fortified with vitamins and minerals....

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    Fortified/Functional Packaged Food in the United Arab Emirates

    May 2018

    As part of its UAE Vision 2021 project, the government of the United Arab Emirates is committed to achieving a world-class healthcare system and reducing the incidence of cancer, diabetes and cardiovascular diseases among the population. To meet ...

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    Free From in the United Arab Emirates

    May 2018

    Free from packaged food remained a niche category in the United Arab Emirates in 2017, mainly attracting consumers with specific food allergies. However, the category continued to gain popularity among consumers who do not have food allergies, but ...

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    Naturally Healthy Beverages in the United Arab Emirates

    May 2018

    Urbanisation meant better employment prospects for people in the United Arab Emirates, resulting in higher disposable incomes and a constantly increasing number of affluent young individuals in the country. The urban population prefer health and ...

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    Naturally Healthy Packaged Food in the United Arab Emirates

    May 2018

    In 2017 NH packaged food continued to benefit from the fact that a number of product types in the category have long been part of the daily diets of many consumers in the United Arab Emirates. For example, laban (NH sour milk products) is a ...

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    Organic Beverages in the United Arab Emirates

    May 2018

    Early adopters within health and wellness beverages are predominantly millennials as the younger population do not mind paying premium prices for natural and organic products. The country’s leading chained grocery retailers increased the amount of ...

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    Organic Packaged Food in the United Arab Emirates

    May 2018

    The United Arab Emirates has a very large expatriate population. People of all nationalities interact with each other every day, sharing traditional foods and dietary trends from their respective home countries. This has historically played a key ...

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    Health and Wellness in the United Arab Emirates

    May 2018

    Health and wellness as a proposition is still growing within the region, with manufacturers and the government facilitating progress by implementing technological frameworks. The government promoted the need to educate consumers about healthier ...

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    Baby and Child-Specific Products in the United Arab Emirates

    May 2018

    Consumers in the United Arab Emirates continued to purchase baby and child-specific products that maintained the long-term health of babies, as awareness increased through interest in health and wellness as well through visits to paediatricians and ...

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    Bath and Shower in the United Arab Emirates

    May 2018

    Although bath and shower recorded a slowdown in current value growth in 2017 owing to reduced consumer confidence, consumers benefited from special offers on value-driven products. These offers were available throughout the year, and quite often in ...

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    Colour Cosmetics in the United Arab Emirates

    May 2018

    The surge of video tutorials from bloggers and owners of brands such as Huda Beauty has put a lot of focus on new lip make-up formats, such as liquid matte lipstick and lip strobes. With regard to facial make-up, tutorials emphasising contouring and ...

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    Deodorants in the United Arab Emirates

    May 2018

    Well-educated and working-class consumers have started shifting from mainstream brands to organic or natural-based deodorants available through pharmacies. Although such sales were still very low in 2017, this was a new and developing trend in the ...

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    Depilatories in the United Arab Emirates

    May 2018

    Competition to depilatories remained fierce in 2017, especially as salons offered promotional packages on waxing services and hair laser removal became more mainstream in the region. Hair removal remained the top grooming priority for Arab and Asian ...

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    Fragrances in the United Arab Emirates

    May 2018

    For the second year in a row, fragrances recorded a significant drop in performance in current value terms in 2017. This was due to sluggish economic growth resulting in consumers being more careful with their spending. Many special offers, discounts...

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    Hair Care in the United Arab Emirates

    May 2018

    Hair care proved to be a category where organic and natural products became more widespread across the distribution channels in 2017. With this, consumers are becoming interested in trying out such products. Although overall awareness remained low, ...

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    Mass Beauty and Personal Care in the United Arab Emirates

    May 2018

    With consumers continuing to spend cautiously, mass beauty and personal care products posted a stronger performance than premium products in 2017. Growth was supported by promotions offered by distribution channels such as hypermarkets, supermarkets,...

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    Men's Grooming in the United Arab Emirates

    May 2018

    The focus on maintaining appearance is becoming increasing important in the United Arab Emirates, as men look at health from a holistic approach. Therefore, they are eating well, investing in healthcare through their health insurance to access ...

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    Oral Care in the United Arab Emirates

    May 2018

    Awareness of the importance of brushing your teeth is well ingrained among those living in the United Arab Emirates, resulting in strong sales of mouthwashes and dental floss. Whilst brushing your teeth twice a day is an already established routine ...

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