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 Market Research for United Kingdom

Euromonitor publishes reports on industries, consumers and demographics in United Kingdom.

  • Industry specific reports offer insight into market size and market share in United Kingdom; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in United Kingdom report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • United_Kingdom in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our United Kingdom statistics factfile.

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Country Report

Fresh Food in the United Kingdom

Spending on fresh food reflected the contrasting economic fortunes of the UK in 2014. Overall sales were steady but there were differences in consumption between income groups. Many UK families have been classed as living in food poverty as ...

May 2015 | US$1,225 | Add to cart | View details

Country Report

Asian Speciality Drinks in the United Kingdom

Independent small grocers continued to dominate sales of Asian speciality drinks in 2014, with these products continuing to be sold mainly via specialist Asian retailers. This channel accounted for over 89% off-trade volume share. However, these ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Bottled Water in the United Kingdom

On- and off-trade sales saw a markedly divergent performance in bottled water at the end of the review period, with off-trade volume growing by 3% and on-trade volume declining by 2% in 2014. Off-trade sales are benefiting from consumers seeking ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Carbonates in the United Kingdom

New product development and marketing for carbonates focused particularly on reduced sugar variants at the end of the review period. This is in response to the health and wellness trend and to the increasingly unhealthy image of carbonates. The major...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Concentrates in the United Kingdom

Leading players attempted to pioneer away-from-home consumption of concentrates through the launch of pocket squash variants towards the end of the review period. January 2014 notably saw the launch of Robinsons Squash'd ultra-concentrated liquid ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Juice in the United Kingdom

Following the success of All Market in coconut water within not from concentrate 100% juice, there was a spate of new product development. Players are seeking to emulate and challenge this pioneer's success, including the global soft drinks leaders. ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Soft Drinks in the United Kingdom

Soft drinks saw only muted volume growth during the overall review period. Many products are largely mature, while health concerns are impacting areas such as carbonates, juice and sports drinks. Many consumers are keen to reduce their sugar ...

May 2015 | US$2,100 | Add to cart | View details

Country Report

RTD Coffee in the United Kingdom

Sales of RTD coffee benefited from many grocery retailers widening their range in this area at the end of the review period. Sales of these products remain low, reaching just six million litres in 2014, but the leading grocery retailers cannot ignore...

May 2015 | US$1,000 | Add to cart | View details

Country Report

RTD Tea in the United Kingdom

For much of the review period, RTD tea saw good sales growth, benefiting from the healthy image of tea and consumers' desire to opt for healthier soft drinks. However, growth was from a low level, with sales reaching only six million litres in the ...

May 2015 | US$1,000 | Add to cart | View details

Country Report

Retail Tissue in the United Kingdom

Discounters are gaining increasing prominence in grocery retailers in the UK, with Aldi and Lidl rapidly expanding outlet volume. These chains also increasingly focused on offering good-quality products towards the end of the review period, thus ...

May 2015 | US$1,000 | Pages: 32 | Add to cart | View details

Country Report

Sanitary Protection in the United Kingdom

Sanitary protection is a largely mature product area, with high levels of per capita consumption. Per capita consumption rates among women aged 12-54-years-old reached almost 220 in 2014, with most women of menstruating age regarding sanitary ...

May 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Wipes in the United Kingdom

Many consumers are reluctant to buy a wide range of wipes, partly due to regarding many wipes as interchangeable but also due to concerns over products drying out before the pack being used. Consequently, unless consumers can perceive the need for ...

May 2015 | US$1,000 | Pages: 27 | Add to cart | View details

Country Report

Away-From-Home Tissue and Hygiene in the United Kingdom

AFH incontinence should theoretically have benefited from a growth in the UK's elderly population during the review period. Those aged 65-years-old and over accounted for over 17% of the total population in 2014, up from 16% share in 2009. However, ...

May 2015 | US$1,000 | Pages: 21 | Add to cart | View details

Country Report

Cotton Wool/Buds/Pads in the United Kingdom

Cotton wool/buds/pads is a largely mature product area in the UK and is also facing growing competition from wipes. Baby wipes in particular is posing strong competition to cotton wool/buds/pads, for both skin care and baby care purposes. At the ...

May 2015 | US$1,000 | Pages: 18 | Add to cart | View details

Country Report

Incontinence in the United Kingdom

Incontinence continues to face a degree of competition from sanitary protection, which offers lower unit prices and is often regarded as less embarrassing by women. However, this competition lessened towards the end of the review period, partly ...

May 2015 | US$1,000 | Pages: 28 | Add to cart | View details

Country Report

Nappies/Diapers/Pants in the United Kingdom

Nappies/diapers/pants is a largely mature product area in the UK, with this leaving little scope for overall growth. Per capita consumption for nappies/diapers/pants reached over 1,000 units annually among those aged 0-36-months old in 2014. In ...

May 2015 | US$1,000 | Pages: 25 | Add to cart | View details

Country Report

Tissue and Hygiene in the United Kingdom

Tissue and hygiene saw muted growth for the review period as a whole. This was partly due to maturity in many areas and high household penetration rates. In addition, the economic downturn at the start of the review period continued to impact sales ...

May 2015 | US$2,650 | Pages: 73 | Add to cart | View details

Country Report

Coffee in the United Kingdom

Compared to most other countries in Europe, the UK remains one of the few to favour instant coffee over better quality fresh ground coffee or fresh coffee beans. In 2014, instant coffee continued to be the most popular category, with retail value ...

May 2015 | US$1,000 | Pages: 25 | Add to cart | View details

Country Report

Other Hot Drinks in the United Kingdom

Malt-based hot drinks continued to decline as consumers neglected the category further over 2014. Consumers in the UK do not perceive malt-based hot drinks to be an exciting hot drinks option. The majority of brands within this category are seen by ...

May 2015 | US$1,000 | Pages: 19 | Add to cart | View details

Country Report

Hot Drinks in the United Kingdom

Premium hot drinks drove current value sales within off-trade hot drinks in 2014. The café culture within the UK has inspired consumers to purchase hot drinks from the supermarket to bring the café experience home. In value terms, premium green tea ...

May 2015 | US$2,100 | Pages: 42 | Add to cart | View details

Country Report

Tea in the United Kingdom

Tea shops have started popping up in response to the large number of coffee shops opening across the Western world. They offer the same cool vibe while also providing a vast myriad of selections to the developing group of tea connoisseurs within the ...

May 2015 | US$1,000 | Pages: 27 | Add to cart | View details

Country Report

Apparel Accessories in the United Kingdom

Sales of apparel accessories declines over the course of 2014, largely as a result of the mild weather conditions during the early stages of winter towards the end of the year. The start of the winter weather is the most significant sales period for ...

Apr 2015 | US$1,000 | Pages: 26 | Add to cart | View details

Country Report

Childrenswear in the United Kingdom

In recent years, sales of baby and toddler wear in the UK have been adversely affected by the rise of supermarkets and fast fashion retailers offering apparel for toddlers at very low prices. This has had a negative influence on the performance of ...

Apr 2015 | US$1,000 | Pages: 23 | Add to cart | View details

Country Report

Footwear in the United Kingdom

The key trend in footwear in the UK during 2014 was the rise of the so-called ‘statement trainer’, which was a part of the general trend for fashionable sportswear which emerged over the course of the year. Statement trainers are essentially sports ...

Apr 2015 | US$1,000 | Pages: 28 | Add to cart | View details

Country Report

Hosiery in the United Kingdom

Sheer hosiery performed well in the UK during 2014, generating positive volume and value growth over the course of the year. Despite being a staple item for many female consumers in Britain, semi-opaque black sheer hosiery also emerged as a fashion ...

Apr 2015 | US$1,000 | Pages: 25 | Add to cart | View details

Country Report

Menswear in the United Kingdom

Sales of men’s jackets and men’s jumpers struggled during 2014 as the mild weather and unseasonably high temperatures experienced throughout the UK across 2014 discouraged consumers from purchasing these products. Autumn is an important period for ...

Apr 2015 | US$1,000 | Pages: 35 | Add to cart | View details

Country Report

Apparel and Footwear in the United Kingdom

The volume growth rate recorded in apparel and footwear during 2014 matched the volume CAGR recorded at industry level over the entire review period, although value growth rates continued to underperform. Volume sales of apparel and footwear continue...

Apr 2015 | US$2,100 | Pages: 94 | Add to cart | View details

Country Report

Sportswear in the United Kingdom

The strong performance of sportswear in the UK during 2014 can be attributed to the trend of sportswear becoming increasingly fashionable. Both performance sportswear and sports-inspired apparel sold well during 2014 as British consumers favoured the...

Apr 2015 | US$1,000 | Pages: 22 | Add to cart | View details

Country Report

Womenswear in the United Kingdom

Women’s leggings was the most dynamic womenswear category in the UK during 2014. Sales of women’s leggings have increased significantly in recent years as higher numbers of British women have begun to wear leggings as casual daywear. Among many ...

Apr 2015 | US$1,000 | Pages: 36 | Add to cart | View details

Country Report

Jeans in the United Kingdom

Sales of jeans performed well in the UK during 2014 despite the stiff competition the category faces from the rise of the so-called ‘athleisure’ trend, which is encouraging consumers to abandon jeans for other types of apparel, and rising sales of ...

Apr 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Adult Mouth Care in the United Kingdom

Adult mouth care saw lower consumer demand in 2014 with mouthwashes a fierce competitor to adult mouth care, thanks to the affordability and wider product ranges of these products, and distribution in modern grocery channels. As a result, adult mouth...

Apr 2015 | US$1,000 | Pages: 24 | Add to cart | View details

Country Report

Analgesics in the United Kingdom

Analgesics achieved a good current value performance in 2014. Sales of such products remained driven by seasonal sales and consumer segmentation. In addition, consumer demand was driven by the urgent need for such products, resulting in storage at ...

Apr 2015 | US$1,000 | Pages: 26 | Add to cart | View details

Country Report

Calming and Sleeping in the United Kingdom

Overall calming and sleeping achieved a strong performance in 2014. Busy lifestyles and long working hours contributed to higher consumer demand for such products due to stress at work. In addition, the increasing consumption of coffee and energy ...

Apr 2015 | US$1,000 | Pages: 20 | Add to cart | View details

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in the United Kingdom

Overall cough, cold and allergy (hay fever) remedies achieved a reasonable current value performance in 2014. The 2014 value increase was even faster than the CAGR in the review period. Wider distribution, such as an increasing presence in ...

Apr 2015 | US$1,000 | Pages: 27 | Add to cart | View details

Country Report

Dermatologicals in the United Kingdom

Overall, dermatologicals enjoyed growing consumer demand in 2014, thanks to higher awareness and health-consciousness. Consumers also became more confident in self-medicating, thanks to the wider ranges of OTC products available in health and beauty ...

Apr 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Digestive Remedies in the United Kingdom

Digestive remedies achieved a reasonable value performance in 2014. Despite generally healthier eating habits, busy lifestyles led many consumers to have a poor diet due to long working hours, resulting in digestive problems. Other causes of ...

Apr 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Eye Care in the United Kingdom

Overall eye care posted a positive current value performance in 2014. The increasing focus on Rx products by brand owners and the higher availability of OTC products enabled eye care to perform well in current value terms. This was because rising ...

Apr 2015 | US$1,000 | Pages: 24 | Add to cart | View details

Country Report

Herbal/Traditional Products in the United Kingdom

Overall herbal/traditional products enjoyed steady current value growth in 2014. Nonetheless, herbal/traditional products faced competition from prescribed products, resulting in lower consumer demand in volume terms. Herbal/traditional products did ...

Apr 2015 | US$1,000 | Pages: 28 | Add to cart | View details

Country Report

NRT Smoking Cessation Aids in the United Kingdom

In 2014 NRT smoking cessation aids decreased by 3% in current value terms, falling to £137 million. Although the percentage of the adult population which smokes consistently declined throughout the review period, from 21% in 2009 to 19% in 2014 ...

Apr 2015 | US$1,000 | Pages: 25 | Add to cart | View details

Country Report

Consumer Health in the United Kingdom

Consumer health achieved good current value growth in 2014. The growing trend of self-medication and prevention resulted in increasing consumer demand for such products. While on the one hand price-consciousness amongst consumers has resulted in more...

Apr 2015 | US$2,650 | Pages: 89 | Add to cart | View details

Country Report

Sports Nutrition in the United Kingdom

The rebranding of Maxinutrition (from Maximuscle) reflected a wider trend of sports nutrition products being in demand amongst the mass-market, as opposed to just amongst the niche of body-builders, which is the perception usually associated with ...

Apr 2015 | US$1,000 | Pages: 18 | Add to cart | View details

Country Report

Weight Management in the United Kingdom

In 2014 weight management decreased by 9%, heavily affected by the global recall of obesity pill, Alli, which caused OTC obesity to decline by 85% due to Alli being the brand present in the category.

Apr 2015 | US$1,000 | Pages: 21 | Add to cart | View details

Country Report

Wound Care in the United Kingdom

The overall value performance of wound care was driven by price increases in 2014. However, wound care registered lower volume demand due to more important health concerns, such as obesity and diabetes. Wound care is also highly dependent on seasonal...

Apr 2015 | US$1,000 | Pages: 20 | Add to cart | View details

Country Report

Vitamins and Dietary Supplements in the United Kingdom

Consumers in the UK are becoming increasingly aware of the importance of health and wellbeing, which has prompted growth in demand for “beauty from within” products. Consumers are realising that internal health is just as important as external ...

Apr 2015 | US$1,000 | Pages: 33 | Add to cart | View details

Country Report

Health and Wellness in the United Kingdom

The current value growth rate of health and wellness as a whole dipped slightly in 2014, recording the lowest rate of current value growth over the review period. The cause of this slowdown was mainly price discounting in the UK grocery market. ...

Apr 2015 | US$2,100 | Pages: 104 | Add to cart | View details

Country Report

Apparel and Footwear Specialist Retailers in the United Kingdom

2014 was something of a positive year for apparel and footwear specialist retailers in relation to the review period. Consumer confidence improved, which made shoppers feel less guilty about purchasing clothing for themselves. This should not be ...

Apr 2015 | US$1,000 | Pages: 43 | Add to cart | View details

Country Report

Direct Selling in the United Kingdom

Direct selling continues to see rising popularity. Direct selling acts as a way of coping with the poor economic conditions – unemployment encourages people to undertake direct selling. According to the UK Direct Selling Association, around 20,000 ...

Apr 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Electronics and Appliance Specialist Retailers in the United Kingdom

Electronics and appliance specialist retailers is stuck in a vicious circle from which it cannot escape – it is being undermined by the low prices available on the internet, a reduction in high street footfall, and a prolonged reduction in consumer ...

Apr 2015 | US$1,000 | Pages: 29 | Add to cart | View details

Country Report

Grocery Retailers in the United Kingdom

Grocery retailers is experiencing a shift, as consumers look to reduce their spending on essential goods. Thus, although retailers such as Tesco continue to invest in hypermarkets, larger out-of-town stores are becoming less appealing to shoppers – ...

Apr 2015 | US$1,000 | Pages: 56 | Add to cart | View details

Country Report

Health and Beauty Specialist Retailers in the United Kingdom

Health and beauty specialist retailers continues to be undermined by the diversification of outlets which sell these products. For example, many over-the-counter medications can be bought through grocery retailers or internet retailing. Regarding ...

Apr 2015 | US$1,000 | Pages: 38 | Add to cart | View details
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