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Market Research on the United Kingdom

Euromonitor International publishes the worlds' most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the United Kingdom.

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Euromonitor United Kingdom reports also cover: retailing, consumer food service, ingredients, institutional channels, luxury goods, personal care, health and wellness products, nutrition, tobacco and consumer electronics.

In addition we can provide in-depth data and statistics on: consumer lifestyles, income and expenditure, population, cities, households, the digital consumer, economy, finance and trade.

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Country Report

Away-From-Home Tissue and Hygiene in the United Kingdom

AFH tissue and hygiene benefited from the improvement in the UK economy in 2015, reflected in a performance above the review period CAGR in volume terms. The positive impact of economic recovery in this year was, however, hampered by the negative ...

Apr 2016 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Incontinence in the United Kingdom

Traditionally underpinned by the growth of the older population, in 2015 retail value sales of incontinence in the UK were lifted by the combination of rising consumer education, alongside a contraction in public sector provision of incontinence ...

Apr 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Nappies/Diapers/Pants in the United Kingdom

In the UK, nappies/diapers/pants continues to exhibit the characteristics of a mature category with virtually complete penetration. This allows little scope for growth beyond the gradual expansion seen within the population. In 2015 this resulted in ...

Apr 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Tissue and Hygiene in the United Kingdom

In 2015 retail tissue and hygiene in the UK saw continued value growth, supported by favourable economic conditions which boosted consumer confidence. Consequently, in 2015 consumers became somewhat less sensitive to the cost of adding new products ...

Apr 2016 | US$2,650 | Pages: 59 | Add to cart | View details

Country Report

Retail Tissue in the United Kingdom

The trend towards discounters gaining share in retail tissue became more apparent in 2015, with the main discounter chains further increasing their pressure on manufacturers of branded tissue products. Due to the relatively low prices of private ...

Apr 2016 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Sanitary Protection in the United Kingdom

In 2015, sanitary protection in the UK registered 1% retail current value growth despite stronger volume gains, as fierce price-based competition amongst manufacturers and retailers continued to place pressure on unit prices. Retail value growth in ...

Apr 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Wipes in the United Kingdom

In 2015, sales of wipes in the UK were boosted as consumers, perceiving mounting pressures on their time, sought to remove steps from their regular cleaning and grooming routines. Across a number of home care and personal care categories, such as ...

Apr 2016 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Luxury Goods in the United Kingdom

The economic outlook in the UK is becoming more positive, which helped to drive growth of luxury goods in 2015. Despite concerns regarding economic climates abroad emerging during the second half of 2015, wealthy tourists from China, Russia and the ...

Apr 2016 | US$1,210 | Pages: 71 | Add to cart | View details

Country Briefing

Digital Consumer: Connected Commerce in the UK

The UK has embraced the digital marketplace, with both consumers and businesses recognising the benefits connected commerce can bring. Omnichannel concepts such as ‘click and collect’ are already well-established and several internet-only businesses ...

Apr 2016 | US$250 | Pages: 15 | Add to cart | View details

Country Report

Childrenswear in the United Kingdom

Childrenswear continued to grow in both current value and volume terms in 2015, albeit growing marginally by 1% to £5.8 billion. Growth continued to be subdued and did not fulfil its potential, due to a number of socioeconomic factors which had a ...

Apr 2016 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Menswear in the United Kingdom

In 2015 the media paid a great deal of attention to menswear in the UK, as there was an overall lifestyle trend of men showing increasing concern over their appearance and taking more control over their personal style. Editorials, blogs, online ...

Apr 2016 | US$990 | Pages: 34 | Add to cart | View details

Country Report

Apparel and Footwear in the United Kingdom

In the UK, consumers continue to purchase apparel and footwear from a host of so-called fast fashion retailers, in which prices are low, stock turnaround is rapid and catwalk trends are emulated in high street collections in an increasingly short ...

Apr 2016 | US$2,100 | Pages: 96 | Add to cart | View details

Country Report

Sportswear in the United Kingdom

2015 saw a major trend amongst consumers to use sportswear for everyday use, but also as a fashion trend in its own right. This athleisure trend was the predominant driver of sales in 2015. This was especially common amongst women, and was spurred by...

Apr 2016 | US$990 | Pages: 17 | Add to cart | View details

Country Report

Womenswear in the United Kingdom

In 2015 womenswear saw negligible current value growth in the UK; however, in volume terms growth of 2% was seen, suggesting that value continues to be an important factor for women. When it comes to clothing purchases, the ongoing prevalence of fast...

Apr 2016 | US$990 | Pages: 36 | Add to cart | View details

Country Report

Apparel Accessories in the United Kingdom

2015 saw hats/caps return to growth, after a three year period of decline in current value terms. Hats/caps witnessed a turnaround as a number of fashion trends for hats filtered into mainstream fashion. For women, 70s-inspired large-brimmed or ...

Apr 2016 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Footwear in the United Kingdom

Trainers have had something of a revival in the fashion world over the last few years, from glittering versions on the Chanel catwalk to minimalist versions. Although it is certainly not the first time fashion has embraced trainers, this latest ...

Apr 2016 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Hosiery in the United Kingdom

Whilst at the beginning of the review period there was a trend for short skirts worn with opaque or semi- opaque tights, which boosted sales of hosiery, the trend for 90s fashion and sportswear as dailywear meant that sales of legwarmers and tights ...

Apr 2016 | US$990 | Pages: 22 | Add to cart | View details

Country Report

Jeans in the United Kingdom

Jeans saw similar positive growth in the UK in 2015 compared with 2014, of 3% in current value terms. There was substantial competition amongst the different brands, as jeans faced increasing competition from leggings and yoga pants as part of the ...

Apr 2016 | US$990 | Pages: 30 | Add to cart | View details

Country Report

Better For You Beverages in the United Kingdom

Consumers in the UK are increasingly focusing on health and nutrition, with a growing number seeking more natural diets. Carbonates are meanwhile increasingly viewed as artificial and unhealthy, while there is also growing concern over the potential ...

Apr 2016 | US$990 | Pages: 31 | Add to cart | View details

Country Report

Better For You Packaged Food in the United Kingdom

The “Action on Sugar” campaign launched in early 2014, followed up by Public Health England’s (PHE) “Change4Life” campaign in January 2015, resulted in the continuing decreasing popularity of sugary packaged food in the UK. Consequently, compounded ...

Apr 2016 | US$990 | Pages: 35 | Add to cart | View details

Country Report

Food Intolerance in the United Kingdom

The prevalent trend in food intolerance in the UK in 2015 was the remarkable growth of gluten-free packaged food. These products became ever more ubiquitous in the UK retail environment, and increased availability saw a concomitant rise in the ...

Apr 2016 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Fortified/Functional Beverages in the United Kingdom

FF energy drinks continued to face criticism during the review period, with there being growing concern over these products' high levels of caffeine and appeal to teenagers and children. In response to this criticism, the Food Standards Agency ...

Apr 2016 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Fortified/Functional Packaged Food in the United Kingdom

The most noteworthy development witnessed in fortified/functional packaged food in the UK in 2015 was the replication of the trend in the US, whereby there was heightened demand for products that have been fortified with protein. Generally speaking, ...

Apr 2016 | US$990 | Pages: 35 | Add to cart | View details

Country Report

Naturally Healthy Beverages in the United Kingdom

Sales of NH bottled water are soaring in the UK, with 2015 seeing 11% retail volume growth for the second consecutive year. This was linked to the health and wellness trend, which not only encouraged consumers to cut back on their consumption of ...

Apr 2016 | US$990 | Pages: 32 | Add to cart | View details

Country Report

Naturally Healthy Packaged Food in the United Kingdom

Although 3% current value growth represented a fairly good performance for NH packaged food in the UK in 2015, it nevertheless equated to a slowdown in growth compared with previous years in the review period, which typically saw growth in the region...

Apr 2016 | US$990 | Pages: 30 | Add to cart | View details

Country Report

Organic Beverages in the United Kingdom

Many UK consumers remain fairly uninterested in organic products, due to these products' high price premium. Many consumers remain unconvinced by the health benefits offered by organic food and beverages. Good growth is being seen in organic food, ...

Apr 2016 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Organic Packaged Food in the United Kingdom

2015 represented a key year for organic packaged food in the UK. It had been uncertain as to whether it would see a good performance since the nation only emerged from economic recession in 2012, and there was a question as to whether the subsequent ...

Apr 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Health and Wellness in the United Kingdom

Overall health and wellness saw fairly good growth during the review period, thanks to a growing focus on health among UK consumers. Leading grocery retailers and producers in both packaged food and beverages are keen to broaden their ranges, both in...

Apr 2016 | US$2,100 | Pages: 110 | Add to cart | View details

Country Report

Coffee in the United Kingdom

The growth of fresh ground coffee pods continued to be the success story in coffee in 2015. While consumers in the UK traditionally favoured instant coffee over fresh coffee, this is in the process of being reversed. A high demand for barista-style ...

Mar 2016 | US$990 | Pages: 24 | Add to cart | View details

Country Report

Other Hot Drinks in the United Kingdom

Malt-based hot drinks performed poorly in 2015. The widespread perception of malt-based hot drinks as being too calorific and an unexciting hot drinks option drove consumers towards either chocolate-based flavoured powder drinks or to some of the ...

Mar 2016 | US$990 | Pages: 20 | Add to cart | View details

Country Report

Hot Drinks in the United Kingdom

The increasing variety of different flavours in fresh ground coffee pods drove sales in 2015. With more players offering Nespresso-compatible capsules, fresh ground coffee pods performed well in 2015. While consumers in the UK traditionally favour ...

Mar 2016 | US$2,100 | Pages: 40 | Add to cart | View details

Country Report

Tea in the United Kingdom

Black standard tea suffered a 2% decline in value terms in 2015 due to the limited variety in taste and because it is also not fashionable. The category lost sales to fruit/herbal tea and in particular to green tea which is perceived as healthier and...

Mar 2016 | US$990 | Pages: 24 | Add to cart | View details

Country Report

Air Care in the United Kingdom

In 2015, air care within the UK received a boost, as discounting by branded players combined with an increase in real wages and an ongoing improvement in construction activity to encourage greater spending by consumers. The resulting positive effects...

Mar 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Bleach in the United Kingdom

Relative to 2014, current value growth within bleach slowed in the UK in 2015 as households used bleach for fewer cleaning tasks. Bleach is increasingly perceived as solely for use in the toilet with fewer UK consumers, particularly within younger ...

Mar 2016 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Dishwashing in the United Kingdom

Growth in dishwashing is mostly being driven by automatic dishwashing tablets. Indeed, this has traditionally been by far the largest automatic dishwashing category and it saw a further increase in current value terms in 2015. As such, any increase ...

Mar 2016 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Home Insecticides in the United Kingdom

As in the previous year, home insecticides saw an increase in current value terms in 2015 which was caused by the very brief and unusual record-breaking high temperatures seen in the last weeks of July, which resulted in a large number of wasps and ...

Mar 2016 | US$990 | Pages: 15 | Add to cart | View details

Country Report

Laundry Care in the United Kingdom

Laundry care saw the number of promotions dwindle in 2015, although many products were still subject to promotions on a regular basis. Promotions on branded products led to a severe reduction in the price gap between branded products and private ...

Mar 2016 | US$990 | Pages: 30 | Add to cart | View details

Country Report

Home Care in the United Kingdom

In 2015 home care continued to see a notable improvement on the beginning of the review period, in current value terms. Sales of home care products were boosted as UK consumer confidence was buoyed by an improvement in real wages and the ongoing ...

Mar 2016 | US$2,650 | Pages: 72 | Add to cart | View details

Country Report

Polishes in the United Kingdom

In 2015, while current value growth within floor polish and furniture polish was boosted somewhat by an uptick in UK construction activity, this growth was hampered significantly by competition from more convenient wipes and sprays products. As UK ...

Mar 2016 | US$990 | Pages: 18 | Add to cart | View details

Country Report

Surface Care in the United Kingdom

In 2015, surface care in the UK was boosted by an increase in real wages and an ongoing rise in construction activity. This was combined with a high degree of discounting by branded players, which encouraged greater spending by UK consumers. ...

Mar 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Toilet Care in the United Kingdom

In 2015 toilet care recorded current value growth of 3% with consumers increasingly able to act on their underlying demand for cleaner and fresher toilets. Branded discounting across the category was combined with an improvement in real wages in ...

Mar 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Energy Drinks in the United Kingdom

Energy drinks has managed to continue to grow in an increasingly hostile environment for sugary drinks. On top of having a high sugar content, energy drinks also have a high caffeine content. New legislation requires energy drinks with a caffeine ...

Mar 2016 | US$990 | Pages: 33 | Add to cart | View details

Country Report

Asian Speciality Drinks in the United Kingdom

Asian speciality drinks are almost entirely sold through independent small grocers in metropolitan areas. The solid growth the category has been experiencing can be attributed to the growing Asian population, most notably Chinese, in the UK. The ...

Mar 2016 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Bottled Water in the United Kingdom

In the last year, concerns over the amount of sugar contained in soft drinks made the headlines. Several health organisations are encouraging people to consume less sugar, and have pointed the finger of blame at certain soft drinks. On the other hand...

Mar 2016 | US$990 | Pages: 37 | Add to cart | View details

Country Report

Carbonates in the United Kingdom

In 2015 carbonates suffered from rising awareness of the potential health risks linked to sugar. A sustained campaign from health organisations raised concerns over the amount of sugar in soft drinks. There have been calls from organisations to ...

Mar 2016 | US$990 | Pages: 39 | Add to cart | View details

Country Report

Concentrates in the United Kingdom

The “war on sugar” significantly negatively impacted sales of concentrates in 2015. Media attention had a negative effect on sales of concentrates, which are perceived as high in sugar. Companies reacted to the ongoing trend. Robinsons and Jucee ...

Mar 2016 | US$990 | Pages: 36 | Add to cart | View details

Country Report

Juice in the United Kingdom

Juice suffered even more than carbonates from the ongoing public health campaign against sugar in soft drinks. A perfect example of the declining popularity of juice, a decision was made by the regulators to limit the portion of fruit juice in ...

Mar 2016 | US$990 | Pages: 38 | Add to cart | View details

Country Report

Soft Drinks in the United Kingdom

In 2015 the “war on sugar” intensified. Health organisations continued their efforts to educate the public over the potential health risks linked to sugar. These efforts particularly targeted soft drinks. Celebrity chef Jamie Oliver spearheaded the ...

Mar 2016 | US$2,100 | Pages: 97 | Add to cart | View details

Country Report

RTD Coffee in the United Kingdom

It was undoubtedly beneficial to Nescafé’s Shakissimo to have a reputation as an established brand in RTD coffee in the European market, as consumers could recognise the brand from their travels when they saw it on supermarket shelves, and were also ...

Mar 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

RTD Tea in the United Kingdom

The current national context around sugar reduction in the UK has not impacted RTD tea. This is due to the health attributes which RTD tea is seen to possess. The main brands all contain some level of sugar, but have managed to remain outside the ...

Mar 2016 | US$990 | Pages: 31 | Add to cart | View details
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