The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.

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USA Country Briefings

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    City Review

    New York City Review

    Oct 2017

    New York is one of the most coveted urban economies, accounting for almost USD1.7 trillion of GDP in 2016. Only behind London, New York is the second largest financial centre in the world, thanks to a great concentration of finance, banking and ...

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    City Review

    Philadelphia City Review

    Oct 2017

    One of the best places to visit in the US, for its heritage, Philadelphia is also the millennials' preferred place to live because of affordable housing. The city is the seventh largest metropolitan area in the US boasting a great environment for ...

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    Country Report

    Car Rental in the US

    Sep 2017

    The competitive landscape for car rental in the US is highly consolidated; three players – Enterprise Holdings, Hertz Corp and Avis Budget Group, each of which owns multiple brands – accounted for 94% of the car rental sales in the US in 2017. In ...

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    Country Report

    Airlines in the US

    Sep 2017

    In 2016 and 2017, average domestic airfare in the US continued to decline from 2015 as a result of increasing competition posed by budget carriers on scheduled airlines, less interest in charter flights and greater competition between scheduled ...

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    Country Report

    Flows in the US

    Sep 2017

    The US federal government operates the Travel and Tourism Advisory Board (TTAB), which was established in 2003 in order to promote the country’s tourism industry. The TTAB’s importance to the US travel industry is minor relative to the critical role ...

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    Country Report

    Intermediaries in the US

    Sep 2017

    Intermediaries posted strong growth of 7% in 2017, which was driven largely in part by online operators. In 2017, online sales comprised 62% of all intermediaries’ retail value sales, with these operators’ sales through digital channels reaching ...

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    Country Report

    Lodging in the US

    Sep 2017

    Hotels accounted for the bulk of lodging sales in the US, and grew by 4% to generate USD143 billion in 2017. Whilst the average daily rate grew by 3% in 2017 to reach USD117.8, overall hotel occupancy fell from 65.7% to 65.6% in the same year....

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    Country Report

    Online Travel Sales To Residents in the US

    Sep 2017

    From 2016-2017, online travel sales to US residents posted strong value growth of 7%, a rate that outpaced that of offline sales and continued to benefit from the high prevalence of internet and smartphone usage in the country. Online travel agents ...

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    Country Report

    Travel in the US

    Sep 2017

    Since the presidential election in November 2016, the political and social climate in the US has become increasingly volatile. The current administration’s policies – particularly the travel bans enacted in the first half of 2017 – have made many ...

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    City Review

    Boston City Review

    Sep 2017

    Boston Home to two of the world's leading universities (MIT and Harvard), cradle of the American Revolution and core of Massachusetts state, the Greater Boston area is a knowledge-based economy, with a population of 4.7 million in 2016. It boasts one...

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    City Review

    Los Angeles City Review

    Sep 2017

    Los Angeles in 2016 generated a total GDP of USD962 billion, second only to New York (USD1.7 trillion total GDP in 2016) in the US. Over 2011-2016, Los Angeles grew in various ways: disposable incomes per household in Los Angeles grew by 9.9% over ...

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    City Review

    Chicago City Review

    Sep 2017

    Chicago is a major financial centre in the US, with a highly developed professional services industry. However, the metropolis was and remains the country's major manufacturing hub, in addition to being a transport and distribution centre. In 2016, ...

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    Strategy Briefing

    The Rise in Premium Organic Sanitary Protection Brands in the US

    Sep 2017

    Recent years have seen new brands in the US sanitary protection market that are positioned as organic, sustainable, and part of a lifestyle – all at a premium price. While the share of these brands is still minimal, they have tapped into current ...

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    Strategy Briefing

    Disease Snapshot: Consumer Impact of Seasonal Influenza in the US

    Sep 2017

    Seasonal influenza has a significant impact on sales of cough, cold and allergy products, particularly in years when the influenza vaccine is less effective. Consumers turn to a number of products during the flu season, including vitamins and dietary...

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    Strategy Briefing

    Global Economic Forecasts: Q3 2017

    Aug 2017

    The global economy has started 2017 strong with real GDP growth reaching 3.6% year-on-year in 2017 Q1. We have maintained our world GDP growth forecasts at 3.5% for 2017-2018. The economic activity is estimated to accelerate in both advanced and ...

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    Strategy Briefing

    Finding Value in Alcoholic Drinks in Key Markets

    Aug 2017

    The new alcoholic drinks value shares model now available on Passport offers a new perspective on how companies are performing as well as positioned. This briefing looks at six key markets – the US, China, India, Russia, Brazil and Germany – and ...

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    Country Report

    In-Car Entertainment in the US

    Aug 2017

    Car manufacturers have expanded the range of OEM in-car entertainment options available in the US. Factory-installed in-dash media players have become increasingly commonplace, while OEM audio systems have markedly improved in quality. These advances...

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    Country Report

    Computers and Peripherals in the US

    Aug 2017

    One of the overarching trends that has negatively affected all product categories in US retail computers is the mounting tendency for the average US consumer to view a computer as just another household commodity. This has been the case for desktops ...

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    Country Report

    Home Audio and Cinema in the US

    Aug 2017

    The changing of the guard gathered steam in US home audio and cinema in 2017, as newer product formats – such as wireless speakers (which are tracked under portable players), soundbars, and multi-room audio – continued to cannibalise sales of older, ...

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    Country Report

    Home Video in the US

    Aug 2017

    US LCD TVs contracted in 2017, as volume sales decreased by 2% over the previous year. This slowdown – the first since 2013 – was due, in part, to the maturity of televisions as a product category in 2017. The household penetration rate for digital ...

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