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Euromonitor International publishes the world's most comprehensive market research on the vacuum cleaners industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.​

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Country Report

Vacuum Cleaners in Argentina

Dec 2016

Vacuum cleaners declined by 6% in retail volume terms in 2016. Its performance was the result of declining consumer purchasing power after the measures taken by the new national government. Currency devaluation, rising prices together with high ...

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Vacuum Cleaners in Ukraine

Nov 2016

The ongoing economic crisis in Ukraine led to volume sales of vacuum cleaners declining by 5% in 2016. On the one hand, sales in the category were spurred by the relatively limited durability of most vacuum cleaners. On the other hand, however, ...

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Country Report

Vacuum Cleaners in South Africa

Nov 2016

Vacuum cleaners continues to be a non-essential appliance for many South Africans, with the vast majority of households using more affordable traditional tools for household cleaning purposes. Households that do their own vacuum cleaning also own ...

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Country Report

Vacuum Cleaners in Brazil

Nov 2016

Vacuum cleaners continued to see a poor performance in 2016. Despite the low penetration rate of the category, it continued to be negatively affected by two main factors. First, consumers’ budgets continued to be constrained, and many avoided ...

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Country Report

Vacuum Cleaners in Norway

Nov 2016

Volume sales in 2015 were at a historical low level. As such, the 3% volume growth in 2016 has to be viewed in this context. Vacuum cleaners are considered a household necessity and therefore enjoy a stable and strong consumer base. Volume growth in ...

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Country Report

Vacuum Cleaners in Russia

Nov 2016

The economic uncertainty that prevails in Russia has made consumers very cautious about their purchases. Vacuum cleaners are considered to be among the most important consumer appliances in the daily routines of Russian consumers. At the same time, ...

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Country Report

Vacuum Cleaners in Saudi Arabia

Nov 2016

The busier lifestyles of middle- to high-income consumers and growing health concerns in the country as well as economic uncertainty remained the key factors behind the performance in vacuum cleaners in 2016, with 3% volume growth....

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Country Report

Vacuum Cleaners in Morocco

Nov 2016

Vacuum cleaners recorded 6% retail volume growth to reach 337,000 units sold in 2016. This growth was mainly driven in 2016 by the fact that a large number of households tend to work during the whole week and thus lack time to clean manually. ...

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Country Report

Vacuum Cleaners in Egypt

Nov 2016

Cylinder vacuum cleaners remains by far the most popular product in the category in Egypt, while other formats lack familiarity or relevance among most Egyptian consumers. An affordable price, convenient size and practicality play a major role in ...

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Country Report

Vacuum Cleaners in Romania

Nov 2016

Vacuum cleaners are becoming increasingly demanded in the homes of Romanians. Recovering economic conditions, consistent product variety and changing consumer lifestyles were reflected in 4% retail volume growth of vacuum cleaners in 2016. According ...

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Country Report

Vacuum Cleaners in Canada

Nov 2016

Consumers in Canada are becoming increasingly concerned about the indoor air quality in their homes. As a result, vacuum cleaner sales are being driven by features other than basic dirt removal, such as HEPA filters. Vacuum cleaners which work with ...

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Country Report

Vacuum Cleaners in Hungary

Nov 2016

Innovation is the main trigger for retail volume sales growth in vacuum cleaners in Hungary. Hungarian families are interested in trying out new products with additional functionalities, such as wet cleaning, upright use, etc. Replacement purchases ...

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Country Report

Vacuum Cleaners in India

Nov 2016

The fact that domestic help is easily available and cheap in India continues to limit vacuum cleaners sales in the country....

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Country Report

Vacuum Cleaners in Mexico

Nov 2016

For over a decade the use of carpets in households has been decreasing, due to the consumer preference for other types of flooring for easy cleaning, maintaining almost static sales of vacuum cleaners. However, the increasing trend for keeping pets ...

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Country Report

Vacuum Cleaners in Poland

Nov 2016

In Poland vacuum cleaners are very common, and there is high saturation in this category, with the penetration rate exceeding 88%. Cylinder vacuum cleaners are the most popular, accounting for 87% of overall volume sales of vacuum cleaners in 2016. ...

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Country Report

Vacuum Cleaners in Sweden

Nov 2016

Energy efficiency remain the key product attribute for Swedish consumers when selecting vacuum cleaners in 2016. The new energy efficiency requirements implemented in 2014, which set a power threshold of 1,600 watts for vacuum cleaners across the EU,...

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Country Report

Vacuum Cleaners in Israel

Nov 2016

Towards the end of 2015, Kohelet Imports Ltd launched its new connected iRobot robotic vacuum cleaner, the first connected vacuum cleaner to become available in Israel. The Roomba 980 can connect to the home's wi-fi network and be operated via a ...

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Country Report

Vacuum Cleaners in China

Nov 2016

Vacuum cleaners recorded strong volume growth of 9% in 2016, with sales being driven by rising demand for convenience when it comes to cleaning-up. The increasingly fast pace of life and mounting work stress is fuelling demand for vacuum cleaners ...

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Country Report

Vacuum Cleaners in Colombia

Nov 2016

Vacuum cleaners recorded 5% volume growth in 2016, driven by greater penetration in middle-income segments, a wider portfolio of products and a reduction in the number of domestic employees in Colombian households. Unlike many consumer appliances in ...

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Vacuum Cleaners in the Czech Republic

Nov 2016

The better economic environment, which increased consumers’ purchasing power, and decreasing prices of vacuum cleaners drove retail volume growth in the category. Better quality and more effective products contributed to greater demand....

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